ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Creativity as a Business: Your Vision

Updated on April 10, 2011

There frequently comes a time after passionately working a hobby for an extended time, that some people realize their creative skills could be of great value to others. There are many instances where this could be the case with such hobbies as jewelry making, scrap-booking, cooking, writing, and innumerable other endeavors. Starting a business can be extremely challenging, especially when your passion and creativity is up for critiques. But starting a business based on your talents can also be extremely rewarding. It's the dream of thousands to wake up in the morning and know that they are doing what they love, and getting paid for it! But before jumping headfirst into the business side of your creative talents, there are some major factors to consider.

First, is what your business idea truly your passion? If you're not truly passionate about what you're considering it will show in your work. On the other hand, if this is something you love doing, and you would do it every minute of the day, paid or not, then this is a great sign that you have the commitment and drive that it takes to make your endeavor a success.

Second, will other people find value in your talents? Do your talents fulfill a need? Are they something people would consider a meaningful service? If you love to assemble model cars, that's great, but it's not something most people are going to require as a service. On the other hand, if you love to make party decorations and invitations, your original works could be a fabulous touch for someone who is looking to make their celebration truly unique.

Third, is it profitable? Is the amount of time you put into your work and the cost of supplies cost effective against how much you could earn? If you spend forty dollars and five hours making a scrapbook page that someone is only willing to pay you twenty dollar for, then that is a problem. Know your audience and your market potential before making any serious decisions.

So you've considered these three factors, you've thought a lot about your idea, and you're all ready to dive in! What now? Now, like any successful mission in life, you must have a vision for your business. You must, as many wise people have said, begin with the end in mind! If you know you'd like to start a business, but not quite sure how you want it to be, try one or some of the following techniques to get begin building your own business vision:

1. Visualize. Find somewhere quiet and take a few slow, deep breaths. Now imagine you are waking up to your perfect work day. Where are you? What are you surrounded by? How do you get to work? Do you work from home? Do you work at your own studio? Walk yourself through your day. Imagine your customers, your daily responsibilities, and most importantly how you feel running your own business. Do you spend some of your day creating, marketing, or working with clients? What sort of responsibility do you have, and how do you feel about it? Write down everything that comes to mind.

2. Write your own press release. This is a tehcnique used by many large corporations such as Microsoft. Before beginning production on a new product, the team sits down and creates a press release, dated with the time they approximate their goal will be reached. Date your press release with the first day of your operation. Know who your press release is addressing. Write out the purpose of your business and all the great things you will be offering your chosen audience. This will get you excited about your potential success, and also help you clarify exactly what it is you wish to accomplish with your service.

3. Look for inspiration. Look at the mission statements and purposes of other creative businesses. Do you have anything in common with these? One of their ideas may spark something in you that you want to emulate in your own business. In addition, learning about the success of others can you inspire you to achieve your own.

4 Make a vision board. If you are a visual person, make a vision board for your business. Include pictures of other businesses or practices that you would like to infuse into your own. Include people who look happy excited, and successful. Find things that represent the service or products you would like to offer. On a related note, you can make a few pages in your art journal related to your business vision.

The most important thing is that you know what your want for your business, and yourself, before you take that leap of faith. Having even a general idea of where you want to go will lead you to far more success than taking that huge risk completely blind to possibilities. Get started on your vision, and get excited!

The above are just a few simple suggestions to get you started. Try one or try them all. You'll be surprised at what you can create. For more ideas, check out the following resources on small business:

The U.S. Small Business Association

Small Business Notes - Mission, Values, Vision

working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://corp.maven.io/privacy-policy

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)