ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Guide to Mobile Classifieds

Updated on April 23, 2009

We use our mobile phones today for everything from checking email to downloading the day’s entertainment. It’s no surprise then that one of the best places to check out classifieds is right through your mobile phone. Mobile phone classifieds have all of the benefits of online classifieds because of the phone’s access to the web but they also have additional beneficial features that are unique to the phone platform. Consumers, advertisers and classified ad publishers can all benefit from taking their classified ad use to the next level and using their cell phones to post and read ads.

The most important thing about mobile classifieds is their immediacy. Like with online classifieds, ads are posted in real-time and individuals can review them at their convenience to find the latest in everything from jobs to free stuff. Better than the Internet, though, is the fact that mobile classifieds are accessible right through your phone which you almost always have by your side. You can easily read mobile classifieds while you’re waiting in lines or using public transportation which is not necessarily the case if you rely on a computer to access the Internet.

More importantly is the fact that communication through the mobile classified sites may be more immediate than if you’re using standard online classifieds to get information. Mobile classifieds typically allow the user the option of simply clicking on a space in the ad to send a mobile email or a text messages to the person who placed the ad. Responses are then sent back to you via text. This tends to happen much more quickly than email exchanges online since you may be able to check texts at times when you can’t check email. This immediate back-and-forth response option makes mobile classifieds efficient and increases the ease of the classified transaction.

To use mobile classifieds correctly, you need to understand that there are two different types of mobile classified ad sites. First there are mobile versions of existing online sites (such as Craigslist) which basically provide a version of the site that is easier to navigate on the cell phone. Secondly, there are sites that are designed solely as mobile classified ad sites. These sites (which include Gumiyo and iMojoAds) are the best sites in terms of leveraging the SMS / MMS functions of the cell phone in conjunction with mobile phone ads. For example, Gumiyo allows you to set up alerts for items that you want and then you’ll be notified by text message when that item shows up on the site.

Mobile advertising is particularly appealing to sellers in today’s marketplace because it is able to provide great results using targeted advertising and the geo-location services on cell phones. Sellers can place keywords in their ads that target people who are in a specific geographic location so that the ad reaches the most optimum audience. Ad stats can be tracked through the mobile web so that frequent sellers can adapt their ad approach to continually improve their classified advertising. The result is that sellers are more successful in making sales through classifieds because buyers who are interested in what they have to offer can find them more easily than in the past.

The only way to get used to using mobile classifieds is to start trying them out. The good news is that these sites are almost all really user-friendly. Anyone who is familiar with the standard classifieds format can make sense of the format of mobile classifieds. Adjusting to the added features of SMS/MMS marketing takes a little bit of getting used to but it isn’t something that is difficult for the average person since these are phone features that we use all of the time. You’ll quickly learn how to adjust settings on these sites to give you the best updates on your phone without annoying you throughout the day. Before you know it, you’ll wonder why you used any other format for accessing online classifieds.


Submit a Comment

  • SEO Expert Kerala profile image

    SEO Expert Kerala 

    9 years ago from KERALA

    nice informative hub... try IMMA website for marketing details Indian Mobile Marketing Assocation

  • RVDaniels profile image


    9 years ago from Athens, GA

    Good Hub. It's really informative. I hadn't considered using my phone for that.


This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

Show Details
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)