9 Ways to Increase Website Traffic at Zero Cost
Every site owner aims at maximizing website traffic. High search traffic on a website is likely to increase sales, product awareness or new customer acquisition. The number of visitors to your website is influenced by a number of factors. Here are a few ways to increase traffic to your website.
1. Use Long Tail Keywords
The majority of search engine traffic is normally generated by long tail keywords. Aim to rank for long tail terms as they are easier to rank. These keywords are less competitive as compared to short keywords and are likely to get a better ranking and drive majority of traffic to the website.
2. Use Catchy Titles and Headings
A title influences a reader’s decision on whether or not to read the rest of the article. Adopt titles that have lists as they are likely to draw a reader’s attention. Use long tail phrases as keywords in your titles to increase search traffic to the website.
3. Utilize Social Media Platforms
The major use of social media is to drive traffic to websites and blogs. You can leverage on social media platforms like Facebook, Instagram and twitter to direct visitors to your site. Share posts that direct readers to the website for full information. You can also share website links on groups or forums relevant to your niche.
4. Optimizing Your Content for Search Engines
The quality of your web articles is likely to influence the amount of traffic on your site. You can optimize your website content by creating high quality unique content that is search engine friendly. Aim to create content with a keyword density of two percent.
5. Build Back Links
A great way to link back to your site is through participating in online forums and leaving your website links in the comments section. You can also be a guest blogger on sites in the same niche and post your website link on your posts. The links will redirect visitors to your website.
6. Share Posts with Email Subscribers
To get more readers to your site, circulate your latest blog posts or updates with your email subscribers. A short preview of the article and a link directing readers to the website is likely to increase website traffic.
7. Make Sure Your Site Loads Fast
A slow loading website is likely to turn away website visitors. Make sure your site is technically optimized. It should load fast and also allow visitors to navigate easily.
8. Incorporate Video into Your Content Strategy
People are more likely to remember what they heard and not what they read. You can incorporate you tube channels on your site for product description or how to tutorials to attract and engage website visitors.
9. Interview Influencers in Your Niche
Being associated with an industry influencer not only endorses the site but also increases number of visitors to your site. Book an interview with influencers; they are likely to promote the interview to their audience and in turn increase your website traffic.