Ten Minutes Past Ten
Pick up any magazine, be it fashion, sport, mens or womens and look for an advertisement for a watch. Particularly what time it says on the watch.
I've got one sitting on the desk beside me and this is what I found...
Page 8 shows a Mambo watch. The time on the face? 10 past 10.
Page 19, win an Omega watch. The time? 10 past 10.
Page 33, an ad for HPM with a clock up on the wall. And the time is? 10 past 10.
I mean for goodness sake, even all the watched I looked through at Amazon are all set to 10 past 10! Even Mickey Mouse is in on the act!
Are professional photographers secretly telling us with subtle glee that the lazy bastards only get out of bed after ten in the morning when us working class are just making it to our well earned morning tea break?
Inquiring minds want to know.