60James Etter is a dedicated professional in sales and business development at Meta Power Solutions, one of North America's leading manufacturers of liquid-filled transformers. Meta Power Solutions is known for its excellence in designing, engineering, and manufacturing transformers that cater to various applications, including solar energy, data centers, oil and gas, bitcoin mining, and utility companies. The company has established itself as a trusted partner in the industry, recognized for its experience and versatility in producing dry-type, oil-filled, and power and distribution transformers. He plays a pivotal role in this success by leveraging his strong communication and problem-solving skills to ensure that Meta Power Solutions remains the go-to resource for customers during their most critical project phases.
James's approach to sales and business development is deeply rooted in building strong relationships with clients. He lives by the philosophy, "Nobody cares how much you know until they know how much you care," which is evident in every interaction he has with clients. Whether through phone calls, emails, or in-person meetings, he consistently seeks to understand his clients' needs and provide solutions that help them achieve their goals. His commitment to fostering meaningful relationships has made him an invaluable asset to Meta Power Solutions and has earned him the trust and respect of his clients.
Before entering the corporate world, Etter served his country with distinction as a cryptologist for Naval Intelligence. In this role, he was responsible for collecting, processing, analyzing, and reporting real-time signal intelligence, a crucial component of national security. During his four years of service, he was stationed at the Aerospace Data Facility in Denver, Colorado, and on Diego Garcia, an island in the Indian Ocean. His service was marked by excellence and dedication, leading to an honorable discharge in 1997. The discipline and analytical skills he developed during his time in the Navy have continued to serve him well in his professional career.
After completing his military service, Jim Etter took advantage of the Montgomery GI Bill to pursue higher education, focusing on business administration and finance. He began his academic journey at Casper College in Wyoming, one of the region's largest and most comprehensive community colleges. He then transferred to Texas A&M University-Commerce, a prestigious institution within the Texas A&M University System known for its diverse academic offerings. He completed his studies at Southwest Texas State University, now Texas State University, in San Marcos, an institution with a rich history and notable alums, including President Lyndon B. Johnson. His academic background has provided a strong foundation for his successful career in sales and business development.
Family is at the heart of James's life. He and his wife, Chantel, are the proud parents of two young children: Raya, who is ten months old, and Greayson, who is four years old. He also has two children from a previous relationship. His son Cayman, a dedicated athlete who competes in basketball and baseball, attends Four Points Middle School in Austin, Texas. His oldest daughter, Taylor, who was a varsity softball player, is preparing to attend Texas A&M University. He has always encouraged his children's love for sports, and his passion for athletics is something he shares with them and his clients alike. He enjoys playing basketball, appreciating the teamwork and strategy the sport entails, and golfing, a pastime he was introduced to by his stepfather, which he values for its mental focus and discipline.
In addition to his professional and family commitments, Jim is an avid sports fan. He passionately supports the Cincinnati Reds, Denver Broncos, Denver Nuggets, and University of Texas collegiate sports teams. His enthusiasm for sports extends beyond mere fandom; it serves as a common ground for connecting with others, both in his personal life and in his professional relationships. He frequently attends sporting events with clients, using these shared experiences to strengthen business relationships and build camaraderie.
James Etter is also deeply committed to giving back to the community. He supports several charitable organizations, including the Salvation Army and the i-5 Freedom Network, which is dedicated to disrupting human trafficking through education, training, and advocacy. His commitment to service is a reflection of the values he has upheld throughout his life, beginning with his time in the Navy, where he volunteered with the Boys and Girls Clubs of America. This spirit of generosity and dedication to helping others continues to guide him in all aspects of his life, making him not only a successful business professional but also a valued and contributing member of his community.