When you want to quickly boost sales of any service or product, nothing works better than stimulating a buying spree among the top 20% of your customers, usually the group that accounts for 80% of your revenues. In this hub, find out how to design, target, and drive profits with this group.
Communicating with your customers today is cheap and easy, and actually expected by customers from small businesses. Customers have gotten used to being treated like royalty by the big brands with all their customer engagement and follow-ups. Grow your business by helping your customers to learn.
As business has moved online, it's a fact of life that negative reviews happen not only to bad businesses but to good businesses too. These negative reviews can do a lot of damage, and so as a business owner you have to respond to them. There is a bad way and a good way how to do this. Read on...
When you know why your customers buy from you it becomes a lot easier to relate to their problems and pain points. This then enables you to deliver to them other services or products to solve their problems, This positions your as a business that delivers solutions, which build loyalty and trust.
In this post-COVID climate a lot of bosses, managers and business leaders will find themselves having to deal with low motivation issues resulting from lost loved ones, reduced incomes, family strife, and so on. This hub aims to offer tips to these business managers how to motivate their employees.
Every day Google registers tens of thousands of new, never-before-used search terms, some of these being new iterations of old keywords or shorthand that internet users use to find products and services. You want to know the actual terms your customers use to boost your business website's SEO.
When times are tough the natural instinct is to cut back on advertising and promotion, but this is actually the wrong thing to do. You should instead step up the marketing of your services, using the cheaper strategies that are proven to work. Business cards are one of these.
Most business websites are poorly optimized to attract the most qualified prospects the business would need, which is why many business owners complain that the leads they get online are not the best. You can turn this around with a surprisingly simple tweak to your business website.
Online reviews are a critical component in your marketing because it is estimated that over 85% of prospective customers/clients go online to read these reviews before making a buying decision. As a smart service professional you want to have a big presence on your businesses' listings/citations
Superior service is a great customer magnet and yet most service professionals ignore it because they believe that being great at what they do should be enough to make them successful. Nothing could be farther from the truth. Smart service professionals use superior service to boost sales.