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How to attract women, Dress to Impress!

Updated on January 11, 2010

Confidence is key

Men who have confidence and dress well will always have the attention of a beautiful lady.
Men who have confidence and dress well will always have the attention of a beautiful lady.

Lesson one- Dress to Impress


Lesson Title:

A guide to ‘dressing to impress’ the female population

Lesson Quote:

Seducing women isn’t difficult. ‘Dressing to impress’ is a key way to reduce anxiety and pre-match nerves before seducing them.

Introductory lesson paragraph:


How amazing would it be to go to a bar, meet a girl and take her home?  I am going to share a secret with you that will give you the edge when going into the field. By the end of this lesson you will:

1.       be able to go out and approach women

2.       know what to wear and what not to wear when going out

3.       know how to get comfortable in your new clothes


A real-life story about an ‘average’ man:


When I was working in a clothes retail shop a couple of years ago, I learnt that ‘dressing to impress’ was an amazing way to attract women. This story is sad for my good friend Ethan.


Ethan and I were just getting to know each other back when we worked together, but one thing we did have was a mutual respect and this is why I am telling this story, I want to show mutual respect to all of you. Ethan was on his day off and he came to see me at work, and I kid you not, the next girl to walk through the door was drop dead gorgeous, the kind you stop and stare at and the only word you can muster up is ‘Wow!’ Ethan saw her and he casually went over to her but he didn’t show confidence; it was clear for all to see that she had no interest in him and he returned looking deeply saddened. Then an average looking gentleman also approached her and got her number, I was astonished!

The sexy woman did buy a top from my store, and in conversation I jokingly asked, ‘did you just give your number to that guy?’ to which she replied ‘yes, he looked so sexy in that suit!’ It was then it dawned on me that making the effort to dress well DOES make a difference. I look back and always remember that day because it made me realize, it doesn’t matter if you are a model looking guy or an average one, dress to impress and you have a better chance!

Why this problem happens:

One of the reasons that women attract men all the time is that they make a real effort before they go out. YES, they are a beautiful species and YES I know you want one, or more! But we shall start at the beginning and think logically. What do women always love to do? I heard the answer echoing around the world just then, they love to shop; why? It’s simple, they want to look beautiful. That is why they try on thousands of garments before buying, believe me, I would know.

Now let’s look at the average man, he hates to shop. This is a common mistake and in the next part of this lesson I will explain to you why it is a good idea to go shopping.

Another thing is that men are passive, we look at breasts, legs, bum and face (I’m not saying that’s a bad thing), men do not care what designer skirt the woman is wearing whereas a woman notices everything, she will notice that your shirt isn’t ironed and what catalogue your ‘favourite shirt’ is from. Psychologically speaking, a woman will scan a man, she will check for different things such as eyes, hair, you know the normal stuff but she will look at your clothing as well, if you are wearing similar clothes to that of an average man then you do not have an advantage.

Men need to show creativity when dressing because it is just as important as an opener in conversation and closing. Musicians for example have a unique look to them, they dress differently and this is one of the reasons they attract women a lot more than the average guy.

The exciting proposition you have to remember is by the end of the night is that neither of you will be wearing clothes, so remember ‘dress to impress’ then let her undress you, now that’s impressive.


Techniques, processes and How To’s



A guide to dressing to impress effectively


Dressing the same as the average male will not give you a psychological advantage when it comes to being in contact with women, so if we can change the way you dress for the better you will be far more confident and beautiful women will be far more interested.

If you go into the field in your everyday jeans and t-shirt there are two problems, one its probably outdated and though it may be your ‘favourite pair of jeans’, they aren’t going to score you many points with the ladies. Secondly wearing your everyday clothes when approaching women is a psychological block; you are comfortable in them, they are like a comfort to you so it will be harder to approach women and talk to them because you are in your comfort zone. Purchasing up-to-date garments that will make you stand out in a crowd will take you out of a relaxed frame of mind and get you in the mind set of approaching women and getting their numbers.

You go to a bar and you see an extremely fine looking lady, the dress fits her perfectly and you think to yourself, ‘damn she fine’. Unfortunately going and approaching her is not a possibility. Why I hear you ask, here is why, the gentleman that she is currently talking to is wearing the same top as you; he too is wearing the ‘favourite t-shirt’. Now let us rewind to the beginning of the day, where you question what you’re going to wear; you decide to try the new buttoned shirt with amazingly sparkly cuff-links and ironed trousers. We will go back to the same situation, the attractive woman is getting bored with the

casually dressed man and sees you in the distance, and you have caught her attention, now you can approach, with confidence.



You need to be aware that the clothes you wear are fine for when you are with your friends, or family, basically people you do not want to pick up. What you have to do is go to shopping malls and shop for clothes. As I said earlier, it is a fantastic opportunity to go shopping and here are the reasons why. Firstly, women love to shop, beautiful legs will be on show every which way you turn and that is not a bad thing now is it. Secondly a lot of women work in clothes shop, don’t be afraid to ask them for advice, they are there to help you. And you HAVE to try the clothes on, and watch the reaction of the woman who is helping you pick out an outfit. If she smiles, you know that you have impressed her. Even if you are not feeling entirely confident in what the woman is choosing for you to wear, go with it, she is telling you from a woman’s point of view what is sexy. If you are still not confident in the clothes, I have another trick that will help you get that confidence. You must remember to maintain conversation with this woman that is helping you, a good idea would be to ask her about her work and make a joke about clothes. Even though this is not an exercise to pick up women, giving it a go can only do you good, and I want the best for you! These high street clothes shops employ some smoking hot women, so charm her! Most importantly, ask her opinion, ask her ‘how do you think I look?’ You are building a good rapport with this woman and you can easily go back into the store and talk to her again.

There are pitfalls in this scenario that I want you to avoid; always buy what she suggests, and do not think about it, she is giving you the key to what women want. Even after buying it and wearing it you still don’t like it, give it to a family member.


A guide to wearing ‘dress to impress clothes’ comfortably


As previously stated, you need to have women’s attention before you speak to them and I have a tip to make you feel comfortable in clothes you may feel uncomfortable in.


You’ve just got back from the high street store with your nice clothes and you are planning to go out into the field. However sometimes men are do not like to go outside their comfort zone; you are not comfortable in your new outfit and are going to opt for your normal clothes. Let me stop you right there. What I suggest to you is, a day before going out and picking up women, wear your new clothes and get used to them. You may feel uncomfortable in them at first but they will grow on you, and you will look good. Women will notice that you have made an effort and will have their eyes on you. You will be the front runner in attracting women whereas the old you would have had no chance. Remember you look the part, and now you will feel the part. People looking at you and smiling will only make you feel better about yourself and make you feel more confident. The confidence will give you that inner belief that you CAN do this.


I am going to refer to a comedy show called ‘How I met your mother’ a lot in these lessons, and I urge you to watch it too. Concentrate on the character of ‘Barney’ and pay particular attention to the way he

dresses, he is a pick up artist, and he frequently expresses the love for his suits and says they are the reason he gets so many women back to his apartment.




1.       always wear ‘dress to impress’ clothes before entering the field

2.       being confident in your clothes will create attention for you

3.       creating a rapport with a female retail assistant creates confidence


The exercise


The things I want you to do are go to a shopping mall and go to three different clothes shops. You are to approach a female assistant and ask them to suggest for new clothes. It is very important to interact with them so you can build a rapport.

You are then to get comfortable in your new clothes, by either wearing it at home or going to your local pub with mates.

Finally you are to go to a bar with your ‘dress to impress’ clothing and approach 3 women with confidence.


Next week


This is only the beginning and you are going to feel great about yourself. Next week I will be teaching you how to approach a target. You will learn the technique of going up to women, being confident and by the end you will be getting their phone number. It does take some practice but we can get there. I am confident that lesson two will be the beginning in your steps to become a pick up artist!


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    • profile image

      A guy who loves women 

      2 years ago

      I pick up loads of girls and all I wear is tracksuits. The clothes don't make the player- the player makers the clothes.

      PS referring to women as "targets" is a sure-fire way NOT to get laid

    • profile image

      4 years ago

      A man notices a woman because of her physical appearance. And vice versa. Better advice: take the shirt off, show off those abs, and oil up



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