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Implement Effective Business Communication Strategies

Updated on October 4, 2015
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I'm a dad, husband, and Christian first. The rest is just life's add-ons: an educator, administrator, learning & development professional.


Let’s face it, without proper communication, even the strongest business organization will crumble. However, this does not mean that successful business organizations don’t have communication hiccups. Every company however small or big faces a certain level of communication lapses.

Many experts have dissected questions like what is business communication skill and what are effective strategies for communication. Moreover, many have created systems and programs to ensure effective business communication. But there are simple and practical ways on how to ensure effective business communication. Here are some of them:

Be clear with what you want

The simplest way to get what you want is to explicitly identify what you require. Clarity in business communication is not just important. This is an essential part to achieve business success. So do away with vague statements and beating around the bush! Go straight to the point and save time and money.

Practical actions:

  • Be specific
  • Explain thoroughly
  • Invite question to clarify your information
  • Have a genuine desire to help others understand

Make it simple for all

May communication skills experts will agree that simple is powerful. What is business communication if you cannot understand and act on an information? Effective business communication entails giving information that is easily understood.

Practical actions:

  • Avoid jargon
  • Use everyday words
  • Eliminate unnecessary words in sentences
  • Consider your audience or readers

There's always an alternative way.  Find the best one!
There's always an alternative way. Find the best one! | Source

Entertain alternative methods

The Japanese use the concept of Kaizen. Simply put, there is always a better way of doing things. This applies to communication in a business. What works then, may not work now. Remember that communication continuously evolves. From language to the technology used, there is always something new. Moreover, there is always an alternative method for effective business communication.

Practical actions:

  • Learn the trends in business communication
  • Listen to suggestions and opinions of others
  • Learn the bottle necks of communication in a business
  • Solicit solutions

Don't let your performance dip
Don't let your performance dip | Source

Correct immediately

Business owners must correct communication mishaps immediately. Whether it is a huge blunder or a small lapse, immediate correction ensures that it will not be repeated. What is business communication when it is not done properly? The truth is many communication lapses result from a culture of propagating mistakes. So correct lapses in business communication immediately to avoid it spreading.

Practical actions:

  • Set standards when it comes to business communication
  • Observe proper business writing
  • Routinely check equipment and tools
  • Be on your guard with communication lapses

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Create a culture of accountability

It is surprising that many communication lapses stem from lack of accountability. Whether a memo is sent on time or a report is done rest on the accountability of the employee. A culture of accountability is needed to ensure effective business communication. This underscores that communication skills is useless without the right attitude.

Practical actions:

  • Give value to professionalism and accountability through reward systems
  • Constantly educate your employees
  • Model good behavior

Ultimately, what is business communication if not for the success of the business? Effective business communication entails every person in the organization doing their part. Moreover, communication in a business requires everyone clearly on the same page when it comes to effectively communicating with others. Furthermore, a key to business success is implementing effective business communication right now!


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    • jpcmc profile image

      JP Carlos 3 years ago from Quezon CIty, Phlippines

      Hello Johnd328,

      Thank you for the encouraging words. I'll squeeze some writing time whenever i can. Have a great day my friend.

    • profile image

      Johnd328 3 years ago

      Pretty great post. I just stumbled upon your blog and wished to say that I've really enjoyed surfing around your weblog posts. In any case I will be subscribing to your feed and I am hoping you write again soon! dabgbfacekkb

    • jpcmc profile image

      JP Carlos 5 years ago from Quezon CIty, Phlippines

      Hi GetitScene,

      Communication is a problem that plagues many companies. The real problem can be traced back to individual attitude and behaviors. Thanks for sharing your insights.

    • GetitScene profile image

      Dale Anderson 5 years ago from The High Seas

      In my landlubber life I was an executive for nearly 30 years and I can confirm that the biggest problem facing most large companies is communication. Good article.

    • jpcmc profile image

      JP Carlos 5 years ago from Quezon CIty, Phlippines

      hello jm72writes. Thank you for the kinds words. I too get to experience lapses in communication. It is not pretty!

    • jm72writes profile image

      jm72writes 5 years ago from Missouri

      After working in the business world for many years, I have found that communication is often lacking between departments and within a department. This hub provided some great practical points that everyone in the business world should learn.

    • jpcmc profile image

      JP Carlos 5 years ago from Quezon CIty, Phlippines

      very true thumbi7. In the end, proper commincation is needed in whatever industry or sector you belong. I appreciate the time you gave to read and comment.

    • thumbi7 profile image

      JR Krishna 5 years ago from India

      This is a very valuable hub on communication strategies.

      these points are applicable in other work places also.

      Thanks for sharing