August Steiner Watches: Quality, Reviews & Information
If you have landed on this lens then there is a good chance that you have found an August Steiner watch on Amazon, eBay, Overstock, a similar such online marketplace, or indeed seen one on a shopping channel. The watch looks beautiful and an RRP of several hundred dollars is being claimed. Now you want to know whether August Steiner watches are really fantastic high-end watches and you are missing out on an excellent bargain, or whether you are being duped into believing that your $50 watch really does regularly sell for $300. My answer is going to be the one that you perhaps expect, your August Steiner watch is not worth several hundred dollars and it is not some prestigious Swiss watch brand with hundreds of years of fine watchmaking history. It is in fact a brand new brand which creates watches which look very expensive but are sold very cheap, but this isn't going to be an article which slates August Steiner but rather actually praises the brand.
August Steiner Watch Prices
Type in 'August Steiner' in Amazon and you will likely be presented with dozens of great-looking watches on sale for $50 to $75, each of those watches will have a high list price (e.g. $345) to create the illusion of a fantastic bargain. I actually see that strategy as a desperate marketing technique to get ahead in a saturated market which is full of reputable and established brands. I'm not angry about it though, I'd only be angry if they were actually selling their watches for several hundred dollars, and the reason that I am not angry about it because the prices that they generally ask for their watches represent Good Value For Money. I've actually purchased two August Steiner watches, the first out of curiosity, and the second because the first proved to be good value. In fact, my August Steiner watch kept better time than my Rolex, and it really did look like an expensive timepiece from the outside.
I am of course naturally wary of a brand which seeks to exploit the slightly-gullible into believing that their $50 timepiece is worth $395, it certainly isn't a marketing strategy that I would condone or use myself, but the most important thing from my point of view is that your $50 timepiece is going to be well worth $50 and probably at least a little bit more. That is a mitigating factor. Neither can you claim that their marketing strategy isn't effective, because it is probably their high list prices which have tempted you to search for and find this article.
August Steiner Watches Quality
August Steiner watches are similar in quality to any other mainstream mass-market watch in a sub-$100 price bracket. They use standard Chinese made automatic movements, of decent quality, sometimes with the use of Swiss quartz. This is another marketing strategy, they get to use the word 'Swiss' in their lingo by placing a small piece of Swiss quartz into a Chinese-made movement. There is nothing wrong with Chinese movements, in fact you will find Chinese made movements in pretty much every mass-market watch for the price. If you were spending over $150 and there was no other mitigating factor (a diamond in the dial for example), I would be telling you to look for a watch with a Swiss or Japanese movement. Most importantly though, my two August Steiner watches are still working with fantastic accuracy over one year after purchase, and both have proven to be hard-wearing and resilient watches.
The watch that you can see pictured to the right is one of the two that I myself have purchased, it is the August Steiner ASA826SS 'Mother of Pearl' bracelet watch and it is sold for It has a list price of $395. Is it worth $395? Not in a million years. Is it worth $75? Most definitely, it's a good quality affordable watch which is comparable in quality with anything that I have purchased new with a $100 budget in the past. All of the August Steiner watches linked immediately below are worth the asking price. around $75 including shipping on Amazon
August Steiner Watch Reviews
I've perused dozens of August Steiner watches to find genuine reviews from customers, and the majority of them are happy and agree with my conclusions that while these watches could never justify a price of much over $100, they are good value for the money and are relatively well-made. There are one or two timepieces which have had less favorable reviews and for that reason it is important that you do your own due-diligence before purchasing a watch. It is usual for most watch brands to have one or two less well rated watches in their range though, and that is particularly true for fashion brands. For me the question is not whether August Steiner watches are worth the money, it is whether you can spend the same amount of money for a watch which you will enjoy more, and that depends a lot on your own personal taste, consider checking out my article dedicated to the best watches for men under $100 for a general idea of what else you could be buying in this price range.
August Steiner Diamond Watches
If I were shopping on a budget of $100 for a new timepiece now I probably wouldn't invest in an August Steiner, instead choosing one of the watches on my page showcasing the best men's watches under $100, that is at least unless I was in the market for a diamond watch under $100, in which case this beautiful leather strapped gold-color timepiece by August Steiner would be a serious contender. This elegant dress tastefully uses two small diamonds at the twelve o'clock marker, and that real leather strap is very high quality. This watch actually makes my selection of the best diamond watches for men under $100, such is the high esteem that I hold it in. August Steiner haven't used diamonds extensively in their designs to be honest, but they do have a few other diamond men's watches including the two linked immediately below. This watch will cost you a little over $70 including shipping charges.