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Leveraging Web 2.0 and Social Networking for Nonprofits

Updated on April 5, 2016

An Idea Whose Time Has Come

I'm starting this lens to collect real, concrete examples of how social networking and other web 2.0 tools can contribute to the growth and/or effectiveness of groups that do good (e.g. community service groups, national service programs, volunteer networks, charities, activist groups, nonprofits, or anyone with a worthy cause).

What is 2.0, Social Networking, Social Media?

Videos and articles that describe the phenomenon.

Basic Tools - The Big Three

These tools have been widely adopted.

Learn More about Social Networking and Nonprofits

Blogs to read and places to go to share ideas on this topic.

Issues in Social Networking

Discussions for those already immersed in the phenomenon.

Here Comes Everybody: The Power of Organizing Without Organizations
Here Comes Everybody: The Power of Organizing Without Organizations

I'm still reading this, but so far I'm really loving it. It gives excellent real world examples of significant things that have happened due to net-enabled social tools.


Learn By Watching: Relevant YouTube Videos

Was this information useful to you? How are YOU using social networking to boost your nonprofit?

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      gonzi 7 years ago

      This post is very informative for me. Thank you! :)

      realty world

    • profile image

      WiserEarth 7 years ago

      Great stuff. My organization, WiserEarth is always looking for ways to help nonprofits and individuals network online. We love Beth Kanter too. Thanks for posting this! Lensrolled!

    • profile image

      anonymous 7 years ago

      Social Network is a plate farm where you can have all the people related to various field. Her we can have answers of our almost all questions ......

      Fastest Growing Gay Social Network

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      anonymous 7 years ago

      @anonymous: Social networking sites are how I have built my business. I seem to do better at marketing my business via the internet, I am a member of all of the major sites like linkedin, peoplestring, etc. I have also joined Social Media Moguls Group, Inc. it doesn't matter what company you are with, you can go to this site to advertise your product or business FREE! Also, network and find out marketing secrets that most people pay good more for... I love this site!

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      anonymous 9 years ago

      don't forget LinkedIn :-)

      Web 2.0 Philanthropy = VERY rewarding & fun!

      Crowdaroo is a LinkedIn group that utilizes the *power of the crowd*.The first endeavor of Crowdaroo is to have a meaningful & direct contribution to your charitable activities.

      Historically when one gives to charity, there are huge sums of your money that never actually help the cause, with money instead going to fund raising and bureaucratic activities. Additionally most charities go to a "general" cause, and not a specific one.

      Using Web 2.0 methodology, will focus on three initial goals;

      1) Congregate (via LinkedIn groups) people whose individual $1 might not go far, but whose collective $100,000 might be critical to someone else's well being.

      2) Jointly identify a person/project in need via discussion and vote.

      3) Prove that 99% of funds collectively raised can directly benefit a cause.


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      kmartone 9 years ago

      Very nice lens!

      I might add Twitter to the list of Tools. For nonprofits, it is probably more of a listening tool currently - to help find out what its constituents are talking about and care about.

      Along with blogger, it may be helpful to add some description of the use of RSS feeds (both to listen and to spread a nonprofit's message further).


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      cflick 9 years ago

      You sure have lots of great tools and resources here. Gets 5 stars from me. Im favoriting and lensrolling! :-)

      To Your Success,

      Chad Flick

      Facebook Traffic Secrets