59Jason Nissen is a ticket brokerage and hospitality marketplace specialist whose career has developed over nearly three decades. In that time, he has directed ticket sales at scale, built hospitality packages, and managed events ranging from Broadway productions to major music festivals and global sporting competitions. His work has consistently centered on creating organized, reliable, and memorable experiences for a wide variety of audiences.
A balance of technical ability and people skills defines Jason’s professional life. His mathematical background gives him the precision needed to understand logistics, evaluate financial structures, and design strategies. At the same time, his ability to form and sustain relationships has allowed him to work effectively with clients, partners, and colleagues. This mix of qualities has made him well-suited to industries that require both careful analysis and meaningful personal connections.
Over the years, Jason has managed projects that demand both detail and adaptability. Whether handling a concert, a festival, or a high-profile sporting event, he has demonstrated the ability to anticipate challenges and respond quickly to changing circumstances. His work transforms complex operational demands into smooth, well-run events that meet the expectations of both clients and audiences.
After completing his Bachelor of Science in Mathematics at Hamilton College in 1994, Jason began a career that brought together his interest in numbers with his ability to connect with people. His time in college gave him early leadership opportunities, especially through his role as a wide receiver on the football team and as social chair of his fraternity. These experiences strengthened his skills in teamwork, communication, and coordination, all of which proved important as he entered the ticket brokerage and hospitality marketplace.
For 28 years, Jason has been part of The Ultimate Fan, where he serves as an officer. Under his guidance, the company has become a respected provider of tickets and hospitality services for sports, concerts, and theater. Events such as the Super Bowl, the Final Four, Wimbledon, the US Open, and the Olympics have all been part of his portfolio. Jason’s ability to combine logistical accuracy with thoughtful client service has helped the company serve a wide audience, from individual fans to Fortune 500 corporations.
Jason has also worked in event creation. From 2015 to 2017, he served as CEO of Minus Zero Music Festival, an Electronic Dance Music festival in Stratton, Vermont. The festival blended EDM performances with skiing and snowboarding, offering a distinctive combination of music and outdoor activity. In this role, he managed every element of the operation, including ticketing, merchandise, performance space construction, and safety measures. The success of the event demonstrated his ability to transform creative ideas into practical realities, extending his career beyond traditional ticket brokerage.
Across his different ventures, Jason’s approach has combined strategic vision with direct involvement. He often highlights the importance of building relationships and maintaining strong communication. From securing his first clients through collegiate ties to developing partnerships with corporate clients and sports teams, Jason has consistently built connections that have supported long-term success.
Jason has faced many challenges in his career, including navigating regulatory requirements in ticket sales and balancing financial goals with sustainable practices in event planning. For the Minus Zero Music Festival reboot in 2024, he introduced eco-friendly initiatives, showing that environmental responsibility can be part of entertainment without reducing quality. This choice reflected his ability to adapt and innovate while remaining practical.
For Jason, professional satisfaction comes from results and from proving ambitious ideas can work. He has drawn inspiration from figures like Phil Knight and Anthony Bourdain, admiring their creativity, persistence, and ability to put vision into practice. Even simple tools like a whiteboard have played a role in his work, reinforcing his belief in clear and collaborative planning.
Looking ahead, Jason continues to focus on raising the standard of live experiences. With the rebranding and relaunch of Minus Zero Music Festival, he is combining lessons from the past with new practices. His nearly 30 years in ticket brokerage, hospitality, and event management show a career marked by steady commitment, practical solutions, and meaningful connections that result in events remembered long after they are over.