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How to Build a WordPress Website from Scratch
What is the Goal?
When building a site in WordPress or in any other similar service, you have to remember that the end goal is always optimization. You have to optimize everything that you do and it is what will make your website a success. It is important that you understand this before you take any other step in making your website so remember this:
Optimizing everything in your website means that you will end up with an end product that is powerful, accessible, and successful.
- customcards.wordpress.com for a customized calling card website
- musicsheet.com for a website that offers downloadable music sheets
Choosing a Domain Name
If you do not already have a good domain name in mind, this will be the very first step. Experts and beginners will choose domain names for a lot of reasons, such as branding. However, it is best to keep in mind that the main goal when choosing a domain name is to achieve online visibility and optimization as well. You might be tempted to go for an overly long domain name with lots of misspelled words, and hyphens for reasons all your own but such domain names will work against you. It will be very hard for users to remember such a domain name and it will make it that much harder for them to go to your site. It is better to choose a simple domain name that backs up the purpose and content of your website. For example:
If you work to optimize everything in your website then it will be easier to achieve SEO and will also make it that much more attractive to visitors – who are the lifeblood of your website. A website that is not optimized will not have very good results especially if it is not user-friendly and SEO-friendly as well.
When you list probable domain names for your WordPress website, make sure it becomes highly visible. You want to make sure that you use keywords that work on big search sites like Google. For instance, when looking up for “custom calling card” makers online, then chances are higher that “customcards.com” will pop up. The same principle applies to people who are looking for free downloadable “music sheets.” Another thing you need to remember when looking for a good domain name is to make sure that your domain name is legal. It is not a good idea to look for a domain name that slanders a person or a company. Choosing a domain name that copies that of another company can also turn out really bad for you.
Get Webhosting from WordPress
Once you have your domain name, the next step is to choose a good webhost. This is very important because a good webhost will ensure that your site is well-maintained, accessible, and secure. It also ensures the speed in which your website functions. Searching for the best web host price or the speediest web host service for a WordPress site though is surprisingly easy all thanks to WP engine.
WP engine is considered the best web hosting choice for WordPress sites and for many great reasons. One of the very best reasons to choose WP engine for WordPress is due to the fact that it offers blazing speeds, amazing web security, and top-notch customer support.
Website Design for WordPress
If you want your WordPress website to look professional, you want to make sure you look for a site that is easy to navigate and visually appealing at the same time. It is a delicate balance but it has to be done because if your website is visually unappealing, then visitors will not want to linger or visit again. If your website is slow and hard to figure out, then that makes them want to stay away even more and they will instead spend their time on other sites. When it comes to web design, you have to make sure that you keep the whole goal of optimization in mind.
To ensure the maximum satisfaction of the people that visit your site, there really is only one way to go with the design and that is to choose premium WordPress themes. The best themes are made by the WordPress experts themselves as they allow you many ways to customize your website. Some of you might be tempted to go for free themes, but you are advised not to do so since it doesn’t fit into the whole optimization goal.
Where to Find Premium Themes
You can find so many websites that offer top-of-the-line premium themes for WordPress but seeing as you are just starting out, you should look for websites that offer updates and support for their premium themes. There are themes that get amazing updates such as “responsiveness,” while others will require a subscription for you to update your theme. It is also a good idea to apply custom designs to your site and it is best to have support from the makers of the theme.
Now some of you may have an issue with paying for premium WordPress themes but the fact of the matter is that they do not even cost that much. Paying for a premium theme should cost you between $8.00 - $10.00 and they are well worth the money, especially if you anticipate growth in your website. The theme will grow with you.
Logo Design and Professional Web Design Services
For those that are hung up on branding, you may want to think about coming up with a logo. You have the option of going to a pro for logo designs (costs a lot of money) or you can make one on your own (time-consuming). It is really up to you to weigh the pros and cons of each.
As for professional website designing, that is again up to you. If you are willing to spend the money on a pro then by all means go ahead. A pro can do wonders when it comes to optimizing your website for both search engines and visitors. Choosing a web designer can be a daunting task but take note of the guidelines below to ensure you get the best one for your WordPress blog.
- Do not choose a web designer that offers you a portfolio that doesn’t have links to the actual sites he has “worked” for. The designs could be bogus.
- Make sure you do not pay more than you ought to by making it clear to the designer that you have specific design ideas in mind. It is also a good idea to document all your design requests in case you are not happy with the final design.
Plug-ins are always a good idea for websites and the most common WordPress plug-ins include social bookmarking plug-ins, cache plug-ins, SEO plug-ins, and comment system plug-ins that allow people to add comments using Twitter and Facebook. You may also want to add contact plug-ins and anti-spam plug-ins. There are so many plug-ins to choose from but the three below are considered to be the most essential:
- Cache plug-ins will make sure that your server doesn’t get overloaded and your site runs at maximum speed.
- SEO plug-ins are useful for handling XML sitemaps, breadcrumbs, permalinks, meta descriptions, etc. They also work to increase site visibility.
- Comment system plug-ins are very useful especially if you choose ones that are set up for integration with various social media sites.
Now that you have those in place, all you need to do is come up with SEO optimized content for your site to get visitors and become a success. Make sure that you post regularly and use relevant keywords to gain the most attention and the most number of visitors.