succeeding in small business restaurant and catering in nigeria

WHY RESTAURANT AND CATERING BUSINESS?

Restaurant business and catering happens to be one of those sectors that were not affected by the heat of global financial crisis and will continue to be so. People will always eat and drink as long as there is still a dime within their reach. They may be going through all kinds of financial crisis but will still find something to eat and drink. Restaurant business and catering are not only safe from global economic meltdown but, are also very lucrative and rewarding.

You can make up to 300% pure profit on investment in restaurant business. In as much as the above remains true, restaurant business and catering still have their own downsides. One of the major downsides of a restaurant business is the stress that is associated with it. It is also almost impossible for an adequate internal control to be established and maintained in restaurant business and catering.

I will be sharing my over 22 years of operating a restaurant business. My parents started restaurant business when I was only 7 days old. This means that I was born into restaurant business and spent all my holidays as a student working in the restaurant. I even did part of my youth service (NYSC) working in the restaurant and immediately took over the business from my parents after acquiring my first degree in Accounting. So, sit tight and enjoy

SUCCEEDING IN RESTAURANT BUSINESS

Succeeding in restaurant business and catering is not a rocket science. Is just like every other businesses. Take care of these aspects and you will be fine.

CUSTOMER CARE

Restaurant business and catering is more of a service business than commodity business. No matter how tasty your food is, without a proper customer care, you will sooner or later loose them all. They need to enjoy their money to the core. Give it to them and see them remain loyal.

TASTE OF THE FOOD

Make sure that the food tastes fine. if you as a person don’t know how to cook, learn to do it or employ someone do it for you. After all, to be a successful entrepreneur, you don’t have to be good at every thing.

LOOKS OF THE FOOD

The looks of the food must be attractive for people to be moved into eating it in the first place. Imagine how you will feel when you are presented with a plate of food that looks like what is meant for pigs. I bet you will not even have the mind to taste it in the first place.

THE ENVIRONMENT OF THE RESTAURANT

The environment of the restaurant has to be clean at all times for the customers to come and keep coming. Or would you rather prefer going to have dinner at an un-kept place?

FRESHNESS AND HOTNESS OF FOOD

Make sure that foods cooked in your restaurant are always fresh. Don’t! I repeat don’t ever serve them will left over foods. If you do, they will all run away.

PREPARING THE FOOD WITHIN THE SIGHT OF THE CUSTOMERS

Your customers will be very much at home when they see you preparing what they will eat. There is this sense of transparency your customers will feel seeing you prepare their food. This equally gives them the opportunity to know the content of what they eat.

PROMPT AND QUICK SERVICE

Your customers were hungry before they came into your restaurant in the first place and will want to be attended to quickly. Attend to them fast and see them become a long term customer.

ENGAGING IN HEALTHY COOKING

Over the period of time, your customers will start seeing the impact of your food on their body. I mean you can’t afford to go back to the same restaurant where you finish eating and start having running stomach.

EATING WHAT YOU COOK IN THE PRESENCE OF YOUR CUSTOMER

Wouldn’t you be happy seeing your food vendor eat what they sell to you? Am sure you will be happy. So try to do same to your customers.

CONSTANT INNOVATION AND INTRODUCTION OF NEW VARIETIES

Variety is the spice of life is a popular saying. And am sure your customers will not like taking one kind of food every day. So, make sure you introduce new foods from time to time.

EMPLOYING THE BEST HANDS

Employ the best hands that will help bring these things to fruition. And the only way to make this happen is to always keep them motivated at all times.

You will agree with me that taking care of the above points will make your restaurant business flourish beyond your imagination. So, what are you waiting for? Just grab these wonderful materials that will help fine tune your skills in running a successful restaurant business and catering.

To your success in restaurant business!

 

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Comments 25 comments

Maira818 profile image

Maira818 6 years ago from Los Angeles, Ca

Excellent and informative! Makes sense that food business is not declining, because everyone needs to eat.


chinweike profile image

chinweike 6 years ago from Glasgow, UK Author

Yes Maira818, restaurant and food business will not easy be put out of business. Thanks for taking time to read this and commenting


ck 6 years ago

food biz is a multi billion industry, keep it secret


ck 6 years ago

food biz is a multi billion industry, keep it secret


chinweike profile image

chinweike 6 years ago from Glasgow, UK Author

@ck, ou are right. Restaurant business is a multibillion industry. I promise to keep it secret. hehehehe. what a secret!

Thanks for the comment and the sense of humour


fastfreta profile image

fastfreta 6 years ago from Southern California

Chinweike, this is a very good hub. WOW! What a great suggestion, I would have never thought of eating what you cook in front of your customer. Very good and informative hub.


chinweike profile image

chinweike 6 years ago from Glasgow, UK Author

@fastfreta Thanks for stopping by, spending your valuable time to read and finanlly commenting. It works, your customers will have confidence that your food is worth eating if they see you eat it. But, do you operate a restaurant?


AEMi 6 years ago

Good piece. I feel something important is missing. Profitability requires that u know the numbers. 08033718107


chinweike profile image

chinweike 6 years ago from Glasgow, UK Author

The numbers, yeah is good to know, in fact, restaurant business will make you develop interest for profitability analysis as there are many small items to account for.

That is what makes it even more interesting. AEMI, thanks for the comment.

Cheerrs!


Mike 5 years ago

How much capital do i need to start a small one. I cook very well and my daytime job gives me time. How do i get people that'll be employed


kenn 5 years ago

thanks for ur highlight on restaurant business, i discover my wife have great passion in cooking and her food tastes superb, i hadly eat out since i met my wife, we have been planning of a business to go into for her while she can also take cares of the kids and i suggested catering and its just struck her that it is actually her passion. we sure will stick to ur advice and do more research. thanks


joy 5 years ago

how about writing one on the interior of a restaurant, it will be very useful. this particular one is wonderful.


chinweike profile image

chinweike 5 years ago from Glasgow, UK Author

@Joy, I will write an article on the interior of a restaurant. Thanks for reading.


Mnena 5 years ago

Thanx Chinweike for this wonderful informative piece. I love cooking & I love seeing people enjoy my food. So, what am I waiting for? Restaurant is it!


ASIEGBU OBINNA 4 years ago

Thanks, chinweike,i he ikwuru bu eziokwu! Biko, am trying to open such can u personally direct me. bitno85@yahoo.com


M.B. Moh 4 years ago

that's a big do indeed. I feel motivated


Treazure 4 years ago

Tanx 4 taking ur time 2 educate d public,God will surely bless u.


sylviashirly@yahoo.com 4 years ago

Nice tips,i really do want to open a restaurant,i already hv d neede capital just dnt hv idea of how 2 go about it,pls can u bé of any help 2 me?


Demal 3 years ago

I'm working on opening a restaurant in Ibadan. I have built the restaurant and procured some equipments, furniture's, and electronics. I need to invest N1.2m naira to procure more equipments and working capital before launching. I'm considering having an equity investor to invest in the business as a silent partner. I have the business plan and cash flow projection. You can call me on 07056515579 for discussion.


okey 2 years ago

Can I succesfully run a resturant and not always be present as I have a 8 to 5 day job


Chizoba 22 months ago

Thank you so much for this insight. I own a provision shop but know how to cook very well so I am considering combining it with cooking. What do think?


chizoba 22 months ago

I own a provision shop but thinking of combining it cooking because I cook very well and also love cooking but one thing that is giving me concern is that I am not always in my shop because of some activities that I run. How do I go about it?


tosin 18 months ago

Pls like how much do I need to start up a restaurant Biz in a place like ilorin.. thanks for the write up


Optimist Psalm 16 months ago

I Wanted to open a restaurant and I am a 23year old boy but I can feel shy on to invest in such business! Please I Need Help!


funmi 15 months ago

Thank u for this insight. Pls I am abt to start a small food place. U know buy and take away, just small space to eat. This place is in a shopping mall but don't know how to go abt it. Pls help me. What food to start with etc. God bless. Funmibanigo4u@yahoo.com

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