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The Korean Snail Cream Craze

Updated on December 16, 2012
TonyMoly Live Snail Cream products.
TonyMoly Live Snail Cream products.

There are a lot of crazy products out there that women use to smooth skin, repair damage and reduce wrinkles on their face. But the strangest of them all may very well be snail cream. It is exactly what it sounds like - face cream made with the slime snails excrete. These products are a crazy in South Korea and are quickly spreading across the globe. As weird as it sounds, there are women out there who are willing to slather on snail mucus!

Many Korean cosmetic brands are now starting to cash in on the craze. Some products include Missha Super Aqua Snail Renewal Cream and TonyMoly Live Snail.

Many people claim that snail extract has a healing effect on skin and works wonders on a variety of problems. There have been claims that severe acne and rosacea have been cleared. Others claim snail cream has an effect on wrinkles, scars and even burns.

It is big business in South Korea and the popularity of the products have been boosted by heavy advertising. Attractive and young K-Pop stars have appeared in television advertisements. These same stars often talk about the skin care products they use to keep up their looks and snail creams often get a mention.

The cosmetic industry is huge in the country and young people are willing to try anything to obtain a picture perfect appearance similar to television stars they admire. So, even if a product contains something as unappealing as snail mucus, people are willing to try it if it claims to make them look beautiful.


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