Ideally the goal is to be loved and appreciated for who YOU are.
Ultimately in the end people do revert back to their "authentic selves". You have to view every woman as an individual..Find out what (she) likes and determine if you (naturally) have those things or other things in common. Be yourself!
Too much time and money has been spent by people looking for some kind of magical "gender shortcut". One woman may love roses and another one hates them. You have to be willing to invest (time) in getting know the individual.