5 Reasons to Sell Your Art Online
Why Should You Sell Your Art Online?
Today, anyone can start an online art business. There are so many platforms that make it easy for artists to show and sell their work. In this article, I will give you reasons why you should commit your entire art career business to the online world and forget about galleries and craft shows altogether.
1. You Get All the Money
Selling your artwork online will allow you to cut out the middle man and keep all the profits.. Galleries typically take at least 40% of the sale and sometimes as high as 60%. . Websites like Etsy and Shopify may have fees, but it is a very minuscule amount compared to the amount galleries take. Some co-op galleries even charge a monthly fee to display your work even though your work isn't guaranteed to sell. Don't make that gamble; it's not worth it.
2. More People Can Find You
If you work hard and market your art well, hundreds or even thousands of people will be viewing your work everyday. In comparison, galleries get far fewer visitors than. Unless they have a special exhibit going on, there may even fewer than a dozen people visit a gallery in one day. If you want the most exposure to your work, you off using online shops and social media to sell and promote your art.
3. There's No Limits to What You Can Sell
Often at galleries or even at some craft shows, there is a limit to what you can sell. The gallery has several other artists to make room for, and a craft booth may not fit all your art. A website, however, has an unlimited amount of space that will allow you to post as many paintings and prints as you want. In addition, you have full freedom of what you can post. You don't have to adhere to a gallery's style and needs.
4. More People are Buying Art Online Than Anywhere Else
In recent years, tt has become more common for art lovers to shop online versus in galleries. The reason for this is because buyers now have an infinite amount of choices. Anyone can scour the internet to find the exact style, subject, price, and size of artwork they are looking for right at home.They no longer have to limit their options to what is available in their local area. Someone could be searching for your style of art right this second!
5. Galleries and Craft Shows are a Gamble
While all forms of selling has its own unique set of challenges and risks, galleries and craft shows have more risks than that of the online world. Selling online is easy to set up with very little upfront costs.
If you sell at a craft show, you will be paying $100-300 for your space and you are not even guaranteed to make that money back. Sometimes, the show will take place during bad weather and they won't postpone it. If the weather isn't perfect, very few people will attend, and you won't make any money. Even if the weather is great, if the show was not advertised well or if you work doesn't fit in with most of the buyers' tastes then you still won't make money. Artists have to be extremely selective with craft shows in order to do well.
You do not have that problem with an online shop. No bad weather is going to drive buyers away, and you have the ability to reach a wide variety of buyers who will love your work.
So What are You Waiting For?
Open your online shop and start bringing customers from all over to your work! Once you start putting all your time and energy into online selling, you'll start seeing more sales come your way!
This article is accurate and true to the best of the author’s knowledge. Content is for informational or entertainment purposes only and does not substitute for personal counsel or professional advice in business, financial, legal, or technical matters.