5 Important Things Busy Entrepreneurs Should Outsource for More Productivity
A significant percentage of today’s entrepreneurs keep setting up home offices, opting for apps to handle tasks, and seeking for the easiest and quickest ways to go about things, all in the attempt to get more work done, reduce expenses and save money.
However, some entrepreneurs have the necessary skills and the right tools at their disposal but usually end up overwhelmed and unable to get things done. This is simply because they fail to focus on tasks of higher priority; they try to multitask and it goes without saying that multitasking can hinder your productivity.
To avoid unnecessary multitasking and focus on tasks that’ll boost your productivity as an entrepreneur, here are tasks can easily be outsourced to create room for the most important ones.
1. Digital marketing
Start-ups are often encouraged to integrate automation to their marketing strategies. Nevertheless, the need to hire extra hands will arise as the business expands. Brands that ignore digital marketing in this era run the risk of sinking into oblivion within a short period of time. You need to take it seriously if you want to be visible to your target audience and increase sales.
Digital marketing professionals specialize in different fields that include health, auto transport, beauty and more. They understand the best approach for each business and their services will complement your marketing efforts.
Below are the most important sectors in business where the service of a digital marketer will highly benefit an entrepreneur:
- Web design and SEO
Poorly designed websites tend to have a higher bounce rate which ultimately leads to losing sales. Online visitors expect sites to have a superb UX and responsive design. It’s crucial to hire a web development agency or a freelancer who is up-to-date with the ever-changing Google algorithm and SEO trends. Ensure the developer has an in-depth knowledge of your audience whether it’s a wedding, auto transport, e-commerce or any type of site. Lastly, they should be able to provide support after the installation and deployment of the website.
- Web contents
Your website and blog need unique and valuable content in various formats. Online visitors and search engine bots won’t see any reason to visit a site that lacks content. The content on an event planning blog will be quite different from the one on a vehicle transport blog and vice versa. Your best bet is to hire a freelance writer that is familiar with your industry and can craft the content in your brand’s tone.
- Social media
Some entrepreneurs assume that social media marketing is only about updating posts and replying comments. It takes more than that to boost engagement and grow a brand on social media platforms. A social media manager will help you to develop a solid strategy and handle all your marketing needs with the latest tools.
2. Repetitive tasks
Entrepreneurs can attest to the fact that repetitive tasks are time-consuming. These tasks include grocery shopping, data entry, babysitting, customer service, scheduling appointments, and managing your email. Hence, virtual assistants will be highly beneficial for such tasks. Consider hiring licensed technicians instead of delving into DIY home improvement projects.
Choose only trustworthy service providers and virtual assistants, and do your due diligence before hiring them. It’s possible to remain focused and complete strategic tasks within a few hours if you delegate repetitive tasks. Asides that, you will have the opportunity to spend quality time with your loved ones and enjoy your well-deserved break.
3. Transporting
Instead of driving to and fro and possibly running into time-consuming traffics on a daily basis, there are lots of auto transport service options to choose from. Outsourcing your vehicle shipping needs is a surefire way to reduce stress and stay productive throughout the day. For instance, you can take advantage of a ridesharing company such as Uber or Taxify during your morning commute. This will allow you to handle some tasks before you reach the office.
4. Bookkeeping
Most people find bookkeeping boring while others lack the necessary skills and expertise to handle it. This task requires patience and great attention to details. Search for an experienced CPA or a payroll firm that provides accounting services and outsource this sector to them to save yourself time and energy for other tasks.
5. Personal styling
“You are addressed by the way you dress. Your attire reflects your sense of value or state and of course, your speech either makes or mars you.” – Jaachynma N.E. Agu.
The importance of dressing can’t be underscored in personal branding. Several home-based entrepreneurs often make the excuse that they don’t need to invest in their closet. This is far from the truth because the way they dress will either have a positive or negative effect on their productivity and confidence.
Personal stylists aren’t meant for celebrities alone. They are life savers for people who aren’t fashion conscious or lack the time to shop. Hire a stylist that fits your budget to transform your wardrobe and make you appear smart at all times.
Outsourcing is a cost-effective option, especially for business owners with a tight. It is a smart way to reduce overhead costs and free up extra time for you and your team.
© 2018 Mark Robinson