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Understanding Personalities

Updated on November 8, 2014

Personality Types

Do you know your personality type? How about those of the people around you?

Understanding personality types can be a key to understanding people and what the best approach for business, sales or even communication would be.

Four specific personality types

I am going to focus on four specific personality types: Sanguine, Choleric; Melancholic and Phlegmatic. Although people can have aspects from more than one type, usually one is more dominant.

image from wikimedia commons
image from wikimedia commons


Girls Just Wanna Have Fun

A Sanguine person is a sociable one. They are energetic, creative and like to have fun. When dealing with a Sanguine personality type try to stress the fun aspect of the job or the product, or explain how it will give them the opportunity to meet new people.

image from wikimedia commons
image from wikimedia commons


Show Me the Money

A Choleric person is a strong leader. They are independent, assertive and goal-oriented. When working with a Choleric personality type delegate tasks to them, show them the end result and explain how it is something they can have control of.

image from wikimedia commons
image from wikimedia commons


I think therefore I am

A Melancholic person is a thinker. They are detail oriented, thoughtful, serious, sensitive and artistic. Some Melancholic people have a tendency toward perfectionism. Presenting to a Melancholic the details of a task and stressing the need to have them do it because it suits their talents will help get them to participate.

image from wikimedia commons
image from wikimedia commons


"Ask not what your country can do for you - ask what you can do for your country"

A Phlegmatic person is a peaceful person. They are patient, compassionate, calm and more of a listener. A Phlegmatic personality type prefers to avoid conflict and will try to be the peacekeeper. They seem like a laid back kind of person which sometimes is also hard to motivate. Working with this personality type means you need to focus on the freedom the job could create, the travel and relaxation opportunities that exist and also how what they do will help others.

What personality type are you?

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    • profile image


      5 years ago

      Beautiful lens.

    • jhubelcanilanza1 profile image


      5 years ago

      Wow.. Very interesting terms.. I studied psychiatric nursing and this is my first time to hear these terms.. Good! Maybe I'm Melancholic. lol.. +)

    • profile image


      5 years ago

      I had not heard these particular terms as they relate to personalities either. Interesting!

    • Hedremp profile imageAUTHOR

      Sandra Wilson 

      5 years ago from Wilson Education Resource Centre

      @John Dyhouse: Thanks, I have added the link - good find!

    • John Dyhouse profile image

      John Dyhouse 

      5 years ago from UK

      I have never seen these particular groups referred to before, but it is 12 years since I gave up work. I reckon based on your definitions I would be a melancholic type of person.

      Interesting lens, I went to read a little more and found refined perspectives dot com, you may like to quote this in your lens for other interested people.


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