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How to Boost Adsense Revenue by avoiding low Revenue Keywords

Updated on June 5, 2011

I was drafting an article to publish in HubPages. I first selected a title with words like finance and investing. Then I wrote a small introduction, about 200 words. It was late night and I was tired. So I decided to stop writing for now, but before I went to bed I checked the revenue potential (How much does a click on the advertisements pay ) of my article. In HubPages, the revenue potential of an artilce is shown by the number of dollar signs. My article with just a title and 200 words introduction had a revenue potential of $$$$$ (5 dollar signs), as far as I know this is very high. I have some articles in hubpages with one or two dollar signs. I was happy to see $$$$$ and went to bed. I did not understand how this happened. My hypothesis was, Hubpages calculate the revenue potential (dollar signs) by checking the title.

The next day, I continued writing. I wrote about investing in different countries, advantages, financial risks involved how to be careful to avoid debts and so on. I again checked the revenue potential. I still had $$$$$ (5 dollar signs). I was happy. I started thinking what to write next. Then I started writing about investing in developing countries. I started talking about the benifits of investing in these countries. I wrote a lot and concluded the article.

I believed that my revenue potential should remain the same. I only wrote more words than my first day, so why should my revenue potential go down. I was a bit greedy. I thought, with just an introduction, my revenue potential was $$$$$ (5 dollar signs), now I have around 800 words, my revenue potential might have gone even higher. I again checked my revenue potential. Surprisingly, my revenue potential went down. Can you believe this??? You have to!!

I was confused. Hence, I thought of sharing my experience with other guys in hubpages. I posted this problem in HubPages forum. Many replied to my post. But one person (Sophia Angelique) understood where the problem was. Thank You Sophia. If you like to read her articles (hubs) click here.

Have you ever heard about 'Key word dilution (I like ‘dilusion’ more than ‘dilution’). This was what happened to me. I started the hub with high revenue adsense keywords, like finance, investing, debts and so on. However, the more I wrote; the high paying keywords were diluted by low paying keywords. According to her "If one has too many keywords, it appears that google has a larger choice to select from. Google then uses low paying keywords as well as highpaying keywords. However, if one only uses a few keywords, all of which are pricey, then that is all that google provides..."

I decided to replace all the possible low paying key words with high paying keywords. I again checked my revenue potential. I have now $$$$$ (5 dollar signs).

The AdSense Code: What Google Never Told You about Making Money with Adsense


Did you know about this 'Keyword Dilution' before?

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Do you have any suggestions to improve the adsense earnings? Please leave your comments at the end of this article- Thanks


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    • profile image

      Daniel 3 years ago

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    • profile image

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    • Lyn.Stewart profile image

      Lyn.Stewart 6 years ago from Auckland, New Zealand

      lol ... sometimesit really just seams to be too confusing. thanks for writting this

    • emdi profile image

      emdi 6 years ago

      On the top of your hub, there is stats, then look at hub matrices. This shows the revenue potential of your hub. $$$$ is the highest.

    • profile image

      Deepunetfish 6 years ago

      But how you checked the revenue potential, I also want to use it

    • profile image

      Deepunetfish 6 years ago

      Great article, Let me also try this technique, voted up and sharing with all my followers

    • kenneth avery profile image

      Kenneth Avery 6 years ago from Hamilton, Alabama

      emdi,GREAT read. And the hub about lung cancer was absolutely-fabulous; informative and perfect. Voted Up, Useful, Awesome and Interesting on BOTH HUBS for you are a talented writer. And I am HONORED to be a follower. Sincerely, Kenneth Avery from Hamilton, a rural northwest Alabama town that favors Mayberry, the little town on the Andy Griffith Show. I Invite you to check out more of my hubs if YOU need a good laugh and I would love for you to follow me as well. Sincerely, Kenneth and Merry Christmas to you and yours.

    • Howard S. profile image

      Howard S. 7 years ago from Dallas, Texas, and Asia

      I haven't read Angelique's thread yet, but will come back to it when I have time. Thanks!

      Yup, we've come to the same conclusion about the relationship between tags and $$$$$, but from different angles. So I'm confident we understand that. But who really knows the relationship between $$$$$ and the *actual* revenue potential!

      HP is playing tag blind-folded. I rarely select one of their suggesstions. I input all my own tags.

    • emdi profile image

      emdi 7 years ago

      Cordelia: Thank You Cordelia for the feedback

      Howard: I refereed to the discussion thread

      I have not yet understood how hubpages select the tags. Sometimes it selects strange tags which doesn't make any sense. Sometimes, I have to manually add the tags, as it fails to find the right tags.

      What happened in my case was, I deleted the possible low paying key words from the text. Dollar signs didnot change. Then I removed those words from the tags. Then I saw an increase in the dollar signs.

      So my hypothesis is hubpages gives the dollar signs based on tags and not on the text.

    • Howard S. profile image

      Howard S. 7 years ago from Dallas, Texas, and Asia

      Can you be more specific about which of Sophia Angelique's hub(s) you are referencing? She has been so prolific that it's hard to figure out which one.

      I had a similarly odd experience a couple weeks ago. My $$$ article had been written and incubating for several days. I slightly edited three phrases and it was up to $$$$$, which is the max. Now that I read this hub, I suspect that another thing I did at that time was increase the number of tags from about 2 to about 20. If tags are considered in keyword dilution, this would be very good to know.

    • profile image

      Cordelia Bay 7 years ago

      Found this interesting, really appreciate your input

    • emdi profile image

      emdi 7 years ago

      Thank you lilibees for the comments. Have a nice day.

    • lilibees profile image

      lilibees 7 years ago

      Thank you for this informative hub, it makes wonderful sense!