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Google Store View

Updated on April 13, 2013

Google Store View Offers a Virtual Tour

The latest way to bring customers into a brick-and-mortar store is Google Store View.

Google Maps lets you see the street view of the outside of a building or residential address. Google Store View lets people click a link to check out the inside of stores. Store owners have to sign up for this subscription service through Google.

Virtual tours have been used for years on real estate Web sites for potential buyers or just lookie-loos to see inside homes for sale. Now those same buyers or lookers can do the same with Google Store View, which is a way for potential customers to check out store shelves or merchandise like clothing or whatever it is being sold in the actual store.

Inside Lewis's Department Store, Liverpool photo credit: Green Lane, Wikimedia Commons

Updated: 4/13/13

Old-fashioned store image courtesy of The Graphics Fairy.
Old-fashioned store image courtesy of The Graphics Fairy.

Virtual Tours for Virtual Customers

Bringing the Online Customer into the Real Store

Google offers the service of virtual tours, for a fee, to businesses with an actual storefront. The business owner pays Google a fee for the virtual tour to show up online.

This service lets potential buyers searching the Internet for the next great boutique or a specific item at a drugstore to visit the store first online before getting dressed and venturing out into the real world.

The virtual tour is a 360-degree view of the store's interior. Viewers can zoom in to get a closer look at the selection of toothpastes or what have you. They can pan to the floor or to the ceiling and check out the store very similarly to being there in person.

Businesses interested in this service work with a Google "Trusted Photographer" who shoots a video of the store for placement online. The photographers are independent and do not work for Google but set their own rates for photography.

Google Store View is not offered for medical, legal, corporate, large-chain stores, or religious establishments.

According to Google, "Not only will these images appear on Google searches, Google Maps, and Google Places, but you can easily embed these images on your own website, social media pages, and more!"

Vintage image of department store: The Graphics Fairy

Have you heard of Google Store View?

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Check this link for a list of

Google Trusted Photographers by city and state.

Thanks to Orcatek for leaving a comment

to notify me of this list.

Run Your Store More Efficiently

QuickBooks POS 9.0 Multi-store Software/Hardware Bundle:

If you had a store, would you use Google Store View?

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What do you think of Google Street View? - If you had a brick-and-mortar store would you use this service?

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    • Underrated profile image


      5 years ago

      Really awesome

    • Brandi Bush profile image


      6 years ago from Maryland

      Very interesting! :)

    • profile image


      6 years ago

    • TTabenske profile image


      6 years ago

      Man... this is crazy! Google is always full of crazy ideas.

    • profile image


      6 years ago

      Sure would, I think its a great idea. Ahhh... gotta love technology.


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