Marketing Basics
53Every Business Must Use Marketing
No matter what business you have or doing you have to use some form of marketing. Since most smaller businesses do not have the financial resources, they cannot promote or use traditional marketing methods.
- Television
- Radio
- Newspaper
- Print ads
- Commercials
- Informercials
- Bill Boards
Ok, so you have a great idea, skill or product that you would like to share with the world but you don't have a large marketing budget, so how will you market your business?
Marketing Using Word Of Mouth
- Do you have a big mouth?
- Can't keep a secret?
- Do you love to gossip?
Suggestion, get online and start chatting or blogging. FYI, by the way there are many men who fit this category.
Start by joining various social networking sites, like the one you're on right now. Hubpages is my personal favorite, though there are many.
- My Space
- Linked In
- Face Book
- Blogger
One must remember, that all marketing begins by word of mouth. Most people don't realize this but no matter how well known a product is, if it doesn't have the support of word of mouth marketing it probably won't do as well.
Marketing Using Social Networking Sites
You have taken the first step, you have joined a social networking website. You probably have noticed that many of the articles are very useful and the people are very friendly.
As you prepare yourself to start writing articles on subjects surrounding your business. A few tips to keep or bear in mind when getting the word out.
- Keywords are huge
- Title should be appealing and inviting
- Links should point back to your website
- Commenting is vital
- Build a fan base or following
The last one in my opinion is huge if you build a large fan base or following everytime you write an article your fan base will automatically be notified. This is marketing.
Marketing Using Local Search Engines
After years of being online and consuming myself with learning search engine optimization and website development a light bulb went off.
No matter how great your website, you need local traffic to your website. Did you know there are ways to drive local traffic to your website for FREE!
Explore all these options and you just may find a few more customers for your business!
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Comments
Thanks Peoplemagnet, it just goes to show Great minds think alike. I have a big mouth and almost all my business is the direct results of such! lol
Hollis Holloway says:
6 months ago
Hey Emil
That's a good article. You hit the nail on the head. Word of mouth is truly your most effective advertising tool.
Thanks
Peoplemagnet