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Make More Money by Trading Around a Core Stock Position

Updated on November 3, 2011

There are certain techniques that you can use when investing in stocks and exchange traded funds that will enable to become a better investor and make more money.  One way to enhance your profits is to trade around a core stock position.  The first thing you need to do is to find a stock that you believe represents a sound business with staying power.  You will likely be trading around this core position for many years so the company has to be a solid company.  The alternative is to trade around a core exchange traded fund if you are concerned about your ability to pick individual stocks.

Allow me to explain how this works for me using Goldcorp (GG).  I own Goldcorp stock in my 401(k) retirement account.  It is the only stock that I own in that particular account.  (I do have other accounts that have different stocks so I am more diversified.)  I consider GG a core position since I believe that the risk of inflation over the next several years will likely benefit the price of gold and hence, Goldcorp stock.  I have been trading around my GG position since January of 2007.  During that almost 3 years time, my account has increased by 114%.  Furthermore, it is easy to figure that out since I have not added any money to that account since 2005.  All of the growth of the account has been due to profits from GG stock.

On January 3, 2007 GG stock opened at 28.70.  Yesterday it closed at 41.16.  That represents a 43.4% gain over the same time frame.  So how is it possible that I can be up 114% when the stock is up less than half that amount?  It is simply because I have been trading around my core position and selling GG when it goes up and using the cash to buy more stock when it goes down.  Then when it goes up again I have more shares to make more profit.  Recently, I sold some GG shares at $43.14.  Now I have that cash available to me to repurchase more shares.  I should have picked them up under $40 this past week, but I thought I would wait until it fell closer to $35.

How can you set up a system to trade around a core stock position?  Take any big blue chip stock that you think might have a solid business plan and will be around for several years.  Let’s look at Microsoft (MSFT).  It is a well known name with a decent brand and will probably still exist as a company over the next 5 or 10 years.  If we look over the past year, we see that it started around 26 and traded down as low as 15.  It is now back up to almost 25.  If you had simply held the stock, you wouldn’t be any better off now than you were then.  But, if you had bought about one-third the total amount of stock that you wanted to own, bought another third at 20, and another third at 15, you would be sitting on a fair amount of profit. 

Let’s look at the numbers for a $10,000 investment:

  1. $3,333 divided by $25/share means you will purchase 133 shares
  2. $3,333 divided by $20/share means you will purchase 166 shares
  3. $3,333 divided by $15/share means you will purchase 222 shares
  4. Total shares purchased is 521 so that at $25 per share, the total value is $13,025

Had you simply bought all the shares at the beginning you would just be back to even.  Some may be concerned that this is doubling down which can be risky.  Granted the last year has seen its share of risk.  So, I would advocate only doing this with blue chip stocks that you think will be around even under worst case scenarios.  Also, notice that you shouldn’t put all your money in at one time.  It pays to be able to keep some around.  This is really dollar cost averaging.  Now that MSFT is back up, I would consider selling some of the shares (say 100) for $25 per share so that I had cash available to buy more when it falls.  If it keeps going up, I would sell another 100 shares at $30 then 50 shares at $35 keeping a core position of about 200 shares.  Then when it falls, buy back more shares so you can have even more when it goes up again.


I honestly didn’t realize until I saw what had happened with Goldcorp and my 401(k) how effective this could be.  Looking back over the transactions from 2008 and 2009, I can see lots of purchases of shares in the 20s and low 30s and lots of sales at 35 and 40.  Yes, I had a few shares that I purchased in the high 40s when I thought the stock might go a lot higher, but when it turned I ended up selling and buying back at a lower price.  The more I learn about the stock market, the more I think it is not so much which stock you pick as how you manage the changes that occur along the way.


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    • kevin.howell profile image

      Kevin Howell 

      12 months ago from Maysville KY

      Good advice. I trade my employers stock in my 401k because I know the business. I also trade it in another account with options. In the last few years trading I tend to focus on things like SPY and QQQ. You get a feel for the personality of the stock or ETF this way. Also, most stocks are affected by the overall market these represent. Might as well just trade them in my opinion

    • TahoeDoc profile image


      8 years ago from Lake Tahoe, California

      I can vouch for the fact that doing this with speculative stocks can backfire. Luckily, I haven't used "real" money (very small amounts) for this, LOL. That has to be done with money that you'd take to a casino in a lot of cases.

      But solid stocks- I have a wealthy friend who owns a TON of Apple (jealous, I am). He is great at buying lower, selling higher. He also knows how to short the stock and trade options. He's seriously dealing with millions of dollars- YIKES- I don't have the stomach for that either, though.

      So, a reasonably priced, stable-ish stock- sure, dilute your purchase price, double down and make some profit. Just have to stay on top of it or stick to your limit prices without thinking it will break out (made this mistake, too, not to any detriment, but almost).

    • Kidgas profile imageAUTHOR


      8 years ago from Indianapolis

      Thanks. Hopefully, this is something that can help you.

    • monicamelendez profile image


      8 years ago from Salt Lake City

      That's a great concept kidgas. Very very smart.

    • profile image


      8 years ago

      Now that just makes plain sense. Thanks for your wise advice and giving me a way to figure it in!

    • Kidgas profile imageAUTHOR


      8 years ago from Indianapolis

      Commissions should be relatively cheap if you purchase online. Ten dollars at most so for 100 shares, it must go up 10 cents per share to cover the costs of investing on the way in and another 10 cents per share to cover the sale. If you buy 1000 shares, then a penny increase will cover a $10 commission.

    • profile image


      8 years ago

      I've been looking at a business - a silver mining co - that has solid footing and a new CEO. I considered the mean stock price and looked at the patterns. It WILL go back up so I was thinking to buy now. However, I'm new and cannot determine or find out how much I need to invest for a profit over and above commissions and fees.

    • tonytanlh888 profile image


      9 years ago from Asia

      Very helpful article,this is also an interesting subject of mine.Thanks for sharing.

    • Kidgas profile imageAUTHOR


      9 years ago from Indianapolis


      I have read this 3 times and can't find the quote that you suggest. I certainly wouldn't put all my money in at one time which I state in the article. I also would define a core position as one which is held but I am confused by your question. I would love to answer it if you could clarify for me. Thanks. I am sorry I don't understand.

    • profile image


      9 years ago

      Thank for the info., but i have a question " What is mean by "you cannot place an order against the core posistion"... thank you..

    • Kidgas profile imageAUTHOR


      10 years ago from Indianapolis


      Thanks much. Glad you enjoyed the article. I have been adding to my stock positions this summer with the ups and downs.

    • profile image


      10 years ago

      This article is really helpful, even for a newbie like me. I've just ventured into stocks recently and would never have thought of this. From what I understand I need to find a well established company, have a look through their history, not specifically looking for the peaks and falls but more at the average. Once you find the average, you can base your decision on when it's a good time to buy or sell. It's actually a really simple concept if you think about it. Thanks for sharing.

    • profile image

      Stock Trading 

      10 years ago

      Trading around a core position is very smart. You will end up saving your butt many times if you can do this right. I learned how to trade around the core and I have made a lot of money doing it.


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