- Internet & the Web
Best Search Engine Optimization Techniques
Search Engine Optimization
First of all thank you for visiting this page!!
Actually SEO is a very detailed subject as all its concepts are based on morphology of search engines. It requires almost a 3000 pages book to completely understand SEO which most of you will not prefer to read.BUT you don't need the whole book to get a high rank in search engine. You just need to learn a few good areas of SEO which will definitely your website in achieving a good rank PLUS a significant traffic.
Every webmaster(website owner) knows the best type of traffic is natural, organic search engine traffic. There are two important reasons for this
1. It is extremely targeted
2. It completely free traffic
The main aim of this hub is to provide some simple, effective, and most important search engine friendly tips by which you can boost your websites ranking and hence traffic.
Ok lets see the five all important SEO techniques
1. Meta tags
There are mainly three types of meta tags which are Title tag, Description tag and Keywords tag. We will only go for TITLE tag and DESCRIPTION tag but not keyword tag as most of search engines puts no/minimum weight on Keyword tag.
I would prefer you to use similar test in TITLE and DESCRIPTION tag as this will really made task easier for search engines when they are searching for the apecific keywords mentioned in your 'title' and 'description' tag. Place your keywords( more than one) prominently in these tags as it is better to have all your keywords at the beginning.
In most of websites i saw people using " welcome to my site" or "introduction" as the title( in place of keywords) which will not help your quest for being higher in rankings for any specific keywords which you could mention in that title tag. So we need to have all our keywords in our 'title' and 'description' tag and do not use words such as "and", "or", or "the" in these tags.
2.Navigational links and java script
Some effective SEO guides
3. Alt Tags
As search engine spiders are not able to read the pictures or images, hence you need put your 'alt tags' at the pictures or images as only ' ALT tags' will tell the search engine spiders what this image is about. This is another way to place your keywords and improve your search engine ranking. ALT tags are easy to make and they can make a huge difference in your website's keyword ranking. Search engines optimize your tags by separately calculating keyword prominence and density in web page PLUS weight in 'ALT tags'.
Example of simple ALT tag can be : alt=" your keyword phrase."
Google adsense tips
keywords at bottom of webpage
natural health care
Anchor Text of backlinks
It is true that having lots of back links to your websites increases your ranking rapidly but but it can increase more rapidly if the anchor text or linking text of your link is similar to your main keyword. Like if search engines find many navigating links to your website using the term ' natural health' then search engines assumes that your website is about natural health.It is overlooked very often by the webmasters but it has a huge impact on the website ranking for that particular keyword.
Try to avoid such anchor link text: 'click here' or 'your website.com' use your main keyword in place of them.
Hope you have got some sort of useful information from this hub. Any kind of advice or comments are open.