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Apple Q3: revenue, profit and sales fell iPhone; Money from the App Store a record high

Updated on July 27, 2016

Apple has released the financial report for the 3rd quarter of fiscal year 2016 with revenues of US $ 42.4 billion, down 14.5% compared to the same period last year. In terms of profitability, the company recorded net income of $ 7.8 billion, also down 27%. And though such reduction but the actual result was higher than expected revenue 42.11 billion from Wall Street investors. In the past three months, Apple sold 40.4 million iPhones , lower than the figure of 47.5 million units last year but still higher again than the expectations of analysts. This is the 2nd consecutive quarter iPhone sales is reduced.

The same is happening with the iPad : Apple sold 10 million units in Q3, down 9% compared to the year 2015, and 7% higher than Wall Street expectations. However, in terms of revenue, the proceeds of the iPad has increased by 7% compared to the same period last year to $ 4.8 billion, which stems from the new iPad Pro has higher prices than those previous generations. In the recent quarter iPad sales decreased continuously because users often spend the smartphone out of 5 "to do always the multiple functions of the iPad, in addition to the lifecycle of the iPad also much longer than the iPhone (3-4 years change once). still do not see what prompted Apple to Apple Watch and numbers. Currently this line of watches still are grouped into the category "other products" with $ 2.2 billion of revenue, down from the same period last year (2.6 billion). The analyst also recently launched Apple Watch report declining sales somewhere around 55%. There is a bright spot in the financial statements today: Apple says the how much it earns from the App Store is the highest ever, higher than the company's own expectations at the beginning of the quarter. for the whole service department that is in the App Store, the company earned 5.9 billion, an increase of 19%.

Currently Apple is also investing heavily on online services in order to earn more money from customers who purchased Apple hardware. Apple last quarter and this quarter decreased revenue, profit is mainly is due to iPhone sales slowed down, while Apple has not launched a product line that really sucked as duo iPhone 6 and iPhone 6 Plus. Apple's also acknowledged this and said that this is a break clause before the company switched on again. Apple predicted revenue in the next quarter at around 45.5 billion to $ 47.5 billion, higher than this quarter but still lower than last year (51.5 billion dollars).


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