ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

7 Ideas To Keeep Visitors On Your Site

Updated on January 13, 2011

Everyone talks about getting traffic to your site. But you can get loads of traffic by just buying it from traffic exchange sites. Is it going to be any good? Nope. The traffic that matters are the users who not just visit your site, but remain there and get interested into what you have to offer.

In this hub I am going to give you 7 great ideas how to keep the visitors on your site and make them return back. And that isn't going to be some old stuff from 2002 - here are latest fresh Web 2.0 tactics to do this. So just keep reading. 

Integrate the login

Use OpenID, Facebook Connect, FriendFeed or some other protocol to allow users log in with an existing account. This way you reduce the risk of users forgetting their account for your site and leaving it. In the current attention deficit economy many users simply don't bother to go to "forgotten password" unless they are already hard fans of your site. So by integrating your member login with some of these popular options you reduce the risk of losing these users.

If you don't have members-only area and members login but your site still includes some interaction with users (like comments - something that every modern site should do), think about implementing Gravatars like in the Wordpress blogs - this helps the users feel at home.

In general, do whatever possible to make  your site more integrated with the rest of the Web and your visitors will stay more and come back.

Communicate with your users

There is no modern web site that doesn't communicate with the users. A comment system is a must - for example you can use IntenseDebate or build your own. You can also consider adding a shoutbox with some php chat script - they are very modern and get users quickly to know each other.

Although forums have been around for years, they are still pretty much actual. Have in mind however that forums are hard to get off the ground at the beginning - you may need few friends to help you posting or you will need to fake few usernames and get at least 100 of posts in short period of time. No one wants to post in an empty forum so you are the one who will need to do it.

Ratings and Reviews

When you let people rate your articles or review your products you are not only creating a community. You are telling your visitors "we care about your opinion and we want to hear it". People are more likely to return to such site again and again. They are also more likely to send it to a friend just to he or she can see their review.

Do make sure that your site lets user review and rate. Use some cool looking flashy ajax-based tools for that and don't force them to get registered for posting a rating. Let them input their website URL along with the review - you may have to deal with some spammers, but the general result will be positive - more participation and more returning visitors. 

Twitter, Facebook, Myspace

Create a Twitter account associated with your site. Make sure to tweet all news and recent articles on it, but not only. Tweet about other related (and of course interesting) news so your Twitter account is really worth following. Use some of the widgets that Twitter offers to show your latest tweets on the site. This way the Twitter account and the site will cross-promote each other.

Create also Facebook and/or Myspace account/page for your business and again cross promote.

These things not only bring more traffic - they help you establish much deeper connection with your visitors and turn them into friends.

Flickr, Youtube

Take good pictures and create a Flickr account associated with your site. Let people freely download and use the images from your account under the Creative Commons license. This will bring incoming links to your Flickr profile and from there to your site which has a good SEO effect. But what's more important is that your readers can find you again via Flickr or other sites who use your photos even if they have forgotten to return to your site.

Similarly, make good videos on the topics of your site and post them on  YouTube. It's an excellent promotional tool and is also good for your current visitors who can get more from you and interact with you on YouTube. The more channels for connection you offer, the better.

Allow User Blogs

If your site has a members database, implement a feature that lets people blog about anything related to the topics on the site. People like to write and like to show others what they have written. They will return to their blogs, will send them to friends and will be proud of them. And if their blogs are hosted on the same domain like your main site - for example as subdomains or subfolders - you will get more and more incoming links, traffic and fans.

Pick some good blog posts and publish them on the main site, create incentives, award best post and send those guys some gifts.

Let Them Customize The Site

You can achieve this with user registration or even with cookies (although I don't recommend cookies - people will get upset when their customizations are lost when cookie expires).

What can you let people customize? For example colors, positions of panels, menus, email preferences... just anything. A good Web 2.0 site can even let members create custom filters which to help them easier find news and content or filter content that doesn't interest them. Just see any big portal like and you'll get tons of ideas.

By allowing people customize  the site you are letting them feel at home and keep coming back. Wonderful, isn't it?


    0 of 8192 characters used
    Post Comment

    No comments yet.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)