ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

0 VOC Paints for a Greener Living Environment

Updated on February 14, 2013
Marye Audet profile image

Marye Audet-White is an internationally known food writer, food editor for Texas Living, cookbook author, and food blogger.

Indoor Air Pollution and VOCs

Painting a home is hard on the environment. Finding eco-friendly pigments can be time consuming and sometimes, downright impossible. Here are two brands of paint that you may not know about, and that can help you to make your home more earth friendly while you are making it your dream house.

What are VOCs?

VOCs are Volatile Organic Compounds that are released into the environment everyday. Greenhouse gasses are made up of VOCs but beyond that nearly every item in our home releases these toxins into the air we breath.

Formaldehydes are released by carpeting, cabinetry, and paint, among other things. The Environmental Protection Agency estimates that the air inside our homes is about five percent more polluted than the air outside.

EarthBorn Clay Paint is a European paint with no VOCs, and comes in many colors.
EarthBorn Clay Paint is a European paint with no VOCs, and comes in many colors.

EarthBorn Claypaint, Europe

Earthborn Claypaint is a paint made from clay.

The paint is high quality and has a matte texture. This paint covers very well because of the high proportion of solids in the paint mixture.

Clay is a natural substance that absorbs and cleanses. The paint made from clay allows the surface to breathe and handles variations in humidity very well. In fact, because of the natural clay in the mixture, the paint deters mildew and mold formation.

It has low odor, and is VOC free. The paint handles easily and needs no special training to apply. Because of the no drip consistency the paint is easier to deal with than traditional paint. The clay particles in it it help to cover hairline cracks and other imperfections in your walls. It also lends itself well to faux painting techniques like rag rolling, and sponging.

The ingredients list is simple, and easy to understand. It has natural ingredients like clay, water, chalks, vinegar, and pigment.

The paint is only available in Europe, however, and is not available in the United States.

It carries the EU Ecolabel.

Using 0 VOC Paints

Freshaire Paint is an American paint with 0 VOCs available only at Home Depot
Freshaire Paint is an American paint with 0 VOCs available only at Home Depot

FreshAire Paints, United States

If you happen to be in the United States there is another another option.

In April of 2008 FreshAire Paints will launch a new line of paints with 0 VOCs. This stuff is so green that even the labels are made with seventy-five percent recycled materials and printed with soy based inks. The paint chips and brochures are also post consumer recycled materials. And the cans are one hundred percent recycled materials. The company has an environmentally friendly focus in everything they do.

Most 0 VOC paints have no VOCs until the pigment is added. The very nature of the pigments means that they carry a small amount of toxicity. Once it is added back into these natural paint bases there are VOCs in varying amounts in the paint, even though it is advertised as 0 VOC. Fresheaire paints have no VOCs in the paint base or in the colorant so that the paint you roll on the wall is healthy for you, your family, and the world around you.

This paint comes in sixty-five different colors, based on air, water, earth, and botanicals. Each color comes in flat, eggshell and semigloss sheens, and is completely washable. It is long lasting and durable, and comes with a lifetime warranty on performance and appearance.

Home Depot will be the only store that carries the paint.


    0 of 8192 characters used
    Post Comment

    • profile image


      7 years ago


    • profile image


      9 years ago

      Check out Amazon Select recycled latex paint as well for an environmentally-friendly alternative to virgin paints. It is available in Minnesota and California at their warehouses, and is also available in participating Ace Hardware stores in the Twin Cities.

      Visit for more information.

    • hardwaremarket profile image


      9 years ago from India

      nice hub keep it up


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)