ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

The Life of Jeep

Updated on October 18, 2017
RichFatCat profile image

Jeep lovers are everywhere and passionate about the Jeep lifestyle of having fun on and off-road.

The Early Jeep

The Jeep was originally designed for the military as a small reconnaissance vehicle to be utilized in WWII. In 1940 the War Department contacted 135 companies and only two responded to the war-time request for a rugged 4x4 vehicle small enough to be loaded onto a plane and flown overseas. The first Jeep was designed and a working prototype was built in a rush of only 49 days.

The American Bantam Car Company located in Butler Pennsylvania and the Willys-Overland Company of Toledo, Ohio designed two models. Elements from each design were incorporated into the first Jeep model. The Ford car manufacturing factories were also commissioned to build the wartime Jeeps in mass quantities. War-time Jeeps were stationed all over the world and were used by thousands of servicemen and women during the war. The Jeep proved it's usefulness to the thousands of Allied soldiers.

After the war, the demand for a similar post-war light utility model was growing for all those veterans returning from the battlefield. The Jeep evolved into the Civilian Jeep CJ, a station wagon and the Jeep pickup. The Willys-Overland company was soon bought by Kaiser Manufacturing Co. and became Kaiser-Jeep Corp. Six years later it was acquired by AMC American Motors.


In 1987 Chrysler which was led by Lee Iacocca, bought the AMC American Motors Corporation and the Jeep sales were at an all-time high which was a key factor in that decision. By this time the term "SUV," an abbreviation for "sport utility vehicle" had become synonymous with the Jeep's on-road and off-road capabilities. It seemed everyone wanted a Jeep that was built to handle any road conditions for fun or everyday use. The Grand Cherokee hit the scene just as customers wanted to carry more in their vehicles like a minivan but also wanted the ability to traverse rough terrain like a sport vehicle. The Jeep Grand Cherokee began selling in 1992 and helped propel Chrysler to the third place of all the US automakers.

The Jeep Life

The love for all-things Jeep has grown from the 50's when the WWII solders had to leave their trusted vehicles behind on the battlefield. The unique style of the body has made the Jeep one of the most recognizable car icons. The Jeep owners soon found themselves gathering with other like-minded Jeep owners to compare accessories and additions to their Jeep, admire different styles and ever evolving models of Jeeps and also participate in trail riding and Jeep rallies.

Jeep enthusiasts around the world helped launch Jamborees and Rally's which have become a popular venue for Jeep owners to get together and enjoy the company of other Jeep owners. Jeep Rallies are held every year in multiple locations around the world to celebrate the Jeep way of life. Jeep owners are passionate about traveling the nations highways to take a taste of a little off-road adventure all while enjoying life in a Jeep. It could be a charity event while cruising a beach with the top off or navigating a mountain trail full of scenic switchbacks. Jeep owners love to promote the sport of driving on and off the roads and experiencing some of the most adventurous trails.

Which Jeep do you own?

See results

© 2017 Alan Lehmann


    0 of 8192 characters used
    Post Comment

    No comments yet.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)