ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Where is Google Heading with Gmail Calling?

Updated on December 27, 2012
What Are the Plans for Google Voice in 2013?
What Are the Plans for Google Voice in 2013?

Google Extends Free Calling in 2013

Google's Gmail calling service has proven to be extremely popular with users. Of course, chatting with another person using GTalk is old hat. Other services such as Yahoo! and Skype also provide exactly the same thing. Gmail calling is unique however in that it allows you to send and receive calls to a regular telephone within the US and Canada for free. The service is undoubtedly costing Google something – so why exactly are they not charging individuals for it? There is a lot of speculation on this. Perhaps it acts as an added benefit of Gmail that keeps customers locked in. Others speculate that it allows Google (with the permission of the users) to improve its voice-recognition and transcription capabilities by analyzing the huge amount of voice data that passes through it servers.

To me however the mystery of Gmail calling is not that it's free, but that Google is not making the full use of it. As most people know, Google Voice is a distinct and separate service that has not yet been fully folded into the Gmail calling application. There is only the bare minimum of interaction between the two. As of now, Google voice users can forward all incoming calls to the GTalk application if it's open. This allows users like me to make and receive free calls in the US and Canada to any regular PSTN telephone system. But there could be so much more!

To start off with, calls between any two Google voice numbers can be handled entirely over the Internet for free regardless of where the two individuals are located. After all, Google already knows who its subscribers are and implementing this functionality should be trivial for them. The second service is integration with SIP URIs. As of now, no third-party VoIP service can connect to Google voice even though it is well known that they use SIP URIs internally. In fact, they briefly enabled this service a year ago only to pull it later on. Why? For reasons only known to them.

Some say that Google is afraid of upsetting the telecom carriers who it depends upon to propagate its Android operating system. This might well be true and if so, is a searing indictment of how broken the telecom system is in the US. Rumors are of course swirling that Google is planning to roll out its own carrier network in late 2013. Google voice will probably play a large role in that.

But till then, as Gmail users we can continue to enjoy free calling in the US and Canada. None of this will be useful for professional businesses however. It's best if you obtain local Boston business VoIP services for enterprise needs with ease of VoIP administration and low-cost calling.

Comments

    0 of 8192 characters used
    Post Comment

    No comments yet.

    working

    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

    Show Details
    Necessary
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
    Features
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Marketing
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Statistics
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)