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Important Tips in Choosing Your Luxury Watch

Updated on June 28, 2015
Lendell Sapphira profile image

A graduate of Bachelor of Science in Commerce (Business Management Major), I worked my way through multisectoral exposures.

The Making of a Luxury Watch

"The making of a man is on what kind of watch he wears!' I often times hear my friends would say and I believe this is quite true. A branded wrist watch is always a symbol of prestige and elegance. An expensive watch carries in itself a certain status and craftsmanship that exhibits art in its truest form. How would you rate a man riding a Lamborghini? Or would a girl prefer to be seen with a man in a Rolls Royce or riding at the back of a motorcycle? How would you look at a guy wearing a Rolex masterpiece? Surely you can easily establish a character out of the man who uses a luxurious timepiece in his hand.

2014 introduces several expensive watches in the market with prices more than that of a Lamborghini. It’s really breathtaking and inspiring to take a look at a real masterpiece. However, before I take you on a tour to see these incredibly marvelous pieces of artworks, let us examine what sets all these watches apart from other watches, aside of course for their extravagant price that only a billionaire can afford. A luxury watch emits a spirit of exuberance in every character who wears it.

What Makes a Watch Expensive?

A watch could be an intriguing piece of art. Principally made and manufactured for the purpose of determining time. Who could have told then that it would later conquer the world’s attention with its status and elegance? A watch, which is just a little mechanical timepiece developed from the emerging principle of a sun dial in 1940 has now became a real craftsman's state of the art masterpiece. The time spent for every details of each feature gives the timepiece its value of uniqueness and truly enhanced by choice of quality materials used such platinum, rare and expensive rocks, bones or metals. A report says some manufacturers use rocks from and moon and dinosaurs bone and that what makes such a watch expensive and extraordinary. A watch is carefully handcrafted with skill and mastery fully embedded with passion and dedication, fashioned in the making of every detail it carries. It is a proven state-of-the-art technology as it embodies in itself such value of significance.

A Watch Enhances Image

Emergence of Watches

Before 20th Century, watches were only meant to be a woman’s novelty. It is called a “wristlet” and had gain little recognition from men as a timepiece. It was only in the 20th Century when Military started to change their opinions on wrist watches as they see its valuable use in keeping time during the war. It is believed that as 1980s, the German Imperial army were already using wristwatches and synchronizing their time for tactical naval attacks. Such wrist watches were provided by Girard Perregaux. Decades later, the British won in the Anglo Boer War in South Africa (1899-1902).British were able to win the war by using wristwatches to synchronize troop movements and attacks. In 1905 wristwatches became more acceptable to men.

But its popularity is still limited to women. It was only during the 1014-1919 war when Europe goes to battle against the German Empire that demands for wrist watches increased due to its popularity in the Boer War. Wristwatches then became an obvious necessity; it was at this time when the renamed Rolex Watch Company, Ltd., in 1915.formerly Wilsdorf & Davis, Ltd. gained much success.

Over the years, wristwatches had gained popularity not only among the women but among the men as well. They were later considered as a luxury item. New Technology was used as features were more added and there was a variety of engineering designs. Some manufacturers like Francis Baumgartner, Borgel and Dennison introduced new engineering designs, which them in making watches resistant to water and dust. Glass covering of these watches that are conducive to breaking and chirping were later replace by a more durable type of plastic material.

Today, brands such as Tag Heuer, Movado and Rolex are much appreciated by most and were considered luxurious but some reviews reveal that these watches are actually overrated through their marketing strategies. Models such as Tiger Woods improve Tag Heuer’s value so you’re actually paying for the model and not for the actual value of the wrist watch. Since watches are made out of necessity, their features are tool-oriented. This is probably why today, most watches for men are designed with a sturdy appearance suitable for more adventurous activities such as scuba-diving, sky-gliding, mountain-climbing, etc. Others carry features such as built in radar to give you directions if you’re lost in a dessert or a jungle. These included features and attributes were included to cater to the need of a specific task or profession.

So with the human race now, into new gadgets and high technology and as more and more people are leaning on mechanical but classic wristwatches, luxury watches will surely find its way into the wrist of every consumer that seeks for design and precision.

A watch Can Enhance Your Image

Things to Consider in Buying a Luxury Watch

There are 3 types of luxury watches: the Entry Level Luxury Watch, the Medium Range Luxury Watch and the High-end Luxury Watch. But somehow today, I will be tackling on the public’s general perception of a luxury watch. In choosing one, you need to consider the following factors so will not end up crying over spilled milk.


Because of the success of multimedia advertisements and other corporate marketing strategies, people now focuses on buying the brand than the product itself. This principle is very effective and must come principally with your choice of buying your luxury watch. A popular brand carries in itself a story of good will and corporate character that had long survived over time and crisis in the industry. The brand name is enough assurance of a long time warranty.

Optional Features

To lure buyers into buying a highly-competitive product such as a watch, manufacturers include other options for indulgence with the target of making the owner a standout from the rest. An example of these options is the inclusion of precious metals like diamond and materials from the moon or dinosaur remains.


The last but the most important factor to consider in buying a luxury watch is the price of the item itself. Though there’s no specific guide for this, it comes along with your choice of how much you are willing to spend for your watch. After all, it you who will pamper yourself into this self-indulgence.


The next thing to consider in buying a watch is its built. Is it built for precision and durability? Watches are expected to have its lifetime benefit especially if it is a luxury item. They must carry a tag of a lifetime endurance and precision. The exterior appearance alone must give the owner the feeling of affluence-this is what separates you from the rest as a luxury watch embodies a status symbol,


Due to modern technology, a wristwatch now is no longer a simple device build for telling time. It is engineered with features that encompass simplicity and purpose. Relevant features are integrated in its design to give the watch owner of satisfaction for the cost that he paid for the watch. Features such as chronographs, a casing that is water or dust-resistant, automatic function. Multiple time zone and even camera or radar built-in features.


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    • Taranwanderer profile image

      Taranwanderer 2 years ago

      Wow - what's the name of the watch on that guy's wrist with his hand in his pocket? It's a real beauty.