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How to Set Up an Affiliate Program to Boost Website Traffic

Updated on March 16, 2013

Automation is Key when creating an Affiliate Marketing Program

Automation is Key to Success!
Automation is Key to Success!

Build Traffic and Get Results!

Boost Site Traffic with Affiliate Links
Boost Site Traffic with Affiliate Links

An affiliate marketing program can create Traffic!

Creating an affiliate marketing program for your products and services is a great way to boost traffic! Raise your hand if you have 2 friends who own a website or blog! Now think of how many people you know who own a website or blog. Now consider that number which only gets multiplied when you think of the number of people who are in your networks who also own websites, blogs and newsletters.

I don't know where people think traffic comes from but I will tell you that if you have a stand alone website and your aren't networking with friends, family and associates, perhaps your website may get 0-100 visits per day. Maybe even per week. One hundred unique views a month won't help you sell your products and services consistently enough to create wealth.

If you are getting one sale a day, week or month, you could not possibly consider your internet marketing a hit on the world wide web. However, if you were getting 10-20 sales a day and multiply that by a week and then a month, now you are on to something. Affiliate Marketing when done correctly can get your product or service noticed and produce conversions which would create considerable revenue for your business.

There are several considerations you must make when you are weighing your options for creating an affiliate program and the first of these is Automation. If your affiliate program is not automated then you are going to experience a headache. No affiliate marketer is going to sell products or services for a entrepreneur who doesn't have a well oiled vehicle for processing sales and payments monthly.

So you should invest in a tool to keep track of affiliates their product links and sales. Automation of such a program is mandatory.

To get traffic you must be very educated on who you target audience is. Your targeted audience has a demographic. If you have a Facebook Like Page take a look at the insights section of your page, your target audience is a combination of genders, ages, locations and Facebook reveals how they arrived on your page (External Referrers) .Google Analytics is another great tool to use to analyze website traffic.

Creating your own affiliate marketing is a very easy way to drive visitors to your website. First you must develop an attractive and profitable affiliate marketing program for your products and/or services. Your attractive offerings will allow you to get successful affiliate marketers to offer your products and services. The greater the number of links to your site the more traffic you will receive.

Always create marketing materials for your affiliate program that are attractive and full color. Always give the affiliate marketer tools where they can learn more about your products and/services before they take on your program. Those materials should include information about your affiliate program commissions, your banner graphic and the access information to the automated affiliate back office so they can log-in to get their links and keep track of their sales. Your should include your contact information so if they have any questions they can reach out to you.

I advise paying your affiliate fees out once a month at the end or beginning of the following month, I would also recommend that you create a minimum payout criteria. Paying a month after the sale will allow you time to determine if there are returns or refund requests. Currently Google Adsense requires that you accrue Fifty Dollars in affiliate revenue before you receive your first payout, ClickBank also has a similar policy.

Create the policy prior to advertising your affiliate program. Also set the amount that you are willing to pay in commissions when you set up your affiliate marketing guidelines. There should never be confusion as to what you pay your affiliates.

Commissions should be attractive but they should not cause you to sell at a loss or break even point. Consider all your costs and expenses before you set your affiliate commission rate. It should be a percentage of the sale.





Creating Guidelines and Marketing Materials

Creating your own affiliate marketing is a very easy way to drive visitors to your website. First you must develop a attractive and profitable affiliate marketing program to your site and your offerings this will allow you to get successful affiliate marketers to offer your products and services. The greater the number of links to your site the more traffic you will receive.

Always create marketing materials for your affiliate program that are attractive and full color. Always give the affiliate marketer tools where they can learn more about your products and/services before they take on your program. Those materials should include information about your affiliate program commissions, your banner graphic and the access information to the automated affiliate back office so they can log-in to get their links and keep track of their sales. Your should include your contact information so if they have any questions they can reach out to you.

I advise paying your affiliate fees out once a month at the end or beginning of the following month, I would also recommend that you create a minimum payout criteria. Paying a month after the sale will allow you time to determine if their are returns or refund requests. Currently Google Adsense requires that you accrue Fifty Dollars in affiliate revenue before you receive your first payout, ClickBank also has a similar policy.

Create the policy prior to advertising your affiliate program. Also set the amount that you are willing to pay in commissions when you set up your affiliate marketing guidelines. There should never be confusion as to what you pay your affiliates.

Commissions should be attractive but they should not cause you to sell at a loss or break even point. Consider all your costs and expenses before you set your affiliate commission rate. It should be a percentage of the sale.

Always be on the look out for sites that have your target audience and then speak with the site owner about your affiliate marketing program.


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