Registering Domain Names SEO Considerations
What are the most reliable domain name registrars?
We all know there is no shortage of domain name purveyors available to
choose from. Personally, I play it safe and stick with either Network
Solutions or GoDaddy because domain names are inherently inexpensive and
the companies are widely trusted.
If you are trying to save a buck, proceed with caution, domain names
for less than 5.00 per year are always suspect. The better option would
be to kick down the extra penny a day and take the high road (or drop
the extra shot of vanilla in your latte a few times annually).
How to I get the best deal on domain name registration?
Despite the fact that massive savings are not really on the line, there
are a few ways to save a few bones when registering domain names, and
more importantly, when renewing.
Ask and you shall receive. Recently, I called Network Solutions and
told them I would transfer all my domain names unless they gave me a
more competitive rate on renewals. All of the sudden I’m paying 15.00
instead of 35.00 for 20 domain names a year (400.00 savings).
Another quick way to save, search Google for a coupon code, there are many widely available.
Does it matter if I register as private vs. public?
When you register a public domain name all of your personal information
you provided during your domain registration can be easily accessed
via. the whois database. There are many sites ready and willing to
provide free search results by domain name, which poses an issue when
it comes to junk mail, junk e-mail and telemarketers, it’s an easy and
free place for them to access massive lists.
The option is to register privately.
Private registration is available with every domain registrar, the
typical price is 5.00 to 10.00 per year. Private registration replaces
your information with that of the registrar and keeps those nagging
marketers off your backside.
Should I register multiple domains, how should the be handled?
Whatever the need may be for multiple domains, be sure they are handled
correctly. Domain name pointing services can really damage your Search
Engine ranking due to the interpretation of “duplicate content” if not
done correctly. We strongly suggest a permanent 301 redirect file be
placed within a hosting platform. The best plan of action would be to
park the extra domains and not affiliate them with your business unless
they have unique content.
How does a domain name impact Search Engine Optimization?
Keyword meta data is becoming less and less, if not entirely, disregarded by Search Engines due to the fact that it’s unreliable information by nature. A domain name, on the other hand, indicates a true commitment to a sites objective. Search Engines now place the most importance on page names, descriptions and the all-important domain name. If you can, make every attempt to include the targeted keyword in the domain name itself (For example, a furniture makers website should be “www.johndoecustomfurniture.com” vs. “johndoewoodsmith”).
If you are looking for a high-quality Minnesota search engine optimization company, check out PXL Technologies.