Johnny Football

While at Texas A&M, Johnny Manziel became the first freshman, ever, to win the Heisman Trophy, taking college football's top individual prize in 2012 after a record-breaking debut

That's the unspoken code among all NFL players.

No one walked this Swag Line any better than New York Jets' Hall of Fame Quarterback, Broadway Joe Namath.

Namath would stay up partying to all kind of hours, but on Sundays Broadway Joe would always lead his team to victory. Namath had the Swag Line down cold!

He enjoyed his celebrity status and never apologized to anyone for being successful, in fact Namath was named honorary captain in last season's Super Bowl between the Denver Broncos and the Seattle Seahaws and in classic Broadway Joe fashion, he showed up wearing a mink coat to the coin toss ceremony.

Namath has always been comfortable being the center of attention.

Johnny Manziel is definitively one of those guys, who refuses to be a prisoner of his own celebrity.

"I don't live my life according to you guys or according to what other people think of me", Manziel continues,"I going to live my life to the fullest..."

Johnny Manziel's attempts to trademark the term "Johnny Cleveland".

While he waits to get his trademark to Johnny Football registered, Cleveland Browns quarterback Johnny Manziel has filed for a trademark to a new nickname: Johnny Cleveland.

Johnny Cleveland is the 10th trademark filed by the 2012 Heisman Trophy winner's company. Earlier this year, he reached a resolution with an investment firm he was battling with for the Johnny Football mark, although it is still not registered with the USPTO. Manziel has since signed an endorsement deal with Nike, which has used the mark on T-shirts.

Darren Rovell ESPN.com Sports Business Reporter