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How To Write Effective Tweets on Twitter

Updated on July 13, 2013

In this day and age, the social media is the perfect platform to promote your business. The social media market is the largest online market in the world. Millions of people all around the world are constantly active on their social profiles. Successful affiliates have been promoting their business on social media websites for years. There is a huge advertising market online and it shows no signs of stopping any time soon.

One of the largest social media websites online is Twitter. Twitter has millions of members, making it an ideal location to promote your business. If your not familiar with Twitter, you can sign up with them for free. Twitter is a social media website where you can share post, which on Twitter, is called "Tweets." There is a catch to sending tweets though. Your tweet can only compose of 140 characters. Also, you must obtain "followers" because they are the ones that see your tweets. Since you can't post tweets to anyone, you need to make friends and followers quick. In fact, you may want to learn how Twitter works before you try to promote your business.

How To Write Your Effective Tweet

There are several different ways that you can learn how to write an effective tweet for your business. The key is knowing how Twitter operates. To be honest, many people fail to promote their business because they don't know how to write effective tweets. Twitter is a fast paced social media platform. Twitter is much different from other social media platforms. At Twitter, you only have a few seconds to catch someone's eyes. If you don't, your potential sale is long gone.

How can you catch someone's attention within seconds? Since you only have a few seconds to catch someone's eyes, you have to make sure your tweets are effective. You need to get straight to the point. I see many people posting their link first and writing their promotion afterward. This is not effective tweets. Nobody is going to click on your tweets if you post them in this manner. Personally, I've always had success when my link is in the middle. This is a effective way to write your tweets. For example, if I am trying to promote my SEO business, I would send my tweet like this.

  • Do you need professional SEO? (LINK) Get SEO help now!

This is an effective tweet to promote your business. Notice, the first thing people see is "Do you need." The read automatically knows that this is a promotion. They want to know what for, so their eyes are directed to the rest of the tweet. As they are going through the tweet, in the end, they see "Get SEO help now." Within seconds, the reader knows it is a promotion and they know exactly what for. This is one way to use effective tweets to promote your business.

Another effective way to promote your business using twitter is with interaction. The key to this is grabbing the reader's attention. What does your business promote? For example, we will say your business promotes motorcycles. Remember, this is just for examples. My object is to interact with my audience, as well as promote my business. This is effective tweeting because others can share and re-tweet your tweet. If this happens, your tweet could be seen by a lot of people. Engage your audience and keep them interested. My purpose is to get my audience interacting with my tweet. Since I sale motorcycles, I am going to send a tweet similar to the one below.

  • Have you seen the new Harley Davidson? (LINK) Wow, check out this bike!

Since you are asking a question, you are engaging your audience. You are basically asking them to respond. This is also a great way to pick up leads. The point, you want to send effective tweets to promote your business. If your sending tweets out by the hundreds, but your not writing them right, they won't be seen. You can send a million, it won't matter. Sending effective tweets is the only way to successfully promote your business.

Promoting Within The Same Niche

Another way that you can effectively promote on Twitter is by joining people that are in the same niche. This can create leads, sales, and important contacts that you may need down the road. There are many benefits to gaining followers in the same niche. For one, they have and share similar interest as you. They may even be a buyer, looking for similar products that you may have. If your promoting a service, they may be interested in your service or know someone that is.

For example, if you are promoting music, you would want to follow musicians. I'm not talking about celebrities, I'm referring to men and women that are associated to the music market. You may want to look for music business owners, CEO's, or affiliates. Since your niche is music, it only makes sense to promote to people in the same niche. It wouldn't do you any good to promote your music to football fans or car dealers.

Twitter is one of the largest social media websites and it is still growing. There is a huge market within and there is plenty to go around. Once you know how to properly construct your tweets, you are going to get more hits. It is up to you to close out the sales though. So, if your going to promote your business on Twitter, make sure you know how to close your sales and leads.


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    • thelyricwriter profile imageAUTHOR

      Richard Ricky Hale 

      5 years ago from West Virginia

      Au fait, thanks for the comment and it's a great question. You connect with others by selecting "followers" that you would like to connect with. In return, once you create an account, followers will connect to you. If your marketing a product and that is your purpose on Twitter, you would want to connect with men and women that have interest in such products. I do freelance SEO services and we use Twitter to create links back to our websites. We connect to others that share similar interest, such as freelance work. We stay within our niche, we connect with those who are "associated" to us in some manner. This also allows us to make business connections and partnerships that may benefit both parties in the future. Once you have followers, each Tweet that you make will be placed on their timeline, so your followers will always get your tweets. They can share your Tweet with their followers or retweet your message. The more followers, the more your Tweet reaches out. Facebook works in the same manner as Twitter. Once someone accepts your friend request, they'll be able to read your timeline and once you share a post, it automatically is seen in their timeline.

    • Au fait profile image

      C E Clark 

      5 years ago from North Texas

      I still don't have a Twitter account. Writing tweets seems relatively easy, but how to connect with people so there's somebody to read them? Same with FB, how do you get followers to read your posts?

      I appreciate your writing this hub because every little bit of information in how to make Twitter work for me is helpful. Voted up, useful, interesting and will share with my followers.

    • thelyricwriter profile imageAUTHOR

      Richard Ricky Hale 

      5 years ago from West Virginia

      Anamika S, thanks for the visit, votes, and share:) Great point!! Your absolutely right. Finding people with similar passions, niches, themes, can certainly help your tweet travel far. And as you mention, retweeting is a great way to get your own tweets retweeted. Thanks for adding cause this is another great benefit.

    • Anamika S profile image

      Anamika S Jain 

      5 years ago from Mumbai - Maharashtra, India

      Awesome Post! Connecting with like minded people in your niche can help in getting noticed on twitter. Add such people to your list, Retweet their tweets, favorite/comment on their tweets and they are likely to return the favor. Voted up and useful. Tweeted too!

    • thelyricwriter profile imageAUTHOR

      Richard Ricky Hale 

      5 years ago from West Virginia

      Cyndi10, thanks for taking the time to comment and everything in between. That's a good point also Cyndi10, certain peak hours on Twitter give your tweet a much better chance of being found, retweeted, ect. You'll have to let me know how your experiment goes Cyndi10. Thanks again.

    • Cyndi10 profile image

      Cynthia B Turner 

      5 years ago from Georgia

      This is a great article about using Twitter to your advantage. Your suggesting about crafting a tweet with your link in the middle makes a ton of sense. I'm experimenting with the best times to post on Twitter. I know what the pundits say about posting times overall, but I'm trying to gauge the best time for engaging my followers and the followers of others I work for. It's proving to be an interesting experiment.

      I vote your article up and very useful.

    • thelyricwriter profile imageAUTHOR

      Richard Ricky Hale 

      5 years ago from West Virginia

      Moonlake, thanks for taking the time to comment and vote, it's always greatly appreciated. Hope this has helped. Take care.

    • moonlake profile image


      5 years ago from America

      Thanks for the information. I'm never really sure what I am doing on Twitter. Voted up

    • thelyricwriter profile imageAUTHOR

      Richard Ricky Hale 

      5 years ago from West Virginia

      Bluebird, thanks for taking the time to comment. Glad you found value in this Twitter article. Effective tweets add value to any website. The better your tweet, the better chances that it is tweeted again and shared. The distance that your tweet travels is very important, especially id you're trying to reach a large audience.

    • bluebird profile image


      5 years ago

      I am tweeting today in song. I will be tweeting more your way now that I have a good hub to refer to on how to do it. Thanks for this informative hub!

      Have a great day!

    • Seeker7 profile image

      Helen Murphy Howell 

      5 years ago from Fife, Scotland

      At last an article about Twitter that actually makes sense and tells you something useful.

      I'm still trying to get the hang of Twitter, even although it's simple it's also, for me complicated, especially how to use it to flag up articles.

      A very useful hub with excellent information!

    • mythbuster profile image


      5 years ago from Utopia, Oz, You Decide

      Thank you for the tips, thelyricwriter. I'll try to follow this advice when I log in again on Twitter. I've been pretty lame with learning how Twitter works but your hub has helped clarify a few things for me now.

    • teaches12345 profile image

      Dianna Mendez 

      5 years ago

      Thanks for the information. I keep saying that I will get on twitter one of these days. I hear people all the time talking about it and see how much it is used by everyone.

    • Alastar Packer profile image

      Alastar Packer 

      5 years ago from North Carolina

      Brief and very informative, doesn't get much better than that. Thanks Ricky, this answered some questions nicely- Twitter packs the heaviest punch for the money so to speak - Twitter is MOST important and you've got some great stuff here my friend.

    • billybuc profile image

      Bill Holland 

      5 years ago from Olympia, WA

      This is one avenue I just have not spent any time on. I really know very little about Twitter or how to do anything effectively on it. Great information here my friend. Thank you!

    • Kittymeowmeow profile image


      5 years ago from United States

      Thank you. Gave me a lot of insight on how to make my tweets more effective.

    • jabelufiroz profile image


      5 years ago from India

      Great hub on Effective Tweets. Voted up.

    • Faith Reaper profile image

      Faith Reaper 

      5 years ago from southern USA

      Thank you for this very useful hub here! I am one who needed to read this, as I truly did not really get Twitter with its quick lines of response and that's it. However, I see from reading this, that is not it, but truly a great opportunity to promote and have added success!

      Great article.

      Voted up +++ and sharing

      God bless, Faith Reaper


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