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NetApp Teams with Amazon Web Services for New Cloud Products

Updated on December 11, 2012
Amazon Web Services: a new partnership with NetApp.
Amazon Web Services: a new partnership with NetApp. | Source

NetApp and Amazon Web Services (AWS), once competitors in the cloud product arena, team up to produce new storage products. The products offer a hybrid cloud environment that can benefit users.

Partnership of NetApp and Amazon Web Services

NetApp is a powerhouse company that offers private storage worldwide. While AWS also provides cloud services, it meets public storage needs rather than private ones.

The partnership between the two companies was unveiled at the November Amazon Web Services re:Invent conference, according to Larry Dignan on ZDNet. Avnet, a major distributor for NetApp, creates the joint gear.

Hybrid cloud environment.
Hybrid cloud environment. | Source

Benefits for Businesses That Use the Hybrid Cloud Products

Businesses that choose to use the hybrid product have NetApp services in-house, which connect to an AWS certified facility. Companies are able to implement the products if they use channel partners that support both sides, writes Dignan in the ZDNet article. The products are bidirectional.

For businesses that currently use only NetApp, the link to AWS means public storage becomes available in one linkable convenient product. As well, a major hybrid benefit is higher security for the publicly held data than in a typical work environment. While many IT professionals argue the public cloud has privacy issues, the joint product provides high levels of control for critical and sensitive company data.

While control level of the hybrid cloud environment rises close to a completely private cloud storage environment, hybrid storage is still safest when a business has an appropriate encryption system. IT staff at the company can create a data encryption key management policy to keep security tight and keep data confidential. If a policy already exists, the company may need to alter it to best suit the NetApp-AWS products.

Another advantage of using the hybrid products are that companies can experiment with AWS services. A lot of new equipment is not necessary, other than a router and IT staff that can configure it properly. Costs are minimal, while companies gain many advantages for storage.

The products roll out first to the US. They will then launch in Europe, the Middle East, Africa, and Asia Pacific.

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    • ChristyWrites profile image

      Christy Birmingham 5 years ago from British Columbia, Canada

      Hi Dianna, interesting about the Google map updates! There is so much to write about :)

      Eiddwen, thank-you for the votes and comments. Enjoy your day

    • Eiddwen profile image

      Eiddwen 5 years ago from Wales

      So interesting and useful;thank you for sharing and I share and vote across.

      Have a great day.


    • teaches12345 profile image

      Dianna Mendez 5 years ago

      This is great information to know. I appreciate your updating us on the new trends in technology, it is very useful. Wondering if you could do one on the new google map offers?

    • ChristyWrites profile image

      Christy Birmingham 5 years ago from British Columbia, Canada

      Ruchira, I am hearing much about iCloud lately too! Thanks to you, Carol, Michelle, Janine, and Flash for the comments, votes, and shares. Glad to see you all!

    • Ruchira profile image

      Ruchira 5 years ago from United States

      Am aware of iCloud and this will mean good business for amazon...thanks christy.

      Great hub!! Voted up as interesting

    • carol7777 profile image

      carol stanley 5 years ago from Arizona

      All of this is great and I am passing on to my husband to read. Thanks for a great hub.

    • midget38 profile image

      Michelle Liew 5 years ago from Singapore

      This should greatly benefit business users of Amazon. Thanks for sharing, Christy!

    • Janine Huldie profile image

      Janine Huldie 5 years ago from New York, New York

      Very interesting Christy and thank you for sharing and really didn't know too much about this until reading your article here!!

    • flashmakeit profile image

      flashmakeit 5 years ago from usa

      I bet that was a great idea. Amazon is always coming up with something new.