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Why Everyone Wants a Swiss Watch

Updated on October 25, 2013

Swiss Wristwatches

It happens to be a known fact that Swiss watches dominate the watchmaking industry. It is not without rationale either; Switzerland has had a long history in developing high quality timepieces. Switzerland developed innovations and new technology into watchmaking that no other country previously had known. They have been associated with watchmaking as early as the 16th century in Geneva which is why they have developed a whole lot of trust throughout the years. It is their ingenuity as well as craftsmanship which have propelled them to the top of the pyramid, setting a standard for all watches. Switzerland developed numerous innovations and maintains many records, for example producing the very first quartz watch, the first wristwatch, the first watertight wristwatch, the thinnest wristwatch and the priciest watch. To this day Swiss watches are highly regarded as Swiss watchmaking is an art form unto itself, standing the test of time over and over again. No other watch can show personality, stature, and caliber such that a Swiss watch can.

Swiss timepieces are best known for their accuracy and highly technical movements, which rely on more materials than various other watches. The fact is Swiss movements are the leading reason why they have come that far. The means of creating advanced movements is unparalleled by any other country, making Swiss watches particularly distinctive and in demand. Swiss watches are generally more usually known to either have mechanical or automatic movement, although almost all watch lovers have a preference for mechanical movement, on account of its finer craft and heritage. That and because mechanical movements are created for the most part by hand, which enhances the attractiveness of it. The entire principle behind the tag Swiss Made ensures that it really is of remarkably superior quality (precision, trustworthiness, water-resistance, shock-resistance and originality) and that additionally it fulfills strict requirements, which incorporates having the movement produced, cased, and looked over in Switzerland. Almost all Swiss watches supply additional complications for instance chronograph are calendar capability.

When realizing precisely why Swiss watches are so pricey you must realize that a part of the cost is for exclusivity and reputation, for as most everybody knows Swiss watches are already first class quality and technicality. A number of brands are certainly more expensive as a result of how popular the brand name is and also because of customs. Clearly you are not intending to invest 10K on a Rado, only because they are not a very reputed brand but if it were an Omega the investment would be highly reasonable, being that Omega is one of the biggest name brand for watches as well as one of the biggest business in the Swiss watchmaking industry. A big if not the biggest element in selecting a Swiss watch is precisely what brand you will get. Swiss watches are not bought to tell time, they are really bought to make a statement, a statement of professional preference as well as personality. Their beauty and class is the reason people pay for high-quality things, it is really the difference between a cardboard box and a 500K house. There are certainly people who dispute that Swiss watches are steeply-priced for an ordinary timepiece but it is more than simply a timepiece; it truly is a symbol of class and status.

Swiss timepieces are on the forefront of elegant timepieces with noteworthy brands such as IWC, TAG Heuer, and Omega which are distinguished everywhere in the world. There are different types of watches as well. There are classic timepieces, sports watches, dress watches, casual watches and more. Regardless of what design you are searching for there is certainly a Swiss watch out there to complement it. In addition there are watches that complement your passions, be it aviation, scuba diving or many others. This is important when searching for a watch; it should be a watch that displays your own interests and lifestyle perfectly.

Top Watch Companies

If you're wondering what are the best companies in the Swiss watch industry here are my personal top 5. A combination of innovation, craftsmanship, and reputation have been considered in my choices.

Audemars Piguet

Audemars Piguet is highly reputable with their famous Royal Oaks collection which its casing can be spotted anywhere. Their delicate movements puts AP in this list.


Breitling is a personal favorite and their watches are famous for its chronographs. In fact the founder of Breitling played a vital role in the invention of chronographs.

Jaeger LeCoultre

Jaeger LeCoultre. The word that accurately summarizes this company is sheer innovation, with their numerous accolades for creative movements.


Omega is the second largest Swiss watch company and they are doing very well in the watch world. Their watches have a masculine aura to them.


Zenith most likely creates the most high quality watches on this list. Not as highly regarded as the other companies listed Zenith is still recovering from a period of bad management but their watches are standing the test of time and should be on any watch collector's personal lists.

Swiss Watch Poll

What is your favorite Swiss watch brand?

See results


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    • zaton profile image


      2 years ago from California

      Swiss watches are the an excellent intermediary watch for the sophisticated gentleman. I'm in the market for one, and am also looking forward to one day being able to afford actually luxury watches like the Omega Seamaster.

    • zaton profile image


      2 years ago from California

      Patek and Constantin (maybe Audemars, too) are simply the best. It really makes an impression on you when you see one live - I saw a Patek on the wrist of this well-to-do gentleman at Starbucks and it was crazy how beautiful the watch looks. Almost unreal.

      Maybe one day I shall own one - or all three! I'm a chronophile; currently, I can only really afford an Invicta bolt Zeus or Venom at best.

    • wshillington profile image

      Walter Shillington 

      2 years ago from Windsor, Nova Scotia, Canada

      Swiss watches are out of my reach. I do own a couple of old Slavas. They are not particularly good timepieces but fun to play with. My most accurate automatic is a Chinese watch by Aatos. Of course, my most inaccurate watch is also Chinese.

    • profile image


      2 years ago

      Everyone certainly not - especially well informed people with high IQ think twice before getting a Swiss watch. Most Swiss producers today only case up third-party calibres, particularly cheap ETA scum. Among my watches, I only own Swiss product (Omega Constellation), and I don't think I'll ever get another Swiss timepiece, since it has been a great disappointment to me.

      I prefer Russian watches, especially the expensive models (Buran Moonphase, Strela, etc.). But also cheap Vostok watches are usually much more accurate than a hundred times more expensive Swiss products.

    • profile image


      2 years ago

      I love Swiss Automatic watches. I have three. A Rolex Datejust, a Tag Heuer, and a Victorinox Maverick Automatic in Blue. I also have an Invitca Automatic Dive watch which is obviously not Swiss, and a couple of Swiss Quartz watches. Too bad I only have one wrist! Well I have two, but only one I wear a watch on.

    • Akriti Mattu profile image

      Akriti Mattu 

      4 years ago from Shimla, India


    • Taranwanderer profile image


      4 years ago

      The Swiss have the game locked when it comes to prestigious watches! From the watches you can afford in the Tag Heuer, to the luxury watches you cannot in the Patek Phillippe.

    • profile image


      4 years ago

      The Swiss did not invent the first Quartz watch. That title belongs to Seiko of Japan, with the Seiko Quartz Astron. Get your facts straight, buddy.


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