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The Top 17 Best Fashion Bloggers in UK

Updated on November 23, 2017

Fashion blogs are the one which covers many things such as fashion industry, lifestyle, beauty, clothing, accessories, celebrity fashion choices, beauty tips and street fashion trends. They cover all levels of fashion from the largest fashion design houses to the smallest independent designers. Many fashion blogs also be categorized as shopping blogs and some fashion industry retailers have even started their own blogs to promote their products.Some blogs focus on fashion advice. Articles discuss clothing, general knowledge on clothes wearing, the matching and complementing of colors and care along with prescriptive advice. Blogs that only occasionally mention fashion are not categorized as fashion blogs, although they may be marked by the blogger as such.

The blazer will keep warm and stylish for at least a few seasons, the fashion magazine lasts for about one read in the bath and then it’s outdated. Instead, you can have new blazer and by reading fashion blogs you get all the fashion inspiration.

Fashion blogs are constantly updated, that allow you to post opinions to other bloggers and environment friendly. Creating a website for bloggers is one of the easiest way to brand an online fashion business. You can convey your business in online and attract visitors to your business with a visually stunning website & a stable web hosting. The fashion blog development and blogger web designer offer complete support for fashion blog sites from development. Having a website is essential for a fashion brand because, it gives a voice to your brand, gives you a 24/7 runway and helps you stay relevant.

Ready to launch a fashion blog? The step-by-step video will show you how, plus learn everything you need with fashion blog. Get the tips from someone who actually has done it.

I have created a list of my top 17 best fashion bloggers in UK below, best-loved fashion blogs of all time.

#1. Laila Daho ( )

Laila Daho
Laila Daho

Laila Daho, a fashion, lifestyle blogger and YouTube star known for covering fashion, beauty, and traveling on the blog Laila Loves. In 2015 she won the Blogger awards for the UK top travel blogger. YouTube channel “Meet The Vloggers” where she share their lavish lifestyles of private jets, 7-star hotels, mansions and supercar tours as well as family holidays.

She started blogging by covering her weight loss journey before expanding to a wider variety of topics. She’s had success both on YouTube, with more than 140,000 subscribers, and Twitter, where she had more than 220,000 followers. She become known for being London based travel bloggers.

#2. Yasmin Swann ( )

Yasmin Swann
Yasmin Swann

Yasmin Swann, 17 year old and based in the UK. Travelling is one of her passion and influenced in fine art, fashion & food. YouTube lifestyle Vlogger who is known for her Meet The Vloggers channel. She created her blog after her YouTube fans requested further expound upon her fashion and beauty interests. She has posted vlog entries detailing her daily life. She has also created her own eponymous blog, where she posts about her favorite fashion, beauty and lifestyle trends.

On her blog, find the best lookbooks, some pretty cool advice on brands and travel uploads. She has more than 140,000 subscribers to her YouTube channel Meet The Vloggers. Her hobbies include playing piano and guitar. She began her YouTube channel on January 2013. She posted her first video there on August 2013. Yasmin and fellow YouTuber Mo Vlogs are both known for detailing their affluent lifestyles.

#3. Erica Davies (

Erica Davies
Erica Davies

Erica Davies, With over fifteen years experience in the fashion industry as a beauty and fashion editor on national newspapers and magazines including The sun, The LOOK and Daily Mirror magazine, she certainly earned her fashion credentials. Erica lives in South East London with her husband, news editor James and five year old son Charlie, and three year old daughter Lila.

Exhibiting her casual-yet-chic style and shopping preferences on her blog The Edited, Erica also writes about lifestyle and parenting. In between styling shoots, travelling the world, Erica has appeared as a style expert on Radio and TV. She designed her own collections for high street fashion chains and is a fashion beauty blogger for P&G’s Beauty Recommended.

Camille Charriere
Camille Charriere

Camille over the Rainbow was founded by Camille Charriere, as a half English, half French ex-lawyer turned fashion journalist. Camille grew up in Paris and then moved to London to pursue a career in law and finance. However, her strong interests in the creative world lead her to the fashion industry. After working at and Net-a-Porter, she decided to go freelance and now showcases her looks on blog Camille Over the Rainbow.

Camille Over the Rainbow opened in 2010 is an insight into her sartorial universe, travelling tips and peppered by personal thoughts. A regular at London Paris Week, Camille has been featured in Grazia, Marie Claire, Vogue, Elle, Harper’s Bazaar, The Cut and Flair magazine.

#5. Ella Gregory (

Ella Gregory
Ella Gregory

Fashion Journalism graduate Ella Gregory first entered the fashion consciousness when she began her style blog, Coco’s Tea Party, at the tender age of 16. Combining fashion, lifestyle and beauty features, Coco’s Tea Party quickly took off and Ella has been blogging full time since 2011. Ella has been featured in POP magazine and Cosmopolitan, has been named ‘Blogger of the Week’ on Get the Gloss and also chosen to be on the British Fashion Council Blogger Panel. Blogging throughout her studies at the University of Creative Arts.

After graduating with a First Class BA degree in Fashion Journalism she took a leap of faith and decided to focus on Coco’s Tea Party full-time. Then she is been lucky enough to travel around the world and worked with a host of respected beauty and fashion brands.

#6. Victoria Villasana (

Victoria Villasana
Victoria Villasana

Mexican-born, London-based Victoria Villasana launched Style Marmalade to showcase different projects in fashion, design and art. Style Marmalade was quickly recognized in the fashion world and was short listed by Cosmopolitan as one of the best new fashion blogs and has been featured on, New York Times, MTV, Elle, Vogue and Societe Perrier, Victoria now collaborates with many international brands, photographers, artists and designers and her website remains one of the most unique style sites online.

Villsana's thought provoking, thrift-store aesthetic pairs effortlessly with her coverage of things like the Hackney Arts Festival. Villasana writes on the convergence of design and craftsmanship, imaginative joint efforts with companions and other similar souls, posting meetings with specialists. Her contemplation on DIY activities and women’s liberation, such as customizing shoes with markers and a further exercise in making your own cape, the features, made by ZigZagZig, is of high generation quality and enjoyable to watch.

#7. Alice Zielasko (

Alice Zielasko
Alice Zielasko

Alice Zielasko is a fashion blogger, street-style photographer and a web influencer. Alice and her elegant blog, Alice Point, have been recognized by Vogue Italia, Vogue Girl Japan, Grazia, Elle, Glamour, InStyle and Nylon and her distinct style is emulated by her many thousands of followers. Her passions for photography and fashion, as well as travel, are encapsulated by her visually-appealing inspiring blog.

Alice's style mixes popular and high fashion, always with a minimalist, polished approach. She's not afraid to experiment, boldly matching elements, just like her everlasting inspiration - London.

#8. Patricia Batatas (

Patricia Batatas
Patricia Batatas

Fashion and personal style blogger Patricia Batatas combines running a popular fashion blog, Peexo, with studying for her university degree. Describing her personal style as “simply, fun, girly,” Patricia’s blog has taken off staggering quickly considering she only launched Peexo in 2014.

Peexo aims to showcase a personal style journey all twenty-something girls may go through. Now an established video blogger on YouTube and with a rapidly escalating number of followers and share more of an insight into the life of a fashion-loving shopaholic

Sasha Wilkins
Sasha Wilkins

A digital fashion pioneer, Liberty London Girl blogger Sasha Wilkins was named Best Fashion Twitter Feed in Marie Claire 2012 Online Awards and Blogger of the Year at Red Magazine’s Women of the Year Awards in 2011. Sasha Wilkins is the founder of LLGMedia, encompassing, digital consultancy LLGConsults, whose clients include luxury brands & agencies on both sides of the Atlantic, and Wilkins & Ross, a digital film production company.

Sasha remains a regular fashion week critic for both The LFW Daily and Nick Knight’s SHOWstudio. She sits on the British Fashion Council’s Digital Advisory Panel, was a judge at both the 2014 UK Fashion & Textile.

#10. Lucy Williams (

Lucy Williams
Lucy Williams

Lucy Williams lives in West London and has been working in fashion for six years. Lucy Williams initially started her Fashion Me Now blog. Fashion Me Now is a blog for Travel, Fashion, Inspiration and all things in between. Her fashion credentials include working as a fashion assistant for InStyle magazine and as well as an assistant fashion and beauty editor for Stylus, but Lucy is now full-time blogger, brand consultant and freelance writer.

Over the last few years the blog is evolved to include personal outfits, beauty posts, and travel diaries. Lucy has killer style and always giving her own twist to fashion staples, which get repeatedly stalking to see how she wears this seasons must haves. Beautifully shot blog with natural tone and timeless style are showcased in her blog. Lucy started her blog as a bit of personal mood board. She never thought of it becoming much bigger. Inspirations are normally old movies and TV and travel that inspire her the most.

#11. Kavita Donkersley (

Kavita Donkersley
Kavita Donkersley

Kavita mixes vintage treasures and high street finds with luxury brands in the most seamless manner. She is a 20 year old girl from Sheffield. In her blog, She Wears Fashion; she expresses her interest towards the vintage fashions and thrifted finds. Now she wears fashion expanded into outfits of the day and occasional lifestyle and beauty posts. Along with these posts there is the weekly ‘Thrifty Thursday’ post, which showcases her favorite's finds at the cheapest of prices.

She Wears Fashion is growing everyday, with press mentions from MTV, topshop,, More Magazine, Elle Spain, GLOSS magazine,, London Fashion Week Official, online. As well as gracing the front 'hot pages' of ASOS fashion finder,, Chictopia , fashion hubs and ASOS fashion finder. She also been featured in magazines such as Look Magazine, Closer, Viva Magazine and more magazine. And she recently achieved a TV appearance on ITV 1 this morning as an advert for Closer & Matalan Magazine.

#12. Peony Lim (

Peony Lim
Peony Lim

For peony, it’s all about how accessorize and style an outfit. She is a graduate of the Courtauld Institute and London University of the Arts, Peony is a top blogger. After photographed by street style photographers outside her university she started in November 2010. A year later she opened her online boutique. was launched in March 2013 and redesigned again in August 2014, highlighting her passion to stay in front of online movements.

Peony's blog has been profiled by the likes of ASOS Magazine, Vogue Russia, Tatler and Glamour USA. The latest version of the site focuses on Fashion, Food, Travel and Lifestyle. Her impressive list of collaborations includes projects like Michael Kors, Revlon and Net-a-porter, Gap, Club Monaco, Jimmy Choo, Tibi, Love Gold, Versus, Solange Azagury Partridge, Clarins, My Wardrobe, ASOS, Netaporter, Apple, Tank, Grazia, MCM, Chanel, and D&G.

#13. Laetitia Wajnapel ( )

Laetitia Wajnapel
Laetitia Wajnapel

Laetitia Wajnapel is a Parisian living in London. She is one of UK’s Best fashion Bloggers by The Telegraph. Mademoiselle Robot offers lists of beauty accessories, personal outfits and catwalk trends. Mademoiselle Robot is the creation of Parisian photographer & journalist Laetitia Wajnapel. Her website was founded in 2007 as a way to stay in touch with far away friends. It now showcases on everyday modern luxury. has a reach of 2 million + across her social channels and blog. Laetitia has given lectures about blogging, online journalism and social media at Central Saint Martins as well as at numerous panels and conferences. Laetitia is available to work as a photographer, Creative director and Content Creator. has been featured in many UK and international publications such as The Telegraph, The Independent, The Times, Grazia, Company, Vogue, Marie-Claire, ELLE Girl, Stylist, MTV, The Sunday Times Style and Channel 4.

#14. Rosie Fortescue ( )

Rosie Fortescue
Rosie Fortescue

Rosie is a Chelsea girl at heart now with a career in the fashion industry. She has collaborated with numerous designers, such as Laura Gravestock, Covert Cases and Lipstick Boutique and now designing her own jewellery range. At Fashion Forte is a sneak peek into the wardrobe and style of Made in Chelsea star Rosie Fortescue.

Rosie focused her desirable fashion sense with modern outfits, stylish and has channeled her love for fashion through her blog AtFashionForte. Rosie currently writes an online column for London Evening Standard and has some very exciting projects ahead this year.

#15. Sarah Luxe ( )

Sarah Luxe
Sarah Luxe

Sarah is a professional Outfit Magician & Model Dresser. working and living in Cumbria, UK. In short, she works as a Stylist. Sarah found freedom of expression in fashion. Her style changes with moods, she consistently plays with layering. Her outfits are inspired by an underground culture and clearly musically infused. Sarah attending her first buying fair aged 16 as part of interning. She got experience in personal Shopping & Retail Management.

Sarah went for jobs in Merchandising and Buying. Current job involves booking Make up Artists and models, styling all eccomm, advertorial photo shoots and TV, working with others to organised shoots, all creative shots see on the site, trend reports, inspirational editorials/lookbooks.

#16. La Petite Anglaise (

La Petite Anglaise
La Petite Anglaise

Le Petite Anglaise is a critically acclaimed, London based fashion, beauty and lifestyle site launched by Ella Catliff in May 2010. The site’s visitors have grown everyday and her blog has a huge global reach with readers in over 100 different countries worldwide. As a result of her work on her blog, Ella is celebrated by top industry influencers including New York Magazine, Vogue, The Telegraph, FIGUE Japan, international editions of Grazia and Elle Girl Japan. Last year Ella was named one of the “20 To watch For 2014” by InStyle Magazine UK in their January 2014 issue alongside the likes of Imogen Poots, Eleanor Catton, Lorde , and Jack Reynor and appeared on the cover of YOU Magazine for their “Superbloggers” feature.

Ella has been featured in the Evening Standard’s Deluxe Fashion Week Issue, the Elle UK Magazine March issue, Harper’s Bazaar US and a two page shoot and interview in the Teen Vogue May issue. Ella frequently collaborates with high end brands on a variety of projects including editorial shoots, ambassadorial work, styling, event hosting and tailored content on La Petite Anglaise.


Jaclyn, freelance creative consultant and online writer based in London and her lifestyle blog Bumpkin Betty. Her blog was founded in January 2009 when she moves from tiny rural village in the North Scotland to the big city of London in pursuit of a career in fashion industry.

Jaclyn run her own business helping brands develop their communication. Jaclyn focus on tone of voice development, editorial support, social media strategy and blogger outreach. In Bumpkin Betty, written for the likes of Stylist, The Huffington Post, and The Moment Magazine amongst others, and currently a regular contributor to Most Wanted Magazine (part of Jaclyn writes a regular feature entitled Freelance Life for the blog, where she shares tips, advice and general musings about the problems.


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