AN OVERVIEW/ROOT CONCEPT
Communication entails the transmission of information, ideas, attitudes, opinions, thoughts and feelings from one person to another. When one expresses his/her desire, thought or need to another. When one expresses his/her desire, thought or need to another, there is a transfer of information from one mind to another mind.
Communication is fundamentally a process of sharing meanings, it involves meaning exchange. Any act could be communication as far as some messages are conscientiously encoded and passed on or unwittingly conveyed. One can also trade ideas with another person on a wide range of issues. Communication make as it possible for people to share knowledge, add to it and pass it on to future generation. Each person contributes ideas to the pool of ideas for others to use by communicating. So one cannot imagine a world without communication.
Communication by speech is assumed from the foregoing. But this no doubt is not the only way to communicate. Although, it remains the earliest and still the most important way to communicate. Other means include gestures, looks, pictures, written and printed languages among other ways.
The word "communicate" is a Latin derivative "communicate" which means "to share" or "to make common". For communication to take place therefore, there must be something to share, that is, the message you intend to put across and a means of transmitting the message to another person.
It is in terms of the means of communication that the brain and senses play an important role in the communication process. We use mainly the hearing and seeing senses. This is not to say that other senses such as touch are not used in communication. The blind for instance read by touching raised letters with their finger tips. The deaf and dumb communicate using special hand language.
Communication is not limited to human beings, even animals communicate. Although, animals have much simpler brains than human beings and cannot speak languages, they communicate by grunting, chirping, barking and making other noises or movements. Animals also make good use of their senses. They can warn each other of danger, call their mates or express fear, pain and joy. Insects such as cockroach use their attenna to sense danger and to locate food. The honey bee is reputed to have the ability to communicate the availability of food, where the food is and the distance. This it does by a special kind of "dancing".
Animals such as dogs can also communicate with people. A dog barks when it senses danger such as the sight of a stranger, and wags its tail to welcome the owner or whoever it is friendly with. Many other animals even wild animals have been tamed and trained to communicate with human beings. However, it is important to observe that, human communication has advanced far beyond the animal or signal level. A mighty web of communication has been formed today with such intentions and developments as speech writing, printing, postal services, books, magazines, telegraph, telephone, radio, computers, television, among others especially those made possible with the advent of computer such as mobile phones.
DEFINITION OF INTERNATIONAL COMMUNICATION
International communication is the exchange of meanings across national frontiers and between two or more countries. It is brought about by the interdependence need of man, a situation which makes it imperative that the way one man needs to reach out to other men, for meaningful existence, so does a country need to reach out to other countries for better life for its citizens. It is a fact that the economics of international resources, borders on using national resources to secure other needs that cannot be produced at all and that are better imported than produced locally. This is known in economics as comparative cost advantage. The telecommunication networks that facilitates the process of international communication span the length and breadth of the globe in the coverage and reporting of message.
International communication is a study in the use of mostly the mass media of communicationcommunication in facilitating meaningful exchange in international relations.
The international gathering on issues such as context of information accuracy and balance, in facts, and images presented, infrastructures for news supply, rights and responsibilities of journalists and organizations engaged in news gathering and distribution, as well as technical and economic aspects of their operations for that purpose on international seminar. On the infrastructures of news collection and dissemination held in April 1978 in Stoullrolm, with the generous assistance of the Swedish Government, attended by some 100 representatives of news agencies, broadcasting organizations, major newspapers, research institutes and international and non governmental organizations of regional or world wide scope.
Disparaging information about people, group organization and products has probably been disseminated by word-of-mouth nearly as long as human communication existed.
However, the ability to transmit negative information quickly to large disparate and widely dispersed audience has increased dramatically with the growth of mass communication.
Rapid developments in sphere of mass communication are enormously redefining the Laswellian Paradigms (who says what to whom in which channel with what effect) in a manner and dimension never thought of by Arnold Lasswell. These developments are no doubt gargantuan both in communication development.
International communication takes place wherever there is an exchange of meaning across national borders. This can be in the form of oral (intra-personal) communication; or through books, letters, telegrams, telephone, e-mail, movies, academic journals, seminars, conferences and specialized publication. International communication also occurs via the international mass media of radio, television, magazines and the internet. It involves the exchange of ideas,values, opinions, and beliefs primarily aimed at altering or maintaining a given status quo.
The players in international communication consists of government officials and politicians, business organizations, especially embodied in conglomerates and multi-institutions; and the citizens. International communication cannot exist without interpersonal and mass communication.