It depends on how you look at it I guess. Some cereals have a a lot of vitamins and minerals that ice cream does not have. Either way they are getting at least a serving of calcium. And either way they are getting a good dose of sugar. As long their overall diet is high in fruits, vegetables,and protein it shouldn't be a problem. I have a child who would gladly eat ice cream for every meal. While I cannot allow him to do that I do allow him to eat it for breakfast every once in awhile.