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Facebook Fan Page Promotion

Updated on November 27, 2014

What is a Facebook Fan Page?

What is a facebook fan page? It's a FB page specific to a business or a common interest rather than a personal page. Those who make a facebook fan page do so in order to market a business or to collect fans of a certain topic in one place online. Then once you make a facebook fan page, you can can communicate to all fans regularly on their personal feed.

A facebook business page needs fans and subscribers, and the more the merrier. Learn how to promote a facebook fan page below. Learn about web promotion in social media, how to get fans on facebook in a wide variety of ways, how to find and use the new apps as well as other unique and creative ways to tweak your link and draw fans and traffic to your page.

Did you know there are over 20 million people becoming fans at facebook each day? Below you will find an ever-growing collection of learning about facebook fan pages; how to make the most of them, including the best apps (plus some you might be be careful about) and how to use them to grow your facebook fan page.

How to Create a Facebook Business Page - If you haven't yet created a facebook page, you'll find all the steps at the link below.

A facebook fan page or a facebook business page is entirely different from a personal page. This discussion is about the business page on facebook, not the personal kind.


Make Your FB Fan Page Stand Out!

Dare to be Different! Give your facebook fans something they don't see everday... give 'em somethin' to talk about.

Go beyond the basic page format. Use a variety of different types of media to enhance the participation & engagement of your fans. Make the first timer's visit something to talk about and keep coming back by making your page stand out from the crowd.

Getting interaction going among fans rules, so think outside the box about ways to do this. Ask questions, do a poll, or host a sale or a contest. Find ways to invite and reward interaction from fans.

How to Adjust Your Facebook Feed - Facebook Filters What You See in the Feed

Recently facebook has applied changes that filter the results seen in a feed from a business facebook page. Unless you are paying to promote those posts, the reach may very well be limited. There's a way to adjust that. See how in the image below.

Facebook is the Hotel California of the new millenium.

You can log out anytime you like, but you can never leave.

Beware of 'Get 10,000 Fans' Program - Designed specifically for facebook fan page marketing, this program by Brian Moran is controversial.

A guy named Brian Moran has developed an impressive program being highly advertized on facebook that claims to get you 10,000 fans to your FB fan page. It has been heavily promoted and may be very tempting, however after searching into this a bit deeper, there is some controversy.

10,000 Fans Warning: There's a monthly fee for the program, and if you ever want to cancel the program, you will lose your facebook fanpage and all of your fans! SURE you want that risk?

Do you want your facebook fanpage under that much control? If you put huge amounts of work into a fanpage this way, they have massive control. What if you can no longer afford the monthly fees? or they raise the fees considerably? You can't change your mind later without losing the page and starting all over again.

Often promises of thousands of fans are just numbers, you may get the numbers but likely they are just empty accounts. You'll get no interaction from such fake accounts at all. Numbers may 'look' good, yet may be only for looks.

Some say that Moran also hypes this as 'his program' when it actually originated elsewhere. Learn more about this controversial program at the link below, a forum visited regularly by seasoned internet marketing pros.

Keeping Up with Facebook Changes - Just like Google, Facebook makes sudden algorithm changes that upset people.

'Promoted Posts' (or PP) was a recent change made by facebook that has many owners of facebook business pages up in arms. They saw a dramatic drop in reach, or the number of their fans who actually were able to view their posts.

The bottom line is that we do not own FB or any social media. They are effective tools for sure, but owners can and will make abrupt changes without warning that could have disastrous results, so it is best not to put all eggs in one basket - especially when you do not own the basket.

Changes are inevitable, and keeping up with all of them can be very time-consuming. Keeping business and website promotion spread wide and flexible enough to withstand the brunt of unexpected changes to social media sites is crucial.

Below are two interesting articles about such changes. The first discusses reasons behind recent major changes on FB. However If you read the comments, you will see that many are not buying it. They do not believe that FB made these changes for any reason beyond their own greed. The second article discusses these type of changes as being inevitable within social media or any web platform that you do not own. It offers a wise perspective toward facing such changes with an online business in a healthier way than just complaining about it.

Facebook Reach to Fans on Business Pages - How to Make Sure You Get ALL Updates

More changes at facebook now limit the amount of people who even see your posts. Apparently this does not apply if you are paying facebook to promote posts. If not, here's a way to fix that.

Facebook Fans Feedback - Shout Out!

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    • Aladdins Cave profile image

      Aladdins Cave 4 years ago from Melbourne, Australia

      WOW. great stuff. Found a non girlie tweet = Squidoo.

      Nice lens and info. Thank you and God bless

      Cheers from DOWNUNDER

    • favored profile image

      Fay Favored 4 years ago from USA

      Have to come back to check more of these links. Appreciate all this info.

    • profile image

      Armagan 4 years ago

      I have been using social media promotion since 6 months now,

      I have to admit that has been assume.

      I am receiving more leads now ever than before )).

      My best ones are twitter and pinterest ones.

    • profile image

      anonymous 4 years ago

      its all really informative and nice as visit.

    • profile image

      shihab1 4 years ago

      Facebook is most effective strategy in marketing area. there are many helpful tips this page , i read full article and help my working social media procedure, very helpful article , i come back soon, and share my every friends.

    • raheelbs profile image

      raheelbs 4 years ago

      Facebook likes are the problem of many businesses these days who do not put on sponsored posts even though it can help a lot adding facebook module in lenses also helps

    • OhMe profile image

      Nancy Tate Hellams 5 years ago from Pendleton, SC

      Thank you for all this great information on Facebook Fan Pages. I administer about 9 pages and will certainly check out these links.

    • profile image

      PorfirioTruncellito 5 years ago

      Nice lens thanks! Should definitely help me get my new fan page off the ground :)

    • profile image

      JeffreyHodge 5 years ago

      Promoting a facebook page is a pretty tough task - but this lens should help!

    • profile image

      pixelfire 5 years ago

      Very informative lens... Thanks for sharing

    • profile image

      anonymous 5 years ago

      You can also build traffic to your Facebook page by link building. Your Facebook page also has its own individual page rank, and can be improved by linking to it from other sites. Gain visitors to your website or business through your Facebook page by getting it ranked high in search results by link building strategies. Try

    • profile image

      Bartukas 5 years ago

      Great lens thank you

    • Elsie Hagley profile image

      Elsie Hagley 5 years ago from New Zealand

      Very interesting. Must take another look at this. Thanks for sharing. Blessed.

    • TarahFlesch profile image

      TarahFlesch 5 years ago

      I've actually been having problems promoting a page of mine... this should help!

    • profile image

      qualitywebs 5 years ago

      Read this article to know more about benefits of facebook fanpage

    • WebWriteGirl LM profile image

      WebWriteGirl LM 5 years ago

      Great lens!

    • takkhisa profile image

      Takkhis 5 years ago

      Very good advice. Thank you.

    • profile image

      mcygnet 5 years ago

      Very informative post... Thanks for sharing

    • profile image

      anonymous 5 years ago

      There is no more "Suggest to Friends" facebook button, but there are great apps for your fan page that are even better. All your fan page visitors will be able to invite their friends to your fan page. Take a look at it's one of the best!

    • Stanl1234 LM profile image

      Stanl1234 LM 5 years ago

      Thanks for the tips!

    • profile image

      anonymous 5 years ago


    • profile image

      anonymous 5 years ago

      Great lense. I will add this to my fanpage ! thanks

    • Faye Rutledge profile image

      Faye Rutledge 6 years ago from Concord VA

      Thanks for these great tips. :)

    • goldenrulecomics profile image

      goldenrulecomics 6 years ago

      This is great information, espcially since I was just thinking I should start a Facebook fan page!

    • mrkensworld profile image

      mrkensworld 6 years ago

      Great lens about my my second favorite marketing strategy.. Facebook fan pages

    • profile image

      iamtreehugger 6 years ago

      thumbs up

    • profile image

      Craftybegonia 6 years ago

      Very nice lens. I have two Facebook fan-pages and have found that adding apps has boosted the popularity of one of them tremendously. I followed two ideas I got from Social media Insider, which, with a lot of elbow grease and God's blessing, are working really well! Thank you for all the information you shared!

    • Virginia Allain profile image

      Virginia Allain 6 years ago from Central Florida

      I set up a fan page for my mother, Gail Lee Martin. It is building followers quite slowly, but I'm OK with that.

    • profile image

      Namymartyn 6 years ago

      I am so happy with this..........

    • profile image

      kendrafowler 6 years ago

      Great info! However it is indeed very difficult to get people like your fan page unless you have really good content on your page. So Quality content is very important. Another thing is the way in which you build a strong online relationship on your page. You need to communicate effectively with your fans so that they will trust you and your business.

    • Pam Irie profile image

      Pam Irie 6 years ago from Land of Aloha

      Really great resources here. Forwarding this to a friend; thanks!

    • profile image

      Shanishkumar 6 years ago

      FaceDominator is an application developed to aid advertising campaigns on Facebook. It has the ability to create unlimited number of FB accounts, fan pages, groups, and manage those accounts. You can create Facebook page as you wish and as per your advertising campaign using this application in a hassle free manner.

      Shanish || skype : facedominatorsupport || Email :

    • noner profile image

      noner 6 years ago

      I have a few fanpages, but could never get followers who were not already friends with me on facebook.

    • profile image

      anonymous 6 years ago

      Great Squid I wrote about some free facebook apps also

    • Virginia Allain profile image

      Virginia Allain 6 years ago from Central Florida

      I have a fanpage for my mom and her memoir. Each week, I try to post some related link (usually a squidoo page relating to her book), but I've also put Smilebox slide shows on there which people seem to like watching.

    • profile image

      grannysage 6 years ago

      I thought about making a fan page, but have been hesitant. You've provided some good resources I could tap into if I take the plunge.

    • agoofyidea profile image

      agoofyidea 6 years ago

      I am new to Facebook and so confused. Thanks for this lens. Every time I read something I get a little better.

    • jadehorseshoe profile image

      jadehorseshoe 6 years ago

      Useful Lens.

    • profile image

      River_Rose 6 years ago

      Great info ! Thanks !

    • profile image

      anonymous 6 years ago

      I am always looking for ideas on how to promote my fan page, thanks for this great information!

    • Close2Art LM profile image

      Close2Art LM 6 years ago

      Great page, I wanted to have a place for everyone with a Facebook page to list their page, I made a page about it, hope you join it..awesome job!!!

    • Zut Moon profile image

      Zut Moon 6 years ago

      The Great Zut Moon here .... I have a Facebook Group called the Short Story Shack where writers and readers gather. Not only that, but I have a Facebook Fan page for a fellow name Moon Fish .... oh, and BTW, I am still waiting for your OK to put you in the Lensmasters Registry .... gigacow is my security word .... that's makes me think ...oh, never mind ....

    • dahlia369 profile image

      dahlia369 6 years ago

      I just started a new Facebook fan page for a newspaper recently and was wondering what else I could do to get more people liking it. Thanks for the tips, they came just in time! :)

    • profile image

      imagineallart 6 years ago

      Thank you for all the information here. It's valuable and useful. Great lens.

    • puyer19 profile image

      puyer19 6 years ago

      Thanks for all the tips mentioned! All looks proven and great.

      Thanks, puyer19!

    • profile image

      RedHotDesign 6 years ago

      Thanks for writing this- super useful!

    • profile image

      anonymous 6 years ago

      This is a really great resource for how to market yourself and your business on Facebook. Thanks for putting this together, good stuff! Solid content, well written.

    • profile image

      anonymous 6 years ago

      Thanks for your sharing for this is a very useful.

    • Pnorway profile image

      Pnorway 6 years ago

      Great that l will revisit often.

    • profile image

      PellicaanOnline 6 years ago

      Thanks! I found the learning links very helpful!

    • profile image

      SussexOnline 7 years ago

      Great lens. Is there any tips on how you can get more fans in your facebook fan page? Is it by asking your friends to like your page?

    • darciefrench lm profile image

      darciefrench lm 7 years ago

      Thanks for this info, I'm interested in having a facebook fan page to promote my book -:) Lensrolling to my facebook poetry lens, thanks!

    • Michey LM profile image

      Michey LM 7 years ago

      This is definitely a useful lens. Facebook has some documentation but is not advertised enough, and easy to find, and a lot of people just using trial an error method to learn things, but it is a waist of time,

      Thanks for the lens

    • CCGAL profile image

      CCGAL 7 years ago

      I found this while searching for information on how to use the new Facebook Fan Page Widget we have in Squidoo. The widget isn't working for me, so I'm sure I'm doing something wrong. *sigh* It's really cool how you've used it in the right hand column, btw.

    • CCGAL profile image

      CCGAL 7 years ago

      I found you while searching for an answer on how to make the new (?) Facebook Fan Page widget in Squidoo functional. Although I didn't find my answer here, I was delighted to "meet" you and like your fan page. Thumbs up - looks like some great links here I'm going to find useful. Thanks!

    • profile image

      elogichick 7 years ago

      thanks for the great links, it should come in handy