How to Grow the YouTube Channel From 0 Views and Subscribers
YouTube Channel Growth: An Enigma
Ever since YouTube tied up with the search behemoth Google, the race to enter its fiefdom has grown manifold. There is an ever-growing interest to be part of the online video community.
Wherever we observe there are selfies created, videos uploaded and stories made. In this race to video stardom, there are the winners and laggards. Which group do you belong to? If it's the latter, then this article will ensure you get in the first group.
But as they say 'Rome was not built in a day', the same holds true in the online world. Although it's easy to upload videos and cheer up, maintaining the channel is like hunting treasure under the rocks. You may find it or come back empty-handed.
But the beauty of YouTube lies in instant glory, some quick bucks, and genuine user engagement. The top channels can even get brand endorsements, affiliate deals, and sponsored post clippings.
The million-dollar question is how to grow the channel from 0 views and subscribers.
Growing the YouTube Channel - A Sneak Preview
There is no such thing as 0 views and subscribers in the YouTube model. The instant you upload the video online, you can be assured of getting the first hit sooner or later.
The views will trickle in day by day but not the subscribers. This is an elusive concept and needs a detailed analysis.
Subscribers are not apples, that will fall on your head and get you the formula.
There are set rules to follow and ethics to maintain to crack the subscriber base.
"The first step to Youtube success lies in creating content which users prefer"
Some Guidelines on Growing the YouTube Channel:
Listed below are some ways to amplify the YouTube channel:
- Creating an original script for videos: Originality is the key to open the doors to YouTube success. It is the basis on which online stories are generated. There may be few who depend on the support of established channels, but over time it may kill the essence of the original content.
Try creating your own content with a superior technology camera, editing software, and support systems.
Video lighting also plays a pivotal role in ensuring more views, shares, clicks, and forwards. A blurred and hazy video will drive away the users watching the video.
Every element of the video is important for its success, online as well as offline.
Appearance, presentation, ambiance, noise, pose, pronunciation, tonality, subject matter, background, and video quality are factors to keep in mind for channel growth.
So the first thing to keep in mind is creating original, and compelling content. The clicks and views will follow subsequently.
Note: Although the article is based on YouTube channel's growth, I listed down this point as its the foundation on which all success lies.
- Use trending keywords and catchy titles: A secondary element in the video channel's growth to the limelight. Titles and keywords play a prime role in launching the video into the elite league.
It takes only a few seconds to catch a user's interest. Include an appealing title with a trending keyword for high CTR(Click Through Rates).
Use video-based elements like Meta tags, keywords, keyword-based descriptions, keyword-based Author Bio, etc for search engine indexing purposes.
- Cross promoting the video channel: Most overlooked and productive technique in video promotion. Type the individual video's theme keyword into the 'YouTube Search' box and wait for the results.
A list of top videos in the category gets displayed along with the number of subscribers, views, and comments.
Select the most recent videos from the filter, and cross-promote your channel link in the comment box.
But there's a catch. You have to be genuine and creative enough to be less promoting and more informative to the Youtube community.
Be cautious of not breaking any rules of YouTube, and maintain decorum in the threads. Finally, don't overdo URL linking which can get you banned. At times, you can include the URL without https.
You can also promote the video on other social channels, bookmarking, and video promotion websites.
- Posting in the right category: Often ill-researched and not well thought of, but very powerful way of generating subscribers and views. Posting in the right category makes all the difference when everything else fails.
I remember my nephew putting videos in the wrong category and was not getting enough subscribers and views. But switching it to the right category made all the difference and zoomed the subscribers from 50 to 200 in a month's time.
- First Entry Screen: There an old cliche which says "The first impression is the last impression". We often start the video without an attractive slide or intro session and this may break the user interest then and there.
A smart YouTuber will understand user psychology and create elements of interest and curiosity at the initial point. This will force the user to demand more information making him watch deeper and gets him hooked.
But even as first impressions matter, the last impression also counts. End on a high note with video annotations and more video thumbnails. A satisfied user will convert into a potential lead and a loyal subscriber.
Getting into the YouTube Trending Club:
Getting more views and subscribers is not rocket science, but what is needed is patience and improvisation. Work smart on the videos and follow the market trends. It will ensure your place in the YouTube's Hall of Fame.
This content is accurate and true to the best of the author’s knowledge and is not meant to substitute for formal and individualized advice from a qualified professional.
© 2020 Danny