ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

It's more fun in Nasugbu, Batangas

Updated on March 12, 2012

"Pasyal Nasugbu, Tikman ang Saya"

Located at 14:05:51N (14.0975) latitude and 120:35:56E (120.5988) longitude. Nasugbu is bounded on the north by the municipalities of Maragondon, Magallanes and Alfonso in the province of Cavite; on the east by the Batangas municipalities of Laurel, Calaca and Balayan; on the south by the Batangas municipalities of Lian and Tuy; and on the west by the South China Sea. It is the largest town in Western Batangas with a land area of 276.33 km².

Entering the town proper via the national highway, one passes fields of sugar cane, corn and rice fields, hills and mountains. The terrain slopes downwards to the South China Sea. Because of its rolling terrain and coastline location, agriculture (sugarcane, rice, corn, vegetables, coconut, fruits) and aquaculture are Nasugbu's main industries.

Travel distance from Metro Manila is about 102 kilometers via Tagaytay City. From Batangas City (the provincial capitol), its distance covers about 70 kilometers.

Nasugbu is 1st class municipality in the province of Batangas, Philippines. According to the latest census, it has a population of 113,926 people in 19,615 households.Several bus services provide transportation to and from Nasugbu. Jeepneys from Tagaytay City also enter and leave the town at a scheduled time. Within the town, tricycles are the main mode of transport.The local government is pushing for the cityhood of the town, which would pave the way to make it more industrialised and developed.

Photos of Nasugbu - The best of Nasugbu

Click thumbnail to view full-size

Google Maps

nasugbu, batangas:
nasugbu, batangas

get directions

Nasugbu Landing

About the Name

Origin of the Name

According to legend, a group of Spanish soldiers was allowed by their commander to go on a sightseeing tour of the friendlier villages on the western coast of Batangas. The group came upon a native couple cooking rice in a palayok (clay pot), the lid of which rattled over the steaming rice. In Spanish, the group leader asked the woman: "¿Cómo se llama este pueblo?" ("What is this place called?") The woman, who knew no Spanish, thought that the stranger was asking about her pot of rice. "Nasubo na po iyan, eh, kaya ganyan" ("The rice is boiling; that is why it is like that,") she replied. The Spaniard repeated the word "nasubo" and nodding his head towards his companions, introduced the word to them. The village henceforth began to be called by that name. Although no historical documents can support this legend, it is the most common story one hears when asking how the town got its name.

List of Barangays

Nasugbu is politically subdivided into 42 barangays. The 12 barangays located in the poblacion are classified as urban, and the rest are classified as rural.

  • Aga



    Barangay 1 (Pob.)

    Barangay 2 (Pob.)

    Barangay 3 (Pob.)

    Barangay 4 (Pob.)

    Barangay 5 (Pob.)

    Barangay 6 (Pob.)

    Barangay 7 (Pob.)

    Barangay 8 (Pob.)

    Barangay 9 (Pob.)

    Barangay 10 (Pob.)

    Barangay 11 (Pob.)

    Barangay 12 (Pob.)
















    Malapad Na Bato

    Mataas Na Pulo


    Munting Indang












By virtue of Presidential Decree 1520, former dictator Ferdinand Marcos declared some areas of the municipality as a potential tourism area.

Thenceforth Nasugbu had a tourism industry known primarily for its beaches. Before Boracay and other places became fashionable, Nasugbu was one of the traditional destinations tourists headed during Holy Week and other holidays. Its proximity to Manila still makes it a popular and practical choice.

Some economic highlights are the development of Nasugbu's agro-industrial industry (feed mills, meat processing and poultry-growing) by building more farm-to-market roads. The loal government is encouraging investors, particularly computer companies, to build a technological park. Aside from the technopark, there are plans to develop the Wawa fishing port as an ecotourism center, which would be patterned after Pier 39 in San Francisco.

While the government wants to turn Nasugbu into a viable investment area, they also wish to preserve the town's natural environment. Hiking in the mountains and virgin forests around Nasugbu is popular. One particular spot, Karakawa, is a series of multi-tiered naturally-formed rock pools hewn out of the mountain. The smallest pool is about the size of a jacuzzi while the biggest measures about 25 square meters. The pools are more than 6 meters deep, and one can catch fish in the pools.

At the moment, because of its rolling terrain and coastline location, agriculture (sugarcane, rice, corn, vegetables, coconut, fruits) and aquaculture are Nasugbu’s main industries. It is home to the Central Azucarera Don Pedro, one of the country's largest sugar producers.

Being home to one of the largest sugar milling companies of the country, the production of sweets is a significant portion of the local economy.

Nasugbu is the only town in Luzon which hosts a bibingkahan (rice cake area) in its public market. There are at least 10 kinds of rice cakes that are found only in Nasugbu, in addition to the varieties that could be found elsewhere in the country. Many Nasugbugueños, even those who do not do much cooking, take pride in making a variety of sweets such as sweetened yam, sweetened coconut and similar products.

Cultural and Historical Significance

Nasugbu has always been a humble town with no historical document recounting its foundation. The earliest written date to the founding by the Jesuits of the Parish of St. Francis Xavier in 1852.

It never became a commercial centre since the town of Balayan was just very near, and the Chinese had long established it as a trade route. Neither did it become a religious centre like Lipa nor a centre of governance like Tanauan. Little was written about the area until the time of the revolution.

The first historical account about this humble town was when a native tribesman, known only as Matienza, led his fellow Nasugbugueños, together with some natives from the nearby Lian, in revolt against a large land grant to the Roxases. However, victory was not on their side. This happened in the end of the 19th century.

Nasugbu was not as much irrigated as the fields of nearby towns, making it one of the towns that suffered much when the town of Lipa was besieged on 18 June 1896. Ten days later the effects for the people of Nasugbu were so dire that the Gobernadorcillo authorised taking P1000 from the treasury of Lipa to provide a rice subsidy for the Nasugbugueños.

When the revolution officially started in Batangas in September 1896, an organised revolt also broke out in the town of Nasugbu, together with the towns of Balayan, Lian, Talisay and Lemery seven weeks later. The Revolt of Nasugbu was led by Luciano San Miguel and was one of the largest revolts in the province. However, on 12 December 1896, San Miguel unknowingly led his men into a trap, and Nasugbu suffered the greatest number of casualties in the revolution.

In September 1898, the town of Cawit (Cavite) officially declared independence from Spanish rule. This made the life of the Caviteños more tumultuous than before. Due to this, the people of the nearby town of Alfonso invaded the Roxas estate and started to harass the tenants there. Although the municipal officials of Nasugbu responded quickly and complained to their counterparts in Cavite, the citizens were already defying authority.

During times of war, Batangas was administered by the Governor General and the right of habeas corpus was suspended, resulting in more casualties.

Archeological Significance

The Nasugbu Cow

The Dark Age of Nasugbu was compensated by a great archaeological discovery. According to the National Museum of the Philippines, a group of scientists found a wooden cow a year before the Second World War. Knowing that it was of great significance to the history of the country, the cow was immediately handed over the National Museum, but it did not survive the destruction of the war. However, a year after the war, a new archaeological artifact was excavated in the nearby town of Calatagan, which in turn became the most important prehistoric artifact of the country.

The San Diego Shipwreck

Nasugbu's greatest contribution to the archaeological world is the San Diego Ship Wreck, discovered by a group of scientists in 1991 with the cooperation of the governments of France, the United States and the Philippines.

In his book, Los Succesos de las Islas Filipinas, Fr. Antonio de Morga wrote that being the Admiral of the Islands, he tried to defend the country from Dutch soldiers, who was then under the leadership of Admiral Oliver Van Noort. but since de Morga had very little experience in warfare, he led the San Diego to sink somewhere south of Manila Bay. It was the first ever recorded battle between two European powers in Asian waters.

This eventful sinking of the San Diego happened at the dawn of 14 December 1600. Although the fight resulted in a draw, the news of the sinking reached every main city of the Old World. According to the chronicles, the ship contained so much food and battle gear that there was no room for people that would operate them.

De Morga, however, failed to give the exact location of the wreck. The ship remained sunk in Nasugbu waters for almost 500 years until its 1991 discovery. To date, it remains the country's most important submarine archaeological finding. From it, the National Museum of the Filipino People was able to collect about 5000 artifacts representing a time capsule of Asia, Europe and the Americas.

The artifacts include Asian jars and ceramics from Vietnam and China, weaponry from Japan (like sabres) and Portugal (like cannons and gilded articles believed to come from Iberoamerica. According also to the National Museum, the wreckage contained some of the world's best preserved astrolabes.

The artifacts were also exhibited in France in 1995 and Germany in 1996, returning to Manila for the celebration of the centennial of Philippine independence in 1998. Today, the San Diego collection remains the most extensive collection in the National Museum, occupying a large portion of the building's first floor and the whole second floor.

Nasugbu is the site of the first recorded naval battle between European troops in Southeast Asia - at Fortune Island to the west of the town.

The Nasugbu Landing

While the foundation date of the municipality is listed as 31 January, this is mainly a celebration of the foundation of modern Nasugbu, since the town existed long before the Second World War. It is presumed that the town was created by the same Royal Edict that created the province of Batangas and defined its composition and boundaries.

The Municipal Government chose 31 January as the town's foundation date to commemorate the date when the Americans landed on its shores after the famous Leyte Landing. This landing marked the beginning of the liberation of the island of Luzon from the Japanese occupation.

Prelude to the Landing

January 17, 1945 was an auspicious day. That day, three American officers, one a captain and two lieutenants, of the U.S. Eighth Army HQ appeared at the First Battalion Hunters Regiment in Balaytigue. They came by PT boat, known then as the fastest in the world, with Lt. Domingo Angeles, battalion G2, who introduced the Americans to Maj. Calixto Gasilao, the battalion CO.

The American officers had a crucial mission, the end goal of which was first kept secret from Gasilao. One could only guess that it had something to do with the planned landing operations in Southern Luzon, and that there was a need to measure the varying depths of the waters of Nasugbu Bay. Specifically, they wanted to gather information on the enemy forces, especially their radar positioning, searchlight installations and other shore fortifications. The American officers came in person because it was dangerous to convey all this via radio communications.

The captain, John Richmond, told Maj. Gasilao that they had only 24 hours to beat, and must return to Abra de Ilog off the northeastern coast of Mindoro, in twenty-four hours. So he asked the guerrilla major to assign at least two of his officers to do the job. Maj. Gasilao agreed to designate two of what he referred to as the best intelligence officers in his battalion, Lt. Romeo Gatan, assistant S2, and Lt. Domingo Angeles. Gatan was assigned to explore the shoreline, and Angeles was sent out to find out the depth and bottom of the ocean including it surface contours.

The Lt. Angeles Mission

Lt. Domingo de Leon Angeles,[2] together with two home guards, set out to the sea at dawn. His flimsy banca was loaded with fishing gear as camouflage to a daring mission of gathering information for the U.S. 8th Army. He had with him several pieces of rattan of similar dimensions for use in measuring the depths of Nasugbu Bay.

But as the sun rose, the morning fog that had been Heaven-sent was swiftly blown away and as the Japanese patrol boat in the area noticed the banca soon gave warning shots. At the sound of the gunshots, Angeles's two companions darted out of the banca and escaped. Angeles was left alone, and also thought of escaping but it was too late.

While about four Japanese patrolmen chase after the two escapees, the rest rounded up Angeles and interrogated him. Insisting that he's just a simple fisherman which the Japanese didn't believe, Angeles was slapped across the mouth and kicked several times, and then brought to the Japanese Naval Commander at San Diego Point.

There he was continuously interrogated and tortured, and was forced to admit that he was doing espionage activity, which he denied until he passed out. Coming to his senses later, he found himself soaked in water. He was grilled again until he almost lost his senses again, but he never wavered and stuck to his original claim that he was a fisherman.

Wanting to prove if he was telling the truth, the Japanese brought him to the barrio of Bucana, where he said he lived at that time. Bucana used to be a marshy area very close to the river flowing onto Nasugbu Bay.

Angeles could speak some Japanese, which he learned being a POW (Bataan Death March). He became a construction foreman for some major installations and infrastructure that the Japanese Occupation Forces wanted to build on Corregidor after its fall (the Japanese used both American and Filipino POWs to build them).

The knowledge of some basic Japanese somehow helped since the Japanese guards accompanying him to Bucana were rather kinder to him. He was so thirsty and asked the guards if he could get a drink up the first house that they reached in the village. They allowed him to do so, and one of the guards left his rifle with the other and went up the house with Angeles.

As Angeles finished his glass of water, he went to the old houseowner and before the old man was able to get hold of the glass, Angeles jumped out of the window and ran as fast as hell through the thicket behind the house on to the marshland and mangroves that fill the area, all the time dodging the salvo of bullets fired by the Japanese guards. After running some distance away, he hid under the marshes breathless until dusk fell. He then cautiously pulled off a miraculous flight back to the battalion command post on the evening of January 18, 1945.

Angeles learned then that in the same breath, Romeo Gatan was also captured and pounded into a pulp by the Japanese but also made it back to the command post.

Oblivious of their pains from torture extracted by the Japanese and from extreme fatigue, Angeles and Gatan immediately engaged in writing up their respective reports composed of sketches and detailed maps. Before midnight of January 18, the American officers boarded their PT boat back to the U.S. Eighth Army HQ.

Lt. Col. Henry J. Muller, G2 of the 11th Airborne Division, declared later on the accuracy of the reports by the Hunters ROTC Guerrilas (where Angeles and Gatan belonged) in the zoning in Nasugbu Bay, and on the firepower of the Japanese enemy on the shore.

The mission of these daring men was to be one of the deciding factors in the ability of the American forces to successfully land in Nasugbu, and start ousting the Japanese Occupation forces from Southern Luzon towards liberating the country from the horrors of WWII.

Where to stay in Nasugbu

Canyon Cove Far East Road, Piloto Wawa

Terrazas de Punta Fuego A complete seaside resort community

JohnDel Beach Resort 25 A.R. Apacible Blvd., Nasugbu, Batangas.

Adam Beach Resort - No. 20 Maligaya Beach, Nasugbu, Philippines

Munting Buhangin Beach Camp.

Maryland Beach Resort

Vitug Bearch Resort

Where to Eat

Some Popular Eatery and Restaurants in Nasugbu

Kainan Sa Dalampasigan

Cafe De Nasugbu


Bancit Balita

Lugawan Sa Brgy 5

Mark & John (Gotohan)

Other Reference

Nasugbu Official Website

Batangas State University


Thank you to all the photographers who took these photos and other contributors from the website that made this lenses possible. :)

Sticky Note

All materials used as source are from other websites and not owned of the author of this lenses ( echos!!!)

Please free to message about any corrections or additional info

Hope you like it.

Maraming Salamat PO!

Guestbook Comments

    0 of 8192 characters used
    Post Comment

    No comments yet.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)