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60 Day Challenge - Principles of Success - Introduction

Updated on June 9, 2011

Principles of the 60 day Challenge

Online writing can be a solitary endeavor...lets fix that for a moment

(We are only in Day 1 of the Team Building Aspect for the second edition of The 60day Challenge - the following information was created for the initial Challenge but has been slightly modified for this second edition)

Team Building

An essential aspect of the this inaugural 60 day challenge is the aspect of group promotion. This will probably be the primary motivation of many participants. An important secondary aspect of this experiment is the group encouragement and for lack of a better word, accountability.

The 30 Day Challenge at Hubpages and many similar activities across the internet are very much self managed. This experiment is not much different but we are trying to add an additional element of an encouraging level of group participation. Members of the challenge have taken the personal goal of writing 30 hubs in 30 days and made it very public by creating a log of their achievements and publicly stating their goals and motivations.

With that in mind, a team hub showcasing the participating members of the group and their individual logs was created.

The HubPages 60 Day Challenge Official Team Hub (From Season 1)

If you havent already be sure to swing by and Meet and Greet your fellow challengers

...each hub challengelog should have at least 25 comments!

*There were a few late joiners, they will be added at my first free moment*

You can also find your fellow participants personal logs via the rss tag link "online writing goals"

I hope this level of group involvement will help US all achieve the personal goals we have set for ourselves.

Suggestion: For the course of the challenge take a moment to "follow" your fellow participants, this may prove to be a temporary activity but by following you can easily use the HubFeed to see actions taken by your team members.

some special 60dc Team building tools include a private forum a dashboard and a 60dc/Hubpages Tolbar

Achieving Goals - Log Entries

As was pointed out by one of our great examples of a goal log, characteristics of goal should include these factors:

  • Specific - Create a well defined goal, write it down as a personal act of permanence
  • Measurable - Create the goal in a way that can be tracked
  • Achievable- Anything is possible, but create your goals in smaller attainable steps
  • Public- Let the world know- so they can assist you and hold you to your quest !

I feel our Hubpages 60 Day Challenge Log is great tool that fulfills these requirements.

The 60 Day Challenge includes suggested courses of action, the majority of these suggestions regarding the logs are geared towards allowing our later promotional efforts and creating a single place each participant can communicate and share with each other.


You should attempt to make a daily entry, even if you do not make an action towards your goal. Over the days you can see what type of events cause you to lose productivity and perhaps make changes or write more on your action days.

Take a snapshot of your traffic stats right now. Post a pre-challenge image, later post a 30 day image and a final image. This will be a great way to see your progress. If you would like to take out specifics most screen shot add-ons include an edit function. I suggest Fireshot for Firefox.

Within the format of each added link in your chronicle include these fields:

The Title as an anchored keyword link ( A general Good practice whenever possible)

The URL in plain text, so your team members can quickly copy and paste your link text.

Summary create a summary, rich with keywords, these will have tons of uses in our promotional efforts, You can just copy and paste your "custom summary" from within your hub, but taking a moment while the idea is still fresh in your head to write a small chunk of unique text is highly suggested.

A Checklist Your own personal method of keeping track of what promotional activities you have done to date, some challengers have created very detailed tables using hub capsules, use whatever is easiest for your own needs.

a limited example of this format is available here at my own 60DC log - im sure team members will create much more elaborate and professional methods that I can learn from too!

Suggestion: During the course of your challenge create a ""Group" and place all of your new challenge hubs into this group. You will then be able to use the drop down menu in your stats page (its called "article group" in the stats window) to quickly see the performance of just this bunch of hubs. This will make your logging process much easier. You can go ahead and make new groups after the challenge is over if you want to have the "forward and back"esque links be more related for perpetuity. Using the groups just to link together some related hubs is a pretty half assed method compared to the rss feed options you now know about and the taking the time to create anchored keyword  text links.

Quality Control - Critical Input

There are no official quality control levels enforceable in the 60 Day Challenge. But there of course some more suggestions.

In a stand on the shoulders of giants type of way, I really suggest making serious efforts to model your hubs after the Flagship Hubs program model. The creators of this site certainly have a very solid understanding of SEO. No reason to recreate the wheel.

(The FlagShip Hub program is not very active - Im merely suggesting you follow the criteria)

How to write a Flagship Hub? - by Lissie

  • A minimum of 1500 words, of your own, purely original writing
  • A minimum of 3 relevant video capsules (YouTube or Google)
  • A minimum of 5 relevant non-copyrighted images
  • At least 10 relevant, helpful links to other sources, each with your own 30-50 word description
  • A news capsule (or highly-relevant RSS feed), or eBay Capsule if your topic is product-related
  • 15 relevant tags, including 2-3 common misspellings or spelling variants (if any)
  • Maximum 150 word succinct description of the utility of your Flagship Hub in the Summary Text (uncheck the Calculate Summary Automatically box)
  • Excellent thematic and aesthetic organization - please use the Capsule Ordering setup to the right (or something similar) when laying out your Hub—trust us, it will look great when you enter all the content
From Flagship Hub Criteria

Each of their criteria has far reaching effects on your searchability, following this model should do wonders for your rankings.

Some possibly variations - rather than write 1500 words, I write 3 Hubs with 500 words. I than use my analytics information to find long tails over the coming months which I use to add more content to these hubs.

I dont give away 10 outgoing links. If I was to.. I would make them out of sight below my comments capsule.

Critical Input of your team members

Although, as artists and writers most of us are probably a little touchy about criticism, there is a way in which we can assist each other in correcting small errors like typos and broken links. Regardless of your theories on how to best gain "clicks"and "sales"and "viewers" , search engines work via keywords, if your targetting the sale of iPads and you consistently type iPod, you probably will fail. So perhaps keep the glaring criticism into narrative voice and proper grammatical structure and punctuation alone but be sure to point out typos and technical errors to assist your fellow participants.


Set all of your 60DC comment capsules to "comments must be approved before they appear"

This way, your fellow participants can write notes to you quickly. You can choose to fix things as you please and simply not approve the comment.

As Sufidreamer pointed out, a participant could comment twice, one that is intended for public viewing and one that is meant for deletion.

Writing in related themes

Why are we writing in related groups?

There are a multiple reasons:

Writing Phase:

Personally, I find the research and contemplation phase of any new topic to be much more time intensive than the actual writing phase. After understanding a new concept it is quite easy to approach the same concept from a multiple different "thesis statements"

Other reasons:

  • Test a selection of related keywords in titles
  • Be able to create anchored keyword rich links amongst a set of related hubs
  • Focus on different commercial or affiliate aspects to see how traffic responds

Example 5 hubs set:

  1. One general descriptive hub of a topic (Think Wikipedia) high traffic and conquerable but not necessarily profitable or filled with "commercial intent"
  2. A review / comparison hub of 3-5 products ie. iPod vs Zune , Top 5 Music Players ..
  3. A specific review of an individual product - adsense monetized and optimized
  4. A specific review of an individual product - ebay monetized and optimized
  5. A specific review of an individual product- amazon monetized and optimized

Your general hub can act as a funnel that filters viewers with more commercial intent into your more "sales" focused writings. Each hub can be edited afterwards to link among each other with anchored keyword rich text as needed.

Once again standing on the shoulders of giants:

Reason to write a several hubs on one topic - Paul Edmondson -Hubpages CEO

My example was merely suggested as an experiment in lateral thinking, not every ones purpose is purely commercial and one can instead think of "broad"" to "specific", within a related field. But as a small note to "non-commercial" writers, even if your motivation isnt sales - you do have a goal of some sort - is it to get readers to hire you for writing jobs, is it to promote a concept that you believe in (vegetarianism, pro-life, anti-drug., MADD..etc..blah, blah, etc) - Identify the action that you want your visitor to do and work toward s attracting visitors more prone to that action.

Promotion Phase:

The promotion phase will involve some partnering up among participants, as not all of this info will be public. I will just say, most of your good ideas of why w would do such a thing are exactly why - as for the rest of the good ideas, we might as well incorporate those too!


A lot of the tasks we do will involve taking advantage of the wonders of automation, I work online because I like my free time, I love it when computers make my life easier.

When using the 60dc rss feeds inside of your 60DC hubs set the capsule to display the full amount of links (8) and the least amount of info - "one line only" Stick this below your comments if you like. Using a news feed set to "full" with your keywords below can help assuage any concerns you may have with the varied topics that our challengers are using.

The Current RSS feeds:

Every tag on hubpages can be made into a usable rss feed link by adding ?rss to the end of it.

Each tag will automatically have 3 variations latest , hot and best

Our current feed tags are:


taggety taggety too taggety too/hot

taggety taggety three taggety three/hot

So we have multiple permutations of the feed available - simply change "hot" to "best"and you have a new feed and then add /?rss I dont suggest using the "latest" feed for internal hub use.

Some simple broadcast options:

By using the "latest" feed off of hubpages at the 60DC suggested places, you can automatically broadcast your new entries and the entries of your teammates at various places.Which is why you should do these steps as soon as possible.

Get yourself a new email to be used only for sign-ups (As to not have your personal mail inundated) works great and they like to send adwords vouchers out to multiple emails

Through gmail you can use the Feedburner service-turn our generic feed into your own unique feed and save this for yourself to use in all off our offsite promotions (unique feeds-same links)

If you go the feedburner link above, just enter our "latest" rss feed mentioned above, you can then just click burn - it will let you create a new title - which makes a unique new feed, no worries about any duplication in our promotions!

See I turned the latest feed into this:

same content, new, unique link!

You may want to use the same email as you use for adsense in this step only

You can also monetize this feed through your adsense options if you like!

Get a Twitter account. You wont have to be involved with your account, there are hundreds of services that aggregate and syndicate rss feeds based on twitter posts and google indexes twitter feeds. I dont care if you have followers, I dont care if you never log in agai. just get the account.

Now use YOUR feed at - Get an account and set your new feed to post automatically to your account.

( I will dig up or write a tutorial, but its very easy - 30 secs to do)

see an example:

Set and forget...for now


Is the 60DC Still Open?


What is the private forum address?

Here we can discuss some of our private use of feeds and linking sources, simply register and somehow confirm via your hub account (comment, forum post, mail that you have registered and I will activate your account)

Where else can I find 60DC information ?

Occasionally, information that is not evergreen or of sufficient length for a hub will be published at the 60DC Blog.

Really Overdone feedburner video

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    • misslong123 profile image

      Michele Kelsey 

      5 years ago from Edmond, Oklahoma

      I really like the way you explain goals and a goal log. It sounds manageable and not so scary. I think all too often we don't achieve success because we are scared to set and stick with goals. Great points in this article! :) Michele

    • glendoncaba profile image


      8 years ago from Somewhere in the hubverse

      This feed thing is making my head hurt.

    • lakeerieartists profile image

      Paula Atwell 

      8 years ago from Cleveland, OH

      I have quickly read through this hub. I will have to read it a few more times to make sure that I didn't miss anything. I think I have a few questions for you but they will have to wait a few days. :)

    • Dobson profile image


      8 years ago from Virginia

      Nice collection of some great information Josh. I am busy trying to pound all the various moles as they stick there heads up and this will allow me to revisit the needs.

    • Morgan F profile image

      Morgan F 

      8 years ago from USA

      Great Hub. I've been reading through all your advice so far, however my brain is in a great deal of pain 0_o lol.

    • theboxmeister profile image


      9 years ago

      WOW! How long can be an hubpage ! Great idea.

    • Hub Llama profile image

      Hub Llama 

      9 years ago from Denver, CO

      Oooh! Interesting concept. I never can commit specifically to HubPages long enough to make this work (always seem to get that "rush" project at the wrong time) but I love the idea.

    • GeneralHowitzer profile image

      Gener Geminiano 

      9 years ago from Land of Salt, Philippines

      Sorry Sun I am sort of tired for the past week for I helped my fiancee with here masteral requirements but I am now alive and kicking again hehehe i will pick up the cudgels I left and move on with this challenge... beginning tomorrow for I am still resting and recovering the lost energy I have...

    • alexandriaruthk profile image


      9 years ago from US

      informative and I hope in the future another one like this again!

    • prettydarkhorse profile image


      9 years ago from US

      Hi Sir, I set up the twitterfeed already and thank you for this again, I am learning a lot -- doing hubs and joining promotions and social sites. I keep just returning to your hubs to read it LOL< Maita

    • viking305 profile image

      L M Reid 

      9 years ago from Ireland

      Absolutely fantastic idea. Too late to join this challenge now but HOPE another one will be coming soon. The info here is so useful and I really must thank you for posting it for all us newbies.

      Written articles for years and had them published the old fasioned way lol in magazines, Joined here on HubPages 3 weeks ago and love the interaction and comments of other writers.

      Thanks again for all the info, great hub

    • Anamika S profile image

      Anamika S Jain 

      9 years ago from Mumbai - Maharashtra, India

      That are some great guidelines you are having here. Yes, Team work definitely can bring in results. Since i am late in joining this challenge please count me in for the next.

    • shazwellyn profile image


      9 years ago from Great Britain

      Just popping by for a read and a bit of 60 dc loooove sharing. Have rated up! United we stand, divided we fall!:)

      Still learning this rss feed - got the concept. Not yet sure about the application. Time will tell...:)

    • Boomer60 profile image


      9 years ago

      Set up a new twitter account and Facebook account. I haven't any people in either but will follow your advice. Also set up a Feedburner account and applied it to

      I will also add twitter and facebook to my HubPages account.

      Now to go back and add the tag feed to my 60dc hubs.

      Also must create a new folder for the 60dc hubs.

    • Edweirdo profile image


      9 years ago from United States

      In regards to page view sources, does Twitterfeed count as a source?

      I originally thought no - it was listed in Google Analytics, but I figured that was the twitterfeed service scanning my page.

      But today I saw a view from there that lasted for 29 minutes! That must be a visitor who found the page on twitter and then read it, right?

      Are the times in GA measured in seconds? The report read 00:29:46 for "Time on Page". I'm assuming that's 29 minutes and 46 seconds...

    • N. Ramius profile image

      N. Ramius 

      9 years ago

      I set up a latest feed burner feed on my twitter account just for the 60 day challeneg. Of course i have no followers so we'll see. Turns out I already have a feedburner feed as well that I created long ago and never used. Go figure. I think once the challenge is over, I'll post that on my twitter account as well.

      Why are we using the latest for the feed? Is it to get a quicker indexing?

    • sunforged profile imageAUTHOR


      9 years ago from

      Really overdone feedburner video available at bottom of page

    • sunforged profile imageAUTHOR


      9 years ago from

      How did your twitter experience turn out? Feel free to share your new twitter link with us here

    • sunforged profile imageAUTHOR


      9 years ago from

      @Susana S,

      No promotion efforts are not planned to only be via rss feeds, but as many rss feeds services work by publishing only new posts we should get some of that done before all of the content is written - The true promotion phases is still 3 weeks away.

      The 3 rss feeds are in no way the only rss to be used, they are in many ways intended as a means to get comfortable with the use of rss feeds - we will have others.

    • Deborah Demander profile image

      Deborah Demander 

      9 years ago from First Wyoming, then THE WORLD

      Wow. Lots of great information. I will get on the twitter thing today. We'll see how easy it is. I'm thinking not 30 seconds for me! Thanks again for all your work.

    • SiddSingh profile image


      9 years ago

      Hi SF,

      Good thoughts and guidelines - I think I will need to come back a couple of times to digest it all.

      Your suggestion about having one hub as the capstone/fulcrum on which the others are leveraged - I was already underway in implementing it - so I am reassured that I am on the right path till now.

    • Missi Darnell profile image

      Missi Darnell 

      9 years ago from Southern California

      I'm with Lela... my brain hurts. Yet, I'm going to bookmark as there is tons of useful info here. I did go to the 30 day challenge. Being new to this I didnt want to produce garbly gook for the sake of writing 30 hubs in 30 days. I've been agonizing over that. Maybe as the next challenge comes up I'll jump in.

    • Susana S profile image

      Susana Serer 

      9 years ago from UK

      OK SF - this is great! I still need some clarification though so maybe you can answer these questions?

      1. Are we only going to promote the *group effort* through RSS feeds? (of course I will be promoting my individual hubs as I normally do)

      2. Is it your plan that we all promote the same 3 feeds and the RSS aggregators, but just give them different names?

    • Sufidreamer profile image


      9 years ago from Sparti, Greece

      Good work, sunforged - your efforts are appreciated. I like the idea about grouping Hubs under a generic one - that is something to think about :)

    • Hello, hello, profile image

      Hello, hello, 

      9 years ago from London, UK

      Thank you, sunforged, but I am saying the same thin thing that you got to come done a bit to our level in the language. I thought I was the only one but I can see from the comments, it was a lot to digest. I am still not clear about the rss. Also I have been backlinking with twitter, so where do I stand with your feedburner?

    • sunforged profile imageAUTHOR


      9 years ago from

      @jean - newsfeed is not necessary, just an option for those who have certain theories on density ..of which I do not subscribe

      If your adsense ads are what you want them to be and income is your goal - then your 75% done - now just be sure those ads are in the right/best place on your hub and that your traffic is the right kind.

      Sounds like everything is just fine.

    • profile image


      9 years ago

      If our adsense ads are matching our keywords does that mean the rss feed is not affecting our pages?

      I don't want to add a newsfeed if it's not necessary.

    • sunforged profile imageAUTHOR


      9 years ago from

      well I wrote a big reply about feedburner and hubpages seems to have failed to publish it.

      If you head over to feedburner, you will see right away a place to enter our rss feed (use - "latest" instead of "hot") than click burn - thats it! step 2 is extra options none are required, none will hurt.

      Ill find some videos

    • oderog profile image


      9 years ago from Nairobi

      Hi sunforged this is great piece of work, I have now understood the how to group the hub challenge hubs, one more help from team mates, am getting a problem with Google Analytic set up, just don't know where to begin, I have been pasting the analytic code in my individual hubs but checking the analytic account nothing seems to be happening any help is appreciated. I have just book marker the hub for further reading reading, the information is just a lot and need to digest them bit y bit thanks

    • Marisa Wright profile image

      Kate Swanson 

      9 years ago from Sydney

      Sunforged, what do you mean by turning the generic feed into my unique feed - how do I do that? What do I change?

    • sunforged profile imageAUTHOR


      9 years ago from

      @PDH - Im not sure you want to share this feed with your facebook friends - you realize its going to post around 900 links?

    • wavegirl22 profile image


      9 years ago from New York, NY

      Ok so I think I got the feedburn working on my Twitter account . .now if only I can really get my hands around the "keyword" It just feels like I go round and round so many times thinking that I am going to make a huge mistake with my title and url . .I have all my keywords and ready to go .. most of the hub is written and i hem and haw at the title and the url. . Ok back to work .. I just know I am going to 'get it" but right now I am just feeling the keyword frustration!!!

    • Edweirdo profile image


      9 years ago from United States

      Good start sunforged! Not surprised you ran out of steam - this is a lot of info!

      In addition to plain-text URLs on my hub log, I also added the short URL from each hub's stats panel.

    • GeneralHowitzer profile image

      Gener Geminiano 

      9 years ago from Land of Salt, Philippines

      Sunforged am I in? who is in the roster of participants so that I can start right by tomorrow still busy for now.

    • Lela Davidson profile image

      Lela Davidson 

      9 years ago from Bentonville, Arkansas

      Oy. my brain hurts. Okay, working on it.

    • englightenedsoul profile image


      9 years ago

      Excellent Hub Sun, solves most of my doubts. I will sign up for feedburner and open a new twitter account today. Thank you so much for sharing. This has been such a great learning experience. Will check the hub again for the FAQs.

    • prettydarkhorse profile image


      9 years ago from US

      Hi Sir Sunforged, I have my twitter plus facebook account now (signed just last night), and will do what you stated here, I will read it again and again, this hub, Thank you for your effort, And I am litle bit delayed but I managed to do two hubs today, I hope to catch up by tomorrow and lots of readings, learnings and promoting, Thank you very much!Maita

    • barryrutherford profile image

      Barry Rutherford 

      9 years ago from Queensland Australia

      Picking up stuff all the times thanks sunforged ! :)

    • sunforged profile imageAUTHOR


      9 years ago from

      You will be able to do this.

      Its not really very technical, but perhaps I used to much jargon and made it seem more difficult than it is. You can do everything that has been explained so far. Definitely!

      Plainly explain anything that you have issue with and i will break down the concepts into easier to understand modules of info.

    • Faybe Bay profile image

      Faye Constantino 

      9 years ago from Florida

      This is great, if for me more technical than I am currently capable of. I will definitely bookmark it though, to read again. I am not so internet savvy. I have so much to learn, but I am not giving up on myself. I can do this... Right? Yes, okay. Thanks Sunforged. I will have to read this again, and again!

    • sunforged profile imageAUTHOR


      9 years ago from

      I lost a little steam towards the end - 2100 words in one sitting - but been thinking for months! Ill be back to flesh out more.


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