Exposing Media "Saints of Gold"
LIONS FOR LAMBS The Great Indian Context - Sucheta Dalal for Jaine Roth
"Saints of Gold" Journalist 'disguised' as Activist
A seasoned award-winning journalist Jaine Roth (played by Meryl Streep) compromises her journalism ethics and intuitions to an aggressive senator Jasper Irving (Played by Tom Cruise). When asked asked to act an instrument of his propaganda, near the end she informs her commercially-minded boss of her plans to call out the senator's new strategy for what she feels is a ploy, but is shot down. Ultimately, Irving's version of the story is run without the critical interaction (source Wikipedia).
The channel needed funds you see!
Here in India too, this is pretty much how the story goes for Our otherwise, brilliant award winning journalist .Sucheta Pandurang Dalal in our story's context here today.
Corruption in journalism seems to be infecting the top. Is it the system that requires journalists to be poor (for those who are aware of pay packages for journos in India), or os it the Award itself? Had Padma Shris been coupled with monetary incentives of some kind the recipients might have perhaps held on to their course of integrity.
A few of us were working with various media during 2013 when Sucheta went tongs and hammer against this company called QNET. Honestly, we hadn't even heard of this company before we Sucheta rudely introduced the company as the as the only and final threat to mankind and frontier for journalism needing all our immediate attention.
Much to our chagrin we found out that the company was actually a successful Direct Selling Company with products that were far more upmarket, classy and high ticket than Amway or Herbalife. They offered on an eCommerce platform Swiss Watches, Holiday packages and Energy Products.
Finally a lifestyle Direct Selling Multi Level Marketing Company we thought.
We religiously researched truthfulness of every allegation that was made on the company and its products and surprisingly found all the allegations to be preposterous lies and motivated to say the least.
The allegations were either made in very poor taste, little knowledge or extreme motivation. The kind of motivation someone derives only after being 'paid' or promised handsome monetary returns. Otherwise who cares? Hundreds of thousands of Indians lost their homes in Assam floods recently while the State Government continues misappropriating thousands of cores of funds earmarked for flood relief But our financial crusader here has been only focusing on this company.
Media needs commercial motivation of some kind. Ad Revenues, TRP's or paid coverage. The first two are ruled out for Moneylife, so Ms. Sucheta Dalal is getting her motivation from only the third. Paid editorial does seem like an inevitable evil we will need contend as citizens going forward increasingly.
The market leader (Amway) has over half a dozen cases against it all over India and has also been convicted by the erstwhile State Andhra Pradesh’s High Court. But Sucheta Dalal continues to tear into only this company's fabric.
If she has negative view on Direct Selling Multi-Level Marketing industry shouldn’t it start with the big boys? Unless of course she has been remunerated in some way by these big boys themselves to go selectively after competition. She recently seems to have endorsed the Amway and other foreign Direct Selling companies, hinting some apples are good and some bad.
So much for someone who was vociferously against Direct Selling MLM industry.
The more and more we observed, this started looking more and more like an organized attack on a company by vested parties. In such cases there is always a payee (most probably a competition to the company), core think tank and Executive (Media, some corrupt police officers and a complainant).
- Reports matters transparently as they are without colouring facts or figures.
- Respects judicial protocol and allows the legal system to take its course.
Paid Motivated Journalism
- Twists facts and figures and reports opinion as facts. Sucheta Dalal has constantly called the company a scam, fraud and banned pyramid/ ponzi scheme, when no courts have yet convicted the company of the same.
- Disrespects judicial protocols and attempts to shamelessly influence decision making. Our illustrious writer activist writes exactly a week or few days before every hearing to try and pressurize courts and its proceedings.
Gurupreet Singh Anand, a small time Dhaba operator infamous for beating up his father and blackmailing him for property along with his wife, Parmeet Kaur Anand are the complainants in this case. They are posing to be consumers who have used company's products whereas the facts we have gathered independently from their bank is that they never made the payment and blocked the cheque meant for purchase of a service from the company (Bank of Maharashtra Cheque # 063919 dated 12 April 2013 for a sum of Rs. 31,500/-). In fact, we read that Gurupreet’s father had filed an FIR against his son for attacking him (FIR no. 415/13 dated 2nd November 2013, Oshiwara Police station) with an iron object on his head and filed a suit against his daughter-in-law for blackmailing him for property. Our ideal con-artist couple as complainants. There you go, the second part of the scheme.
The third part is a corrupt police officer in the Mumbai Police force. The kinds we all dread but can’t do anything against. When the ones who swear to protect us become the oppressors themselves, it is dark and fearful indeed. But our next story will expose you the remaining three. The corrupt Police Officer from Mumbai Police Force, the old man think tank from Delhi and this company's competition who continues to fund this concerted attack.
In corporate battles for market control, role of media and police is increasingly on the rise. MediaLeaks will fight this till the end.
In this 2007 Hollywood film Jaine Roth is seen crying as Irving’s version of story is run and not clear whether Roth gave in and toed the company line or quit her job. But here with our Jaine Roth – Sucheta Pandurang Dalal we know what happened exactly.
Real versus Reel.