Ok we all get spam email but this hub is about one particular type - the congratulations type email.
In the last few months I've 'WON' Ipads, laptops, phones and even an Audi car!!!!
Do you think I'm celebrating?
You could be forgiven for thinking that I am but alas even though I'm so often being congratulated with this type of email what I'm finding each time is that I'm only a POSSIBLE winner of these prizes that (I'll admit) make me salivate in anticipation.
You see when I open these emails my 'WIN' is ALWAYS being qualified.
Thats really frustrating!
When I open these emails I'm told I could be a POSSIBLE winner if I jump through a few more hoops like join up for a membership or do a survey.
Don't get me wrong Iove giving feedback but is this really the right way to get it?
Tell people you've WON only then to turn around and tell them that they could be a POSSIBLE winner.
Why do this?
It's really bad marketing.
I now simply delete any emails like this - I don't however delete offer emails - where well-known companies offer goods at discounted prices - with these offers I can peruse the email for the details of the offer and decide to go ahead or not.
This is considerate marketing - the congratulations emails, on the other hand are not!