The Value of a Tag

The Infamous Tags

Source

The tags determines which hubs are, related to each other. Unfortunately, and I am guilty of this, folks will use tags that Google Adwords suggests with no regard for the tags actually belonging to anything within their article.

Just like me, the idea for them is to use, 'Tags," which are keywords to attract more views. However, Hubpages will drop a writers rating for using useless keywords.

Even worse, those with Google Adsense accounts will end up with funky ads that do not match their article in anyway. This is mainly, because, they also rely on the keywords when posting ads.

The best advice I can give anyone is to focus on using relevant keywords and refrain from using anything else. There is certain logic to the tags, which demands everything be relevant and similar in nature.

For example, if I use the tag, "3D Art,” then Google Adsense will post advertisements relevant to art. Related Hubs are more likely, geared towards hubs about art, as well.

The reason that it is vital to use tags, which are relevant, leans on this. If your readers searched and found your article, then they are more likely to take an interest in the ads that are similar to the article, itself.

Using Adwords is a great way to see which words are being searched for most often is a guide to helping us discover the effectiveness of the words we are using, in search engines. However, those words should be the ones actually are in the article.

Still, it is inevitable that you will find Hubpages popping up that absolutely have nothing to do with your article in the, “Related Hubs,” Section and this is why. They probably are going for search engine traffic rather than using indicative tags.

I hope this thorough explanation of tags helps you understand how a related hub might be Turkey Pluckers when your article was on Roses.

Update: January 22nd, 2011

Currently, I am continuing my research on the subject matter. I was hoping that others will share their own knowledge regarding tags and I still do. Previously, I suggested using Adwords to determine how often certain tags, or keywords, are searched for on a monthly basis.

There is a second part to using Adwords to help you find better keywords, or tags. Let us say you wrote an article about romance and one of the tags you used was romance. In Adwords, the word, romance, only receives around 9 million global searches a month. However, using the word, love, instead which receives, 124 million search globally, per month.

The choice is obvious but the point might not be. In other words, pick a keyword you like and stick it into Adwords. See how many searches it receives and then try variations of the word, even using misspellings to get an idea of which variation is most likely to draw more readers to your article. 

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Comments 15 comments

CDL Career Coach profile image

CDL Career Coach 5 years ago from Eugene, Oregon

So if I use unrelated tags I could get unrelated ads... could I do that on purpose? Like use "lingere" in the tags for one of my trucking hubs? I think it could increase the amount of time my target audience spends on the page... ;)


W. K. Hayes profile image

W. K. Hayes 5 years ago from Bryson City, North Carolina Author

Google will still make an attempt to adjust the ads to match your page with the ads but chances are, you'll end up with a football hub and a diapers ad until they make those adjustments...However, you can go into adsense and pick which advertisers you would prefer for your writing style.


W. K. Hayes profile image

W. K. Hayes 5 years ago from Bryson City, North Carolina Author

You're welcome Davidwillium...thank you for reading the article.


sueroy333 profile image

sueroy333 5 years ago from Indiana

Thank you for this informative hub. You're absolutely right about the tags. I think, and I'm still figuring this out, so correct me if I'm wrong, but I believe that the longer someone is one your page, the more valuable adsense considers the click. I also think (maybe I should stop doing that) that if people click and leave, it lowers the value, as well as the standing of your hub. Having the right tags makes sure the people who come to your hub wanted to come to your hub!

Is that right?


W. K. Hayes profile image

W. K. Hayes 5 years ago from Bryson City, North Carolina Author

Very well said, Sueroy333! Tags have a much greater impact on our articles than most people realize. As I learn more about them, I will continue updating this article.

Still, you are right...it is very important that the readers you attract actually want to read your articles. Hubpages has some other great articles about tags but one thing I have learned just this morning is that Google is constantly changing the way their system works for content placement within their search engines. They do this to weed out stuff that might not be what the online searcher is looking for.

Also, the better the content, the better the rating. Tags are important but it takes great content and using tags properly to get the best visibility out of Google.

Fortunately for us, Hubpages has a great standing with Google giving us a better opportunity to be seen. That was good to learn this morning, too.


W. K. Hayes profile image

W. K. Hayes 5 years ago from Bryson City, North Carolina Author

Just wanted to let everyone know that I updated this article with some more useful information to help out. Any suggestions or comments is always welcomed.


Pixienot profile image

Pixienot 5 years ago from Clarksville, Indiana

WK, thank you so much for this very helpful article. I use the tags, but I did not realize the impact they had on my particular hub.

So, thank you again!


W. K. Hayes profile image

W. K. Hayes 5 years ago from Bryson City, North Carolina Author

Thanks Pixienot...I'm still studying tags and trying to find which ones work best for my work. One thing I've noticed is that Hubpages rating, seems to flucuate with the tags although relevency does not seem to matter versus which tags are used. I'm still working on that secret.


Pixienot profile image

Pixienot 5 years ago from Clarksville, Indiana

When you find out the real skinny - be sure and let me know! Have a great up-coming week!!

Miles of smiles coming your way!


W. K. Hayes profile image

W. K. Hayes 5 years ago from Bryson City, North Carolina Author

Actually, I'm trying one more theory out based on some information I read today. If this proves true...I'll definitely let you know.


Nellieanna profile image

Nellieanna 5 years ago from TEXAS

I wrote a bunch about how little I care about commercializing and offered my permission to delete it - but then figured why not just delete it myself so I did. Your work and research is obviously thorough and outstanding for that area and of course, many writers do choose to write with that in mind. To each his own and more power to each. Life is good.


W. K. Hayes profile image

W. K. Hayes 5 years ago from Bryson City, North Carolina Author

Hi Nellieanna, Tags isn't so much about commercializing as they are about people searching the web and finding your work. Finding the right tags takes alot of work and I'm still having fun toying with them to learn more about how they affect Hubpages standing and Google search placement. It's the mad scientist in me but I've been obsessed with cause and effect ever since we studyied in in school..umm...a long time ago. Spekaing of which...but to the lab!


Nellieanna profile image

Nellieanna 5 years ago from TEXAS

hehe - I understand. Quite. I am both right and left brained, almost equally, so I can be caught up in one or the other on occasion. I'm about 1% more to the creative side, though - and I'm not very moderate about anything without trying to be. LOL. Just so long as you Njoy what you're focused on!


W. K. Hayes profile image

W. K. Hayes 5 years ago from Bryson City, North Carolina Author

Hi Nellieanna, I'm not so sure I would call it enjoying LOL...I love helping others and with two bachelors in engineering, it's my mindset to dwell on reverse engineering to understand how anything works. I'm running one more test and then that should be the end of it.


MysteryPlanet profile image

MysteryPlanet 5 years ago

Good info man, the tags are important here on hub pages just like it would be on a blog. Someone earlier mentioned using unrelated tags to draw in higher paying ads - definitely a no no. It always gets me when people are looking for ways to cheat the system. Why not just write about the topic you want ads to be displayed for in the first place? Just a thought

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