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Promoting Your Website - Offline!

Updated on June 12, 2011

Advertising Your Website

Most people are aware of the usual ways to promote your website online - backlinks, social media, etc. What a lot of people don't realize is that you can also promote your website offline! This hub gives you some suggestions on some of the great ways you can do this.

Untapped Website Promotion Techniques

If I had a lot of money, I'd probably put my mug up in a massive way - on a large TV screen in the middle of the city to promote my website (and myself)! 

Exposure to the max!
Exposure to the max!
Hey baby, what's your sign?
Hey baby, what's your sign?

A slightly cheaper option to promote your website (but not by much I guess) is to have a custom made sign made up.

Make sure to have a great slogan that describes what your website is about, display your logo and very clearly display your web address. Alternatively, if you already have a large following online and people are aware of you offline, then just a logo or an avatar may be all you need!


Promote Your Website In Magazines

You could take out a page ad in a relevant magazine, or even a newspaper. If you are an author offline, make sure to mention your website in your book. To encourage people to visit it, have some sort of giveaway or special promotion.

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I'm your cup of tea!
I'm your cup of tea!

Corporate Website Promotion

Most companies these days have a website. The best place to display your web address is on all the corporate promotional items such as coffee mugs, pens, stress balls, mints, pads, bags etc. The most basic form of offline advertising for your website is by placing the address on a business card that you can then give out to people or pin up on public notice boards (good for smaller companies or private websites starting out). If you're keen, you could also get some car door magnets with your website details. Then every time you're going to and from work, you're maximising your exposure on the road.

Wait a minute, I don't have a mini!
Wait a minute, I don't have a mini!
Angelina, one of my fans!
Angelina, one of my fans!

Comments

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    • drbj profile image

      drbj and sherry 

      8 years ago from south Florida

      Great ideas for offline promos, marco, but I don't think I'd use my car as a marketing vehicle yet. Get it, vehicle?

      Anyway anted to give you a heads-up that I just wrote a new hub about choosing avatars and linked to you using your avatar as an example. 'Twas my pleasure and you can feel free to reciprocate any time.

    • marcofratelli profile imageAUTHOR

      marcofratelli 

      8 years ago from Australia

      Thanks VioletSun! Really appreciate it :)

    • VioletSun profile image

      VioletSun 

      8 years ago from Oregon/ Name: Marie

      Loved the way you use the graphics as you gave ideas on promoting a website offline. I have to give you a thumbs up! Wish I could do the graphics you did, but I guess its top secret! :)

    • marcofratelli profile imageAUTHOR

      marcofratelli 

      8 years ago from Australia

      Thanks buddy :)

    • hypnodude profile image

      Andrew 

      8 years ago from Italy

      This is art, not just a hub. N.1 Marco!

    • marcofratelli profile imageAUTHOR

      marcofratelli 

      8 years ago from Australia

      Cheers Dale, nah how I did these pics is top secret! Sorry!!

      Hey salt, thank you - hopefully Mr "Come On" wins!

    • salt profile image

      salt 

      8 years ago from australia

      Funny and fun, not sure angelina knew about this!? Thanks and funny. Am busy waiting for Leighton Hewitt to win at the Australian Open.

    • Dale Nelson profile image

      Dale Nelson 

      8 years ago from South Africa

      Quite cool how you interfaced the graphics onto the images.I was expecting to read more on how this is done.Otherwise a cool idea Thanks for sharing.Rated up

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