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What is page CTR and RPM?


I went onto my Adsense account and looked at the graphs to show my progress in page views and clicks. What is page CTR? It showed a percentage and I'm not sure what it is. Also, what is page RPM? underneath it shows a dollar amount and one day it read $5.34, yet my estimated earnings were nothing? Slightly confused.

 

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4 years ago
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Bruce Chamoff (hotwebideas) says

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5 years ago
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