William C. Mayer (william c mayer)

William C. Mayer is a Communications Specialist for Fortune 500 companies and start ups. He is consistently recognized for developing simple solutions to complex communication problems. He provides copywriting, editing, and marketing consulting services to clients in financial services, government, and publishing.

In the Spotlight

What Is Writing For?

A brief exploration of the main roles and uses of writing

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  How to Write

  What Is Writing For?

  9 days ago

  A brief exploration of the main roles and uses of writing

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  Essays

  The Humble List: A Few Words about a Powerful Tool

  4 months ago

  A look at lists and their uses

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  Business and Employment

  The Upside of Shutting Up

  14 months ago

  A 2023 book explores the considerable advantages of keeping your mouth shut.

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  Marketing & Sales

  Build Your Brand with a Strong Tagline

  22 months ago

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  Marketing & Sales

  Getting a Grip on Your Company's Brand

  13 months ago

  A look at brand identity: company name, logo, and tagline

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  How to Write

  How Do We Really Learn to Write?

  2 years ago

  A persuasive hypothesis about the way people actually learn how to write

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  Business Skills Development

  First Aid for Ailing Sentences: Lanham's "Paramedic Method"

  2 years ago

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  Commercial & Creative Writing

  Mastering the Inner Game of Writing

  2 years ago

  An exploration of the mental aspects of the writing process

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  Business Skills Development

  9 Qualities of Good Business Writing

  19 months ago

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  Marketing & Sales

  Content Marketing: Mapping the Territory

  2 years ago