How to Include Your Website in Google Searches
How Google Search Works
The best way to learn how to include your website on Google is to understand how it works.
You can submit your website url to Google through this link but it doesn't necessarily mean that people will be able to find you on Google. Google has a unique method that it uses to find and rank pages.
Stage 1: The Spider's Are Dispatched
Google uses 'spiders', a robot program that will constantly scan all new and updated pages on the world wide web. They call them 'Googlebots', they follow links from page to page, surfing the net looking for new content that they can index. It's run by an algorithm that determines 'which sites to crawl, how often, and how many pages to fetch from each site'.
Stage 2: Indexing
Google will then index all of the pages that were earlier crawled. This involves getting all of the keyword information including the font style, the size, and the positioning on the page. Googlebot would have already got some of this information already, however it cannot pick up some of the more rich media files.
Stage 3: Ranking
Google will now have most of the information that it needs in order to know what websites exist, but it doesn't yet know which pages will be valued more highly than the others. This is where the ranking comes in.
Google is quite unique in the way that they rank pages. They use another algorithm called 'PageRank' that will rate a page's importance based on hundreds of different determines.
The most popular that seem to determine the rank are: the number and reputation of the links that direct to the website, the keyword density, and the quality of the content (spelling and the number of visits).
Stage 4: Definition
This 'PageRank' algorithm uses over 200 signals in order to define the ranking. So when someone types in their their particular query they should be given by Google a webpage that will prove to be extremely useful. People's searches' will be tailored to their own preferences. For example Google will use information, such as their geographical location or whether they have visited the particular site before.
So How Do I Rank High On Google?
Getting on Google is relatively easy, but getting a high ranking website can prove to be very difficult. You need to please google's algorithms without losing the human touch that every website should have.
There are lots of tricks that people use in order to rank high but they never last for long, for example stuffing your website with keywords won't do yourself any favours. As a general rule continue to build organic quality content that you know your readers will value. Google will too if you do.
Want to learn more? Find out how to rank high on Google.