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The Pumpkin Plan: The Game Changer That Your Business Needs

Updated on March 8, 2014

The Pumpkin Plan was the first business book I ever read, and I am very happy I started with this one. There are many businesses and entrepreneurs who are trying to be remarkable, and the Pumpkin Plan offers the solution. This New York Times best seller gives proven methods that will help your business grow.

When I first got the Pumpkin Plan, the cover really got my attention. The giant pumpkin rises above buildings, and the "$" sign on the leaf was very clever. There are some farmers who are dedicated to growing one giant pumpkin. Some of these giant pumpkins end up weighing 100 pounds, and some of the seeds of those giant pumpkins go for more than a thousand dollars. In The Pumpkin Plan, Mike Michalowicz explains how growing a seed for a giant pumpkin is the secret formula to a successful, remarkable business.

At first I thought I read that part about the seeds wrong. However, as I continued to read the book, I saw exactly what Mike was thinking and how growing giant pumpkin seeds is just like growing a business. There were many lessons I learned from The Pumpkin Plan. In some aspects of business, taking quality over quantity is drilled in our minds. However, Mike talks about a different quality/quantity choice in The Pumpkin Plan: your clients. There are some clients who you're going to love talking to, but there are going to be those clients who you dread. Many businesses continue working with the clients they don't like just to make the extra dollar.

In The Pumpkin Plan, Mike will show you how to get rid of the bad clients and how to create a remarkable business for your good clients. If you create a good business for your good clients and treat them like VIP's, those clients are going to tell their friends about you. Soon, you're getting referrals left and right without even asking for referrals!

The other book Mike wrote about is The Toilet Paper Entrepreneur. I haven't read this book yet, but it's definitely on my Christmas list. If you enjoy The Pumpkin Plan like I did, then you will definitely enjoy The Toilet Paper Entrepreneur as well.

The Toilet Paper Entrepreneur: The tell-it-like-it-is guide to cleaning up in business, even if you are at the end of your roll.
The Toilet Paper Entrepreneur: The tell-it-like-it-is guide to cleaning up in business, even if you are at the end of your roll.

The Toilet Paper Entrepreneur will show you how to start a business or transform the one you currently have. This book will show you why a business plan isn't worth your time, how to get into business with little or no money, how to stop procrastinating, and more.


Mike Michalowicz is the author of The Pumpkin Plan. He starts a business, sells it, and then finds another business. Mike Michalowicz has sold two of his businesses. His current business is Obsidian Launch which optimizes people's websites. Mike has his own blog that gets updated daily. Mike Michalowicz's recipe for success is to please his clients and systematize his business. For most of us, it would be scary to imagine what our businesses would look like if we took a four week vacation. The idea sounds impossible, but Mike Michalowicz systematizes his businesses to the point when he can take that four week vacation.

Mike spreads his message about The Pumpkin Plan all around the world through his books, public speaking, and videos. The only reason I know about The Pumpkin Plan is because he was speaking about the book close to where I live. After seeing him speak, I immediately bought The Pumpkin Plan, and he signed it. Mike Michalowicz is a one of a kind entrepreneur with unconventional methods that work.

Here's my review of The Pumpkin Plan. Following the methods in The Pumpkin Plan will allow your business to become remarkable.


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    • SusanDeppner profile image

      Susan Deppner 

      4 years ago from Arkansas USA

      Terrific review! Great idea to do the video. The book sounds like a winner with lots of great tips that should be easy to implement.


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